yMarketingMatters

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Outsourcing Social Media Management

yMarketingMatters

whom I have long respected for his sound and pragmatic social media and marketing advice and expertise. Outsourcing Social Media Management: The Flawed Logic of the Badged Employee. The assumption is that your company’s social media activities are an extension of your company and that it needs to be “authentic” (i.e.

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5 Reasons Why Your Social Media Marketing Efforts are not Working

yMarketingMatters

While many small-to-medium size business owners are reaping the benefits of using social media to generate traffic and significantly boost sales , some business owners have found that social media has shown few if any tangible results. Simply engaging in social media for your business is not enough.

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How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social Media Referral Traffic and Visitor Increase to your Website. Email Collection.

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How to Manage Social Media Profiles

yMarketingMatters

Then there is your company blog; it is seemingly a fulltime job. Little wonder that business owners become overwhelmed when it comes to managing social media. This article will offer tips on how businesses can manage social media activities.

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Social Media for Your Business: Quality Over Quantity

yMarketingMatters

We all want to see our followers on social media skyrocket in numbers. Don’t fall into the social media trap of being obsessed with getting over 100K followers, especially if you are a small business. On Twitter and other social media channels, these “bought” followers will not give your business any added value or boost.

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Is it Time to Re-Think Your Social Media?

yMarketingMatters

It’s time to check in: How is your social media marketing doing across the channels that your business is active in? Their social media results are not what they expected. But why doesn’t social media seem to work for you? But why doesn’t social media seem to work for you? dictionary.com).

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Social Media Content Calendar is Key for Consistent Posting

yMarketingMatters

This is a guest post by Samia Zaky, who is in the social media daily trenches as a corporate Social Media Marketing Manager. She has developed robust and sustainable social media profiles and programs for different companies, knows the ropes, and gives us practical, valuable advice which I think you will find useful.