agora pulse

MAY 26, 2020

In regards to social media marketing, you know your stuff. Your social media audiences are growing steadily. When you run a marketing or advertising campaign on social media, it’s essential to send your audience to a landing page that encourages targeted actions. What Is a Social Media Landing Page?

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Social Media How To Discount Campaign 150

Janet Fouts

OCTOBER 9, 2014

Content calendars can be an excellent tool to plot out your social outreach strategy for creating and sharing content over time. The calendar may include links to existing resources like e-books and white-papers, videos and other downloads. Schedule it in Sprout Social or Hootsuite and you’re done.

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Content Curation HootSuite Template 139

agora pulse

FEBRUARY 25, 2020

Task management can be a challenge for digital marketers and social media managers. So many channels to monitor and create content for, usually at the same time! Nobody wants to set daily reminders to share posts manually on social media—so tools that allow you to schedule in your content months in advance.

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Products Notification Curation Banking 193

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. 15 Golden Rules for Content Marketing Webinar . 15 Golden Rules of Content Marketing.

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Content Training Marketing Industry 163

Keyhole.co

OCTOBER 16, 2023

To say that social media has revolutionized the commercial landscape would be a massive understatement. In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. What is a social media marketing agency? The question is, where to start?

Social Media 52

Social Media Marketing How To Cost 52

Pam Moore

JULY 13, 2017

Social Profit Factor Training Academy and Marketing Nutz Can Help! . Check out our new comprehensive online social media and branding training academy, the Social Profit Factor , that will help create a solid social media, branding and even Twitter strategy and plan that will connect you with your ideal customer in a human way!

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Strategy Twitter How To Training 165

Rebekah Radice

MAY 4, 2017

We all know that social media success doesn’t happen by accident. That’s where a social media checklist comes in. If you’re ready to better manage your daily social media to-do list, this checklist is what you need. GET YOUR DAILY SOCIAL MEDIA CHECKLIST: DOWNLOAD NOW.

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Social Media Engagement Meme Buy 154

Convince & Convert

FEBRUARY 23, 2015

Mike_Stelzner Tweet This From his blog , to his podcast , to the yearly Social Media Marketing World conference his team puts together, one cannot argue that Mike Stelzner , CEO/Founder of Social Media Examiner , is a leading voice on all things social media. Then there’s a service side to it.

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Social Media Sites Curation B2B 60

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. But where does one begin?

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Strategy Content Marketing BuzzStream 226

SocialFish

MARCH 18, 2011

Associations continue to embrace social, ranging from those learning how to others deep into analyzing their results. But according to my social media buds, they still get lots of questions from clients about its risks. Your association needs a media liability policy. Content, Content, Content.

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Insurance Activities Social Media Policies 174

Convince & Convert

AUGUST 18, 2011

Social media optimization gives you the ability to not waste bullets. As Charlene Li said – and I routinely steal this line – “social media isn’t inexpensive, it’s different expensive.&#. Getting smarter at social analytics requires three things: 1. Social Media Optimization Table.

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Social Media Bookmarklet Analytics Software 128

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. Today we gathered 13 of the world’s leading social media experts and asked them to share their best advice for marketers.

Social Media 110

Social Media Marketing Curata Influencer 110

Pixlee

SEPTEMBER 7, 2018

The profit potential of social media can’t be overlooked. As eCommerce surpassed $327 billion in the US by 2016, the share created by social commerce continues to grow, and user-generated content (UGC) is emerging as a key growth engine. Recognize the Opportunity of User-Generated Content. LinkedIn advertisement.

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Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Activities 141

Activities Social Media Mobile Geotagging 141

Pam Moore

MARCH 16, 2018

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. Social media is far different than handing someone a business card. Your content on all social platforms must scream results.

Brands 167

Brands Tips Engagement Training 167

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. Plainly put, LinkedIn marketing is the process of using LinkedIn to generate leads, make connections, improve brand awareness, foster professional relationships, share content and drive traffic to your website. Publish engaging content.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social Media Reigns King. 65% of Content is Based on Industry Trends. Image source.

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Trends Content Marketing Curation 95

Socialmedia.biz

AUGUST 31, 2016

On the other hand, on platforms like Facebook or Twitter, similar content keeps popping up and reoccuring in feeds because of bias in hyper social circles and the ecochamber of complex algorithms. So it can be time consuming to try and find fresh, relevant content when scouring social networks for important information.

