Mindjumpers

OCTOBER 27, 2011

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook. For brands on Facebook, this is something that establishes how important and effective it can be for your business to be present with a Facebook page.

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Facebook Overview Foursquare Study 252

Mindjumpers

OCTOBER 14, 2010

Tweet For a long time, Google and Facebook have been battling for being the most visited websites. While Facebook has been dominating the social web, Google has been dominating pretty much everything else. The infographic compares the rise of the two companies respectively and how each of the sites dominate the web.

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Google Facebook Social Networking Sites 279

Mindjumpers

SEPTEMBER 2, 2010

» Urban Outfitters Likes Facebook Posted by Anne Herngaard Sep 2nd, 2010 Tweet Urban Outfitters is making the most of their Like buttons as the official US website now invite visitors on the from page of the website to see the most Liked products. This way, Facebook is central to the company’s marketing of online products.

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Facebook Disqus Fashion Policies 220

Mindjumpers

MARCH 25, 2011

Tweet Yesterday Facebook has launched Facebook Questions, which allows users and pages to post a Question to friends or a Facebook community. It seems like Facebook is constantly picking up on online trends and launching new products to match user needs. Similar Posts: Facebook Reveals New Changes On Platform.

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Questions Facebook Crowdsourcing Foursquare 267

Mindjumpers

MARCH 9, 2012

Tweet Once Facebook timeline for Pages was launched on Feb 29, 2012, there have also been some changes in guidelines for brand pages. So, here is an excerpt about the new Facebook Timeline for brands. Hence, it is important to note that Facebook restricts the cover to be used as an advertising space.

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Guidelines Facebook Policies Price 273

Mindjumpers

JULY 19, 2012

Tweet Facebook has announced that the timeline design will now also be implemented for pages on mobile devices, which can improve user engagement. The timeline design will make the Facebook experience more consistent and could also help improve conversations for mobile Sponsored Stories. How Will Timeline Work on Facebook Pages?

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Mobile Facebook Guidelines Study 261

Mindjumpers

OCTOBER 10, 2012

This week, Facebook officially introduced the ‘Want’ button and started testing it with a list of seven selected brands, including Victoria’s Secret, Neiman Marcus, Pottery Barn etc. People can click through and buy these items off of Facebook,” Facebook said in a statement, according to Reuters.

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Facebook Patterns Retail Buy 260

Mindjumpers

SEPTEMBER 16, 2011

Tweet Being a business maintaining a Facebook page, there’s no doubt that you need to be engaging in order to increase the number of fans and make them interact with you. Check it out here, and let me know what strategy you might put together for your brand on Facebook? Companies’ Use of Content Marketing Is On the Rise [infographic].

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Facebook Marketing Team Strategy 277

Mindjumpers

MARCH 25, 2013

Almost every modern company in the world has made the big decision; should we be on Facebook or not? This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Are you ever unsure about what to post on your Facebook page? What Facebook’s New News Feed Means For Brands.

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Guidelines How To Facebook Banking 206

Mindjumpers

FEBRUARY 21, 2012

Well, we wouldn’t have to guess for long, because Facebook is expected to go into detail about the new pages at its first-ever fMC event , a day-long conference in New York on February 29 specifically for marketers. Facebook will bring Timeline to brand Pages this month in the U.S., This is normally how Facebook initiates a roll-out.

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Brands Facebook System Conference 213

Mindjumpers

APRIL 19, 2012

This post will focus on how you as a brand can engage your audience by using the setup of Facebook Timeline. This means that Facebook pages for brands are much more about community management and engaging your audience on an on-going basis. The more people share your content on Facebook, the better Edgerank will you achieve. .

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Mindjumpers

JUNE 13, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Facebook Private Messaging for Brands.

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Report Brands Facebook Nielsen 274

Mindjumpers

AUGUST 17, 2011

However, making some research on the subject, we found that the Danish company named Digital Works has recently published a great article about the actual value of a Facebook fan in their newsletter. They have gathered some interesting cases where several companies have decided to examine and analyse the value of a Facebook fan.

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Hitwise Study Facebook Patterns 255

Mindjumpers

DECEMBER 9, 2010

The company has been around for 109 years and is loved by people all over the world – no doubt the company is “liked” on Facebook too. Since August 2009, Disney started posting regularly on Facebook and their community grew wide. There are 3 essential factors that I find crucial in Disney’s Facebook success story.

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Facebook Community building Technorati Communities 277

Mindjumpers

JUNE 22, 2012

Skittles, with a Facebook page of more than 2.5 The company decided to produce and launch the new colour and with the help of Facebook as the main campaign hub to create attention and buzz around it. Having Facebook as the main hub for the camping drove 500,000 new fans to the page.

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Facebook Transportation Campaign Study 267

Mindjumpers

OCTOBER 31, 2011

Campaign: Unique campaign was run by a Swedish bus company which asked users to add their Facebook profile picture to the side of a bus, virtually on Facebook. Want to Raise Your Click Rate on Facebook Ads? Reached out to people on social media to gather support and live stream the event. Images Are the Answer!

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Transportation Brands Facebook Posterous 205

Mindjumpers

FEBRUARY 28, 2011

Tweet Yesterday, another update to the Facebook platform was launched. This time, the update once again involved the Like button, namely that Facebook changes the button’s functionality to that of the Share button. What do you think of the new change on Facebook? Similar Posts: Myspace Integrates Facebook.

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Facebook MySpace Feed Feedly 246

Mindjumpers

MARCH 22, 2011

Recently, the Seattle based coffee chain reached the milestone of 20 million fans on the Facebook page “ Starbucks “ This means that the brand ranks as the fourth most liked one on the site. Facebook ranks first – and then YouTube and Coca-Cola. How Disney Reached 100 Million Page Likes on Facebook.

