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10 of the Best Executive Leadership Social Media Profiles in Higher Ed

Social Media Strategies Summit

Across all industries, there’s plenty of evidence about the benefits of people in leadership roles interacting with their audiences via social media. For instance, research from Sprout Social discovered that 70% of consumers feel more connected to brands when the brand’s CEO is active on social platforms.

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13 Social Media Strategies to Drive More Customers to Your Local Small Business (That Work!)

Social Media Strategies Summit

Social media is a powerful tool for finding new customers and moving them through the sales funnel. While all businesses should have a social media presence, the value of social media for small business cannot be understated. Choose the Right Platforms. Choose the Right Platforms. Source: Disney Parks.

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Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? Good morning from Atlanta!

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How Government Agencies Can Build an Effective Crisis Communications Strategy

Social Media Strategies Summit

Crisis management is one of the biggest challenges of social media for government agencies. A fast-evolving situation can cause panic and confusion in your community, requiring you to communicate the latest information in a calm, clear manner to the public, stakeholders, and media. This is your crisis communications plan.

Strategy 172
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Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. They offered exceptional concrete value to practitioners of social business intelligence: 1.

Research 194
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Giving feedback is critical. Here’s how marketers can do it right.

Sprout Social

When marketers give and receive constructive feedback, it helps build strong relationships and top-performing teams. In this article, we’ll cover the value of constructive feedback and giving feedback examples in different settings and situations. Constructive feedback underpins engagement and collaboration.

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Being At The Social Media Party You Could Not Attend

Diva Marketing Blog

which is constructed by someone whose ideas of what we need to know may not be the same as our own. Especially in a field that is emerging, like social media marketing, it's important to learn from peers who are willing to share real life experiences. However, it's the social web that is the game changer. free and freely.