Solving the Content Management System Standoff: Drupal, Joomla or WordPress?
AUGUST 10, 2014
Similarly, the same approach should be taken when it comes to choosing the best open-source content management system (CMS). Whether youll be running a company blog or a site thats jam-packed with graphics and video, making the right choice depends on your content. Drupal is built to provide a stable performance with a great deal of content versatility.
11 Qualities of the Ideal Social Media Strategist
SEPTEMBER 26, 2016
There is no single quality to look for when searching for the ideal social media strategist. Social media strategy doesn’t mean just posting fun pictures and trolling for trends all day. A social media strategist must be able to work in many different disciplines and across each social channel. Social media analytics. Multidisciplinary.
12 of the Best WordPress Guides, Hacks and Plugins of 2010
FEBRUARY 10, 2011
WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. by Andy Beal.
Social Media Software + Silos=Trouble
JUNE 16, 2011
The big thing these days is social media software–everyone wants to get into the game. Whether it’s social media monitoring, social media management, social CRM, community platforms, social media measurement, the bottom line is that every company seemingly wants a piece of the social media pie.
This Week in Social Media – 7/31/2013
Social Media Marketing
JULY 31, 2013
The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. Pinterest and Google are gaining on Facebook for social sharing. this week in social
Got a Rubbish website? Social Media evaluation – Special Offer – $1800
FEBRUARY 13, 2012
Very very rare for me to blog about our special offers, whether it’s social media evaluation discounts or something else. I usually offer them through my fortnightly email newsletter ( signup form ). Anyway. I was reading 10 ways to make a rubbish website … …and thought about how often clients ask me to do a social media audit or social media evaluation.
Social Media Monitoring Tools Comparison Guide
OCTOBER 27, 2010
blogs, forums, social networks) and responding to relevant posts is an effective strategy for organizations looking to: understand brand perception from internal and external audiences, connect with buyer personas , increase visibility online, establish thought leadership , provide value to their online communities and become familiar with how target audiences interact online. What Next?
Looking Into The Social Media Past
JANUARY 13, 2011
In preparation for the New Year, we’ve been working on transferring our Firebelly blog from Typepad to the beautiful WordPress content management system. “The Facebook film, still untitled, will chronicle how an internal messaging system launched from a university dormitory grew into an online enterprise worth as much as 15 billion dollars.. Android.
Learning via the Social Media Game
Bare Feet Studios
JULY 25, 2011
Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. I’ve updated it and added 12 more “tools – and am still missing a lot of those available to us today. It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Social Network.
Social Media From A to Z: A Glossary
JUNE 30, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media From A to Z: A Glossary by Pam Dyer on June 30, 2010 Share The social media landscape is changing quickly, and it’s filled with terms that are strange to those who aren’t familiar with it. Comments are a primary form of two-way communication on the social Web.
The Spin Sucks Inquisition: Amanda Gant
JUNE 26, 2015
With a good content management system or a developer, you can add almost anything to your site. also edited all three versions of Andy Crestodina’s book, Content Chemistry , so I’ve read that one more than a hundred times and at least thirty times in the past six months. By Gini Dietrich. love Amanda Gant. What is the Biggest Mistake You’ve Made in Your Career? Giddy up!
50 Ways to use Social Media, listed by Objective « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
MAY 13, 2009
Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ spicedawg56 It is! Yet remember email is a social network. Collectual these folks own social media budgets: LIST [link] in reply to spicedawg56 1 week ago « Community Platform Pricing for New Clients Scorecard: Should Startups Have Community Managers? Collect case studies of social media success. Vote them up at social sites. Gently.
Measuring PR Results to the Bottom Line
NOVEMBER 1, 2011
Customer relationship management (CRM) software (even if it’s just in Excel or Constant Contact ). Content management system on your website or blog. For this particular client, we use email marketing, pay-per-click advertising, the response campaign , and content marketing. Do they read and share the website content? Clicky.
Seven Tools for Your 2012 Marketing and Communication Plans
NOVEMBER 8, 2011
Groupon and Living Social and City Deals and Swirl and Totsy and Gilt , oh my! There also will be tools you can use to delete information you have on the social sites that you regret putting there. Mobile Content. And, next year, you’ll go from writing content solely for the web to writing content for the web, phones, and tablets. Social Television.