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Facebook Case Study Overview Social Media 258

Mindjumpers

OCTOBER 7, 2011

Young and ambitious students associated the company with low profile service jobs but not with high paying white collared ones. In order to attract the right talent for such openings they launched a campaign called ‘Adecco: Be the next CEO’ Campaign: The CEO of the company offered his job for a month to the winner of this campaign.

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Campaign Facebook Applications Social Media 210

Mindjumpers

MAY 12, 2011

Tweet Facebook has added a new, absolutely cool feature last night, which allow users to tag pages and brands in their Facebook photos as well as in updates. It is a great opportunity for brands to gain more exposure on Facebook and to connect products and brands to real-life situations through the people who tag them.

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Brands Facebook Features Advertising 247

Mindjumpers

OCTOBER 28, 2011

Tweet When running an online community on Facebook, you naturally give your fans a chance to speak and make themselves heard. This can ofcourse, foster both positive and negative feedback to your company in a sphere, where it is possible for everyone to see it. But how should a brand best handle the activity on its Facebook page?

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Facebook How To Guidelines Social Media 249

Mindjumpers

AUGUST 20, 2010

Facebook Live is a new interactive channel for the Facebook crowd, more precisely a channel dedicated to the happenings of the social networking company as opposed to a channel for others. Facebook Live has channels for features and events. Sharing Facebook Live with your friends is very easy, as well.

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Video Facebook Social Networking Disqus 229

Mindjumpers

MAY 9, 2011

Tweet Keeping up their trend of constant innovation, Facebook launched their Questions tool in March, which we also wrote about on the blog. Depending on the size of the network, companies can analyse the responses based on the background of the respondents. Similar Posts: Facebook Launches Questions.

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Research Questions Tools Facebook 219

Mindjumpers

AUGUST 16, 2012

When the App Center launched in May this year a vast number of people were already playing games on Facebook. However, Facebook gaming has gotten a real boost from the recent launch of the App Center. The new App Center is boosting Facebook gaming. At the moment, Facebook is intensifying the focus on mobile.

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Campaign Facebook Marketing Mobile 235

Mindjumpers

FEBRUARY 7, 2012

Tweet As Facebook Timeline has been rolled out for individual profiles, there has been much talk about whether Timeline will also be a reality for brand Pages and when this will happen. Facebook Launches Timeline and Expansion of Open Graph. Let us know if you have any input on Timeline for Pages – how do you think it will work?

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Facebook Feed Feedly Brands 245

Mindjumpers

JULY 7, 2011

ET) at its Palo Alto headquaters Facebook unveiled its new video calling feature powered by Skype. The launch was also spiced up with the recent launch of Google+ and a lot of predictions were being made regarding Facebook’s counter attack. The feature is “the easiest way to get connected with video”, as quoted by the company.

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Mindjumpers

AUGUST 19, 2010

Now Facebook is following their footsteps and introduces their own location service called ’Places’. Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. Facebook has of course also taken privacy into consideration.

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Foursquare Facebook Disqus Applications 187

Mindjumpers

AUGUST 20, 2010

Facebook Live is a new interactive channel for the Facebook crowd, more precisely a channel dedicated to the happenings of the social networking company as opposed to a channel for others. Facebook Live has channels for features and events. Sharing Facebook Live with your friends is very easy, as well.

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Video Facebook Social Networking Disqus 203

Mindjumpers

AUGUST 19, 2010

Now Facebook is following their footsteps and introduces their own location service called ’Places’. Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. Facebook has of course also taken privacy into consideration.

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Foursquare Facebook Disqus Applications 178

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. No doubt Facebook is one of the most important platforms for all companies to decide upon using or not.

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Social Networking Nielsen Film Facebook 176

Mindjumpers

FEBRUARY 24, 2011

Tweet According to a relatively new study carried out by Burson-Marsteller , a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. Great increase in use of social media. About the study. -

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Study Social Media YouTube Company 234

Mindjumpers

DECEMBER 20, 2013

This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. Furthermore, less visual platforms such as Facebook and Twitter have made pictures larger and more visible. Larger Pictures in Facebook Page Link Posts.

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Social Media Tumblr Smart Phone Mobile 269

Mindjumpers

NOVEMBER 16, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. However, I started getting interested in how and why some companies succeeded while the others did not. Yes I am that old!

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Strategy Nielsen Loyalty Cost 239

Mindjumpers

JANUARY 11, 2011

Tweet It all started with Lara – a user of social media, unhappy with her wireless company, making a complaint about it on Twitter, the company returned to her and fixed the problem. Of course, I tweeted about this (including a link to the first e-mail), and also put it on Facebook. If not, where’s the line? This is brilliant!

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Social Media Wireless Privacy Technorati 276

Mindjumpers

JULY 16, 2012

Every company must engage in proactive crisis management by monitoring issues related to its business and to society in general, by assessing risks and developing a crisis communication plan. Proactive crisis management helps companies anticipate a crisis before it occurs. The importance of social media in crisis management.

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How To Sentiment Issues Social Media 255

Mindjumpers

MAY 10, 2013

Most people have heard of Facebook EdgeRank by now. The logic behind Facebook is often difficult to decipher and page owners can easily feel that the equation is out of their hands. In the infographic, Facebook’s news feed product manager, Will Cathhart, has broken down the algorithm into 4 main social factors.

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Feed Feedly News Meeting 251

Mindjumpers

DECEMBER 28, 2010

Here is what you can learn from the company to achieve a more engaging and growing community. Probably The Best Campaign Use of Co-Creation And Social Media Ever : The soda company Mountain Dew understands that the best promotion comes from your already dedicated fans. Read Full Post ». Read Full Post ». Read Full Post ».

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Social Media Fashion Technorati Campaign 218