How to Run a Social Media Competitive Analysis
Social Media Strategies Summit
FEBRUARY 1, 2024
Image source Now we’re presented with a list of keywords, ordered by relevance to our (well, Brooklinen’s ) website: Image source Exclude any branded terms (like “Brooklinen sheets”), then pick the top 5 – 10 keywords and Google them. What hashtags do they use? Do they have a branded hashtag? What are their most-used hashtags?
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