5 Things I’ve Learned from Running BizSugar
Techipedia: Tamar Weinberg
JANUARY 24, 2012
If you’re considering acquiring or building a user generated content site, here are a few things I’ve learned that may help you. BizSugar is built on Pligg, an open source content management system. It has fewer plugins and a lower level of functionality, but the benefit is that it’s geared toward managing a user generated content site, so it.
Measuring Results at the Enterprise Level
DECEMBER 8, 2011
So he challenged me to the following question: What are the top five ENTERPRISE class measuring platforms for social engagement–the ones big enough for Ford, Microsoft, ESPN, Time, CNN, etc.? Measurement Social Media Arment Dietrich facebook question of the week gini dietrich measuring results online monitoring rusty speidelThat’s right! It’s that time again.
Gin and Topics: No Toilet Paper, Tech Terms, and Puppies
FEBRUARY 3, 2012
even recommend learning basic programming so you can adjust things in your content management system. 1. Social Media Top 5 anne weiskopf claudia anderson dan perez deb dobson george melies jenn whinnem puppies learning to walk tech terms the conjuror train safety tweeting for toilet paperIt’s a sad, sad day in Chicago. Today? It’s in the upper 40s.
How to Build a Content Calendar (Plus a Free Template for 2014)
Convince & Convert
JANUARY 7, 2014
Creating a content calendar for your company from scratch is one of those tasks that seems ridiculously complicated at the outset but which, with a systematic approach and no scruples about stealing other people’s methods, can actually be fairly straightforward. The Goal of a Content Calendar. Building a Content Calendar in Three Easy Steps.
Eight Practices for Developing a PR Hybrid Professional
FEBRUARY 21, 2012
She has a new book coming out called Social Media and Public Relations: Eight New Practices for the PR Professional. It The PR policymaker is just that; the person creates the policies that are needed for not just social media use, but for the integration of traditional and news. We’re trying something new with the Spin Sucks Pro webinars. PR Policymaker.
Four SEO Tips for WordPress Websites
DECEMBER 7, 2012
WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. There are a number of good WordPress plugins ; all you have to do is search for “SEO plugins” in your plugin manager and you’ll be given a wide choice.
The 2014 Digital Marketing Ecosystem
JANUARY 8, 2014
Marketing technologists (those that understand how it all fits together) will become invaluable as businesses adopt customer relationship management solutions, email service providers, content management systems, and big data. They hear buzzwords like mobile marketing, SEO, retargeting, inbound marketing, or social media engagement. Probably not.
Review of Content Marketing Measurement Platform Squeeze
OCTOBER 11, 2012
Squeeze is a Sequentia product and the way they describe it is as: A new content marketing measurement platform designed to help marketers make better decisions, optimize their budgets, and deliver greater results. You can squeeze links for any of your content, as well as forms. It’s not an aggregation of content across the web. I have something new for you to try!
Eight Factors to Consider When (Re)Launching a Business Blog
NOVEMBER 21, 2011
In addition to the traditional benefits of business blogging , recent changes in the way search engines rank content have made blogging crucial for obtaining and maintaining high search engine visibility. Three ranking factors that have recently taken on increased importance from Google (and will therefore likely soon become important to other search engines as well) are content quality and authority, social media links and content freshness. Blogger , TypePad ) to fee-based systems (e.g., Why are so many companies now embracing blogging? Location.
2012 #Nifty50 Top Men in Technology on Twitter
Blue Focus Marketing
SEPTEMBER 16, 2012
Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. This year, we also decided that honoring the tech sector’s greatest social media advocates on our respective blogs isn’t enough. Mark is the author of “ Socialized!
Five Ways to Become a PR Technologist
JUNE 27, 2012
The week will culminate tomorrow with a webinar on How to Socialize Your Newsroom. Patti Knight is the webinar production assistant, Molli Megasko is our social network tester, and I’m the designer. Deirdre Breakenridge dedicates a chapter of her book Social Media and Public Relations: Eight New Practices for the PR Professional to this topic. What do you think?
Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos
Convince & Convert
MAY 22, 2014
With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown. Images for the game are sourced using hashtags from a custom built content management system. Overall, the pairing of user-generated content with a quiz type game is a strategic move.
Five Reasons Why I Love Wordpress
OCTOBER 23, 2009
Digitalia | Indianapolis Social Media Marketing « You can’t fight the power of video. Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). These are what turn the basic blog program into a full content management system. Everything from basic social media plugins to advance portfolio galleries. It’s bigger than all of us. Plugins.
