Pam Moore

JUNE 28, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Syndication.

Template 60

Template Templates Content Marketing 60

Sprout Social

MAY 18, 2016

This is exactly what Sprout Social did with our new social media image resizing tool Landscape. We realized that one of our highest traffic-driving blog posts–a guide that lists the perfect image sizes for each social network and post type–could be turned into an interactive tool, and Landscape was born.

Strategy 83

Strategy Marketing Report Resources 83

Kikolani

FEBRUARY 3, 2012

Develop Irresistible Content with this 4-Point Formula – If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Social Media / Social Networking.

Mashup 113

Mashup Resources RSS SEO 113

Buzz Marketing for Technology

JUNE 27, 2008

s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. FAST White Paper.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Techipedia: Tamar Weinberg

JULY 15, 2009

That’s why social media is important. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns.

Communities 170

Communities Marketing MySpace Yahoo 170

Bare Feet Studios

MARCH 29, 2010

In short, how do you know if you and your company should be considering this type of software ( Social Sentry ) purchase? UPDATE 21 April 2010: Local Hawaii company Altres (HR management firm) has prepared this free white paper on Social Media & the Workplace. See the hot red zone on the matrix.)

Social Media 51

Social Media Upcoming Software Conference 51

Social Media Strategery

DECEMBER 13, 2008

We’re already seeing it with Intellipedia , with change.gov , with the TSA’s blog – within virtually every government organization, social media is at least being discussed. Social media and the government is your opportunity to stand out and do something to effect real change in our government.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Rebekah Radice

JANUARY 9, 2017

You’re defining a niche, creating a voice, and positioning your company as the “go to” resource. And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. White Papers.

Template 131

Template Templates Social Media Strategy 131

Convince & Convert

SEPTEMBER 21, 2010

Social Media is optional It doesn’t matter what the demographics of your customers are. Your company needs to be part of that conversation. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. It doesn’t matter what industry you’re in.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Oktopost

OCTOBER 26, 2020

Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. LinkedIn company page monitoring.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Pam Moore

JULY 17, 2019

You have a LinkedIn company page. You have a brand new YouTube channel. If you tweet or promote in any regard a free white paper on a topic, then within a couple clicks they should be able to download the white paper. You have a blog. You have a website. You have a Facebook business page. Good intentions.

Content 60

Content How To Marketing Education 60

Convince & Convert

MAY 27, 2010

In that spirit, here are some interesting updates from companies and tools I’ve written about previously here at Convince & Convert. This was an item requested by approximately 125% of Swix’ customers, and the company was finally able to pull it off. Let’s say you have a white paper for download on your site.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Buffer Social

NOVEMBER 30, 2016

About this course: Have you ever wondered what it means to use social media effectively and ethically? This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. Offered by: Udemy. About this course:

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Social media needs to be part of an integrated strategy.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Rebekah Radice

JANUARY 9, 2017

You’re defining a niche, creating a voice, and positioning your company as the “go to” resource. And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. White papers. White Papers.

Template 60

Template Templates Social Media Strategy 60

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Content NewsCred 167

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom.

Conference 196

Conference Social Media SEO Marketing 196

Mindjumpers

JULY 4, 2012

On average, companies respond to only 30% of social media fans’ feedback: Stand out from your competition by caring and engaging with your social media community. According to the model below (presented in HubSpot’s marketing stats white paper ), Facebook drives the conversions for B2C.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Webbiquity SMM

OCTOBER 29, 2012

Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.).

Findability 197

Findability Directory Social Bookmarking B2B 197

Your Escape From 9 to 5

JULY 8, 2022

Personas have problems, challenges and aspirations both as an individual and as an employee of a company. YouTube videos, white papers, podcasts? In most cases it drives 300% more traffic than social networks. Social media marketing is in essence just two things. What conferences do they attend?

eBook 52

eBook How To Smart Phone Engineering 52

Rebekah Radice

MAY 24, 2017

Social bookmarking. White papers. Incredible to think that over 500 million hours of video get consumed on YouTube every day. And there’s so many ways you can use YouTube in your business. Share a story that makes your company/product/service relatable. Blog content. Vlogs (video blogs). Case studies.

Social Media 148

Social Media How To Analytics Types 148

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2010

It was much easier when the company steered the conversation. Whether it be discovered as a blog post via Google search, a video via YouTube or through an archive of indexed Tweets — we want the content we are looking for, when we are looking for it. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Myrland Marketing

SEPTEMBER 21, 2010

It didn’t surprise me that those I heard from are those I typically see engaging their friends and followers in Social Media. I thank all of you below for taking the time to comment when I asked these questions: What do you think of companies or people that disable comments? Your smart post IS your social contribution.

Comments 83

Comments Conversation Social Media Wikipedia 83

Webbiquity SMM

NOVEMBER 6, 2013

That makes it crucial for companies to be as visible as possible during that research phase, before they even aware of a prospect’s potential interest. During the event, the company can use public relations tactics to meet with industry journalists and other influencers attending the show or conference.

B2B 188

B2B Research Newsletter Conference 188

Rebekah Radice

MAY 24, 2017

Social bookmarking. White papers. Incredible to think that over 500 million hours of video get consumed on YouTube every day. And there’s so many ways you can use YouTube in your business. Share a story that makes your company/product/service relatable. Blog content. Vlogs (video blogs). Case studies.

Social Media 60

Social Media How To Analytics Types 60

Convince & Convert

MAY 19, 2014

It’s not perfect research because the participants are self-selected and are primarily small business (65% are in companies with 25 or fewer employees). However, the non-USA participation is very nice (40%) and there’s definitely a good smattering of participants who have been doing social media professionally for several years.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Too little , and the writer won’t understand how cool and unique your company really is.

Press Release 200

Press Release scribd Vimeo How To 200

Diva Marketing Blog

FEBRUARY 1, 2010

in the end it isn't the bloggers, the company or the agency that will dictate the success.it's the customers." The goal of social media is to facilitate discussion and generate attention through tweets and posts by real people. The company name on that person’s business card doesn’t matter. Yvonne DiVita reminds us, ".

Social Media 81

Social Media Marketing Authentication Blogger 81

Webbiquity SMM

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? companies now use social media for marketing (though the figure varies widely based on size of company)? Over 2 billion videos are viewed every day on YouTube.

Statistics 219

Statistics Research Social Media B2B 219