Aggregator 70

Aggregator Flipboard Tweetdeck Content 70

Rebekah Radice

MAY 4, 2017

We all know that social media success doesn’t happen by accident. That’s where a social media checklist comes in. If you’re ready to better manage your daily social media to-do list, this checklist is what you need. GET YOUR DAILY SOCIAL MEDIA CHECKLIST: DOWNLOAD NOW.

Social Media 60

Social Media Engagement Meme Buy 60

Convince & Convert

FEBRUARY 12, 2012

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. Decentralized Content. Same with MLT Creative.

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Content Marketing Cost Metrics 129

Writtent Blog

FEBRUARY 20, 2014

The average marketer today uses 12 different content marketing tactics. Ten years ago, only a handful of us had even heard of content marketing. Today, your typical brand is investing in original articles, social media, blogs, eBooks and more. Audience is drowning in poor quality content these days. Co-Creation.

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Content Marketing Screencast Tumblr 104

Writtent Blog

JULY 18, 2013

Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. To inspire your efforts, we’ve curated recommendations from 13 of the brightest minds in the industry: 1. Break through a cluttered content landscape.”. Her recommendation?

Content 95

Content Marketing Meme Hubspot 95

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!).

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Module Consultant Course Campaign 100

Pam Moore

OCTOBER 11, 2016

Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? Or maybe your tweets are all about you and it’s obvious you are only using social media and Twitter to blast noise about yourself. Newsflash: You can not fake relevancy or caring using social media.

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Tips ROI Social Networking Training 60

Pam Moore

MAY 27, 2016

It is is as important to understand not only best practices but also worst practices that can damage your personal brand, corporate brand and business success when it comes to social media, business and life! Here are 15 things that smart, social savvy business marketers never do on Facebook. . Every social network is different.

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Facebook Marketing Groups Groups 113

Writtent Blog

JUNE 21, 2013

Another marketing week is over, and today we are going to learn how to use other companies for our content marketing advantage! Besides, you will find 34 valuable content marketing reports along with the ways to turn one blog post idea into a hundred posts. 34 Essential Research Reports for More Effective Content Marketing.

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Comments Influencer Marketing Statistics 76

agora pulse

FEBRUARY 1, 2017

A social CRM strategy puts the customer at the forefront. . It’s built around the idea that creating and maintaining strong customer relationships, offering relevant content for the stage of awareness they are at, and addressing their pain points is a vital building block for any business that hopes to survive long term.

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Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. It does exactly as the name suggests, which is making it easy for employees to support their employers’ content distribution efforts – while positioning themselves as industry thought leaders at the same time.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Repurpose All Your Content. This means thinking mobile first as part of your channel strategy.

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Crowdsourcing Curata Mobile Content management systems 131

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. It does exactly as the name suggests, which is making it easy for employees to support their employers’ content distribution efforts – while positioning themselves as industry thought leaders at the same time.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. The list here includes free online courses in a number of social media-related topics and disciplines. Content and blogging classes (25-31). What Is Social?

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Class Skills Social Media Marketing 40

ProBlogger

AUGUST 26, 2014

The only way out is to stand out by writing unforgettable content or as I like to call Massive Value Content. What is Massive Value Content? The Ultimate Cheatsheet to Create Massive Value Content on Your Blog. Massive Value Content (MVC). Only when your content is not high-value. It’s a roadmap.

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Content Case Study How To Curation 54

Diva Marketing Blog

JULY 26, 2012

Where this new visual social network will take us is the guess of crystal ball gazers and social media pundits. Whittemore's post ) For me the two driving benefits of social media have always been: 1. Determine how graphics as linked to content can align with your brand values brand promise.

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Strategy URL Message Boards Social Networking 96

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. Don’t let this misconception turn you off of B2B social. One of the biggest pitfalls of B2B social is the bad habit of pushing hard-selling messaging.

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B2B Social Media Hashtag Press Release 137

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Clearly, your buyers are now all over social media. Reaching these buyers on the right platform, at the right time, and with the perfect content to answer their needs is no easy feat.

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Social Media Management Social Media Tools Hubspot 159

Sprout Social

FEBRUARY 14, 2022

Say you’re sitting on a lot of content. Do you have specific goals tied to your content? How about growing your brand awareness and social media presence? If you can’t answer these questions, then you need a content marketing plan. What is a content marketing plan? Who is creating the content?

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Content How To Marketing Template 111

Sprout Social

JANUARY 21, 2021

In today’s crowded social media landscape, social marketers know how challenging it can be to get their brand’s content to rise above the noise. But trying to identify relevant content for multiple social networks all the time is exhausting. Why it pays to repurpose content.

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Social Media Content Report WordPress 142