Why millions of WordPress sites are at risk
JANUARY 21, 2014
WordPress remains a popular content management system for many people, owing to both its ease of use and the fact that it doesn’t cost anything. Risk and Social Media As with any software, if it’s not updated regularly, WordPress can be susceptible to attack. Unfortunately, the security issues didn’t end with TimThumb. The pingback DDoS threat. Any other tips?
Learning + Technology: The Latest on What Associations Are Doing
DECEMBER 30, 2013
I asked Jeff Cobb to share a summary of his great new report on social learning, a topic which you know is dear to our hearts. To what extent do social media, mobile, and trends like massive open online courses factor in? Among social media tools specifically asked about in the survey, YouTube is the most common in associations’ learning programs (used by 33.1
Online Tools that Help with PR
JANUARY 8, 2015
It’s good news because you no longer have to rely on influencers and media to tell your story for you. You have the opportunity to manage that yourself. All of this can be managed—and your day-to-day life won’t seem so hectic—with a few online tools. You can do social media graphics, blog post images, business cards, flyers, invitations, and more.
12 (of the) Best WordPress Guides and Plugin Reviews of 2011
JANUARY 30, 2012
WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. These add-ons make it easy to add an incredible variety of functionality to the platform, from contact forms and photo galleries to social sharing and ecommerce capabilities. WordPress Guides and Commentary.
7 Ways to Take the Media World by Storm
Convince & Convert
OCTOBER 2, 2013
Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. 1.
Six Tips for Better Business Writing
SEPTEMBER 25, 2012
In today’s text, Twitter, social media world, people are getting more and more lazy about their grammar and spelling, according to This Embarrasses You and I* , an article in the Wall Street Journal. Internet browsers, content management systems, Pages, Word, and most software have spell check built in. “I am losing the battle.” Homework in Text.
Taxonomy in Content Curation
AUGUST 31, 2011
First I have to admit that they have done a very good job of building a comprehensive taxonomy (classification) system to organize all the content they serve. But the site also proves my point that CMS systems are not the right solution for managing curated content for the following reasons. The only other solution is to rely on many people tagging the content.
Technology Challenges Facing Today’s Marketing Workforce
NOVEMBER 2, 2015
And, believe it or not, some hiring managers are finding frustration hiring and retaining junior staff to perform in less technical marketing roles, because new entrants are rushing to acquire technology cred to their resumes. This occurs on both sides of the hiring equation between a candidate and hiring managers. interviews marketers marketing Social Media technology workforce
Gin and Topics: Mourning, Whining, and Rolling
AUGUST 26, 2011
It’s just the design and content management system, which means we still have to do our part of uploading content. Social Media Top 5 alan khazei dog in mourning gin and topics paula deen Peyton Manning rick astley scott brownWhat a crazy week! Then Steve Jobs resigned (which makes me really sad because I think we’ll soon hear of his death).
The Intersection of Online Communities and Learning Management Systems
MAY 6, 2015
We’re seeing some interesting things going on in the association industry at the intersection of online communities and learning management systems (LMS). YourMembership.com, an AMS with a built-in social community platform Acquires Digital Ignite , the most socialicious LMS on the market. (We wrote about this acquisition here.). Social learning is a growing trend.
5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney
Diva Marketing Blog
MAY 20, 2016
He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. Ways to Build Online Authority Using Content Marketing. About Paul Chaney.
Social Media Strategies for Small Business: Twitter, Facebook and LinkedIn Marketing
MARCH 27, 2009
WEB DESIGN Web Sites Email Newsletters Blogs ProSites Logos INTERNET MARKETING Your Web Site Search Engine Optimization Email Marketing Business Blogs Social Media Strategy Web Strategy Consulting ADVICE Web Marketing Ezine Web Marketing Seminars flyte blog ABOUT Crew Clients Jobs Directions Pay Your Invoice CONTACT SEARCH Web Marketing Advice Does Your Small Business Really Need a Social Media Strategy? Thinking that social media is easy money is just plain wrong. You must understand the social norms. The best part is, social media is fun.
Open Research: A Framework for Social Analytics
AUGUST 14, 2011
Why are social analytics so important? Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. link] Dan Whitehouse Social analysis. Wowza! Wowza! Wowza! Wowza!