Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. 3% prefer to download a manual or ebook. Smaller Social Teams Leveraging UGC Creators.

Trends 297

Trends Social Media UGC Marketing 297

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? 56% of Americans have a profile on at least one social networking site. Increase use of video marketing?

Social Media 229

Social Media Hubspot B2B Marketing 229

Writtent Blog

DECEMBER 6, 2023

Blog posts can be collated into an ebook, a webinar recording could become a subscriber-only video, a magazine article could be reprinted and distributed as a booklet…the possibilities are endless. Write a book or ebook. These stories add credibility to your company and help you get more customers. Reuse content.

Small Business 98

Small Business Marketing Compete Directory 98

ProBlogger

AUGUST 20, 2012

Flipboard adopts a magazine-style interface to make reading your social media news simple. Read leading blogs about social media. The article I mentioned from HubSpot is just the beginning of their resources on social media. Use social media monitoring tools. 6 Sweet Tips to Help You Track Social Media Trends.

Trends 42

Trends Social Media Flipboard Tips 42

Techipedia: Tamar Weinberg

JANUARY 28, 2010

It’s why T-Mobile succeeded with a flash mob. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. It’s why she is now famous. Do you mean conversions?

Video 236

Video Flash Mob YouTube MySpace 236

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

JUNE 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. You’ve got the low market stuff, Hootsuite and services like that, but for your mid-size companies, what are they going to do?

Publishing 118

Publishing Case Study Buy Company 118

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Convince & Convert

JULY 26, 2010

Each of the 27,000 companies that use the service had the same goal – to share their pitch. The more one company shares their pitch, the more views it has, the more backlinks it provides, and so on. Transparency is a brand currency on the social web. Meaning, a brand (or person) could benefit by leveraging the crowd.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

MAY 12, 2010

I feel like the other guy in the story- will you try social media if I give you some great case studies? Could I get you to reply to the people who like you and your company on Facebook if we can demonstrate that it strengthens your brand recognition? Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Consultant 122

Consultant Social CRM MySpace Social Media 122

Your Escape From 9 to 5

JULY 8, 2022

Selling your knowledge with an ebook Providing a monthly subscription service to access resources and premium content Selling online courses Selling consulting, speaking and advisory services Earning money through joint ventures and collaboration. Do they print off an ebook and put it on his desk? Blogs, trade magazines, books?

eBook 52

eBook How To Smart Phone Engineering 52

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Try to return something to your own company. 5 excellent points that a company can (should!) 5 excellent points that a company can (should!)

Social Media 151

Social Media Strategy Consultant B2B 151

Hootsuite

APRIL 15, 2020

The first step in ensuring successful social media collaboration on a team is assigning roles. Each social network has a balanced amount of coverage. Alternatively, you can go through and list the most important social media tasks for your company. Social media campaigns and promotions. Sales inquiries.

Collaboration 135

Collaboration Team Social Media Tools 135

Convince & Convert

AUGUST 10, 2010

Influence mining is primarily being used in two corners of the social Web – for identifying and engaging with categorical or brand authorities; and for adding information to customer service interactions. JB : How are companies incorporating influence metrics into their marketing? Should companies treat customers differently?

Social CRM 135

Social CRM Influencer Klout Social Media 135

Convince & Convert

JUNE 24, 2010

Testimonials are a huge part of the infomercial world, as they are for effective social media. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. I just ditched AT&T for T-Mobile.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

JUNE 18, 2013

Facebook boasts the largest user base of any social network, so if your business doesn’t have a solid Facebook presence, you’re simply missing lead generation opportunities. Use your company colors, and play with font shapes and sizes to optimize for both desktop and mobile. Could this be your business’s page?

Facebook 167

Facebook Real Estate eBook Social Media 167

Convince & Convert

FEBRUARY 5, 2010

Also, since you’re in the process of fixing up your blog I wanted to remind you that Mofuse is not doing justice to your mobile site – [link] I tried switching to Disqus but had lots of trouble importing my comments from WordPress, did you have any trouble with that? link] Adam Q.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

AUGUST 11, 2010

Since we moved down here, we've gone through my wife's heart surgery and kidney transplant, me getting fired from two jobs (people in Florida find us NYC types to be very disagreeable – don't know why) and starting my video production company. We pulled through it together and we're the better for it today. Safe travels.

Social Media 116

Social Media Strategy Travel Team 116

Kikolani

SEPTEMBER 25, 2012

If you’re a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it’s up to you to not only maintain that blog but keep up with ways to increase traffic. Should I have a mobile theme for my blog?

Questions 167

Questions Adsense Marketing SEO 167

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

MAY 25, 2010

link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Patrick Reyes The digital eco system can be applied to large companies too!

Marketing 124

Marketing Social CRM Conference Social Media 124

Social Media Marketing

NOVEMBER 29, 2012

Eliminate distractions, but invite diversions It's entirely too easy to feel the lure of social networks. About a year and a half ago, Mashable took a look at a handful of leaders in content marketing ( How 3 Companies Took Content Marketing to the Next Level ), highlighting Mint.com, HubSpot and American Express.

Content 167

Content Hubspot Mobile Team 167

Viper Chill

AUGUST 28, 2012

With all the social networks available, guest posting and shiny new things that pop up everyday, it would be good to sift through these and just focus on those that do work. In the future I plan to create an ebook or two…and even start to monetize, worldwide. As for me, I started a new “blog” related to mazes. The second?

Adsense 77

Adsense How To Forums Sites 77

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0

Social Media 136

Social Media Consultant Video Strategy 136

Kikolani

MAY 4, 2012

How To Organize Your Mobile Website To Maximize Usability And Sales – One of the hardest parts of designing a mobile optimized website is that the screen is so tiny. 5 Secrets No One Tells You About How to Write for the Fortune 500 – Ever wondered what it would be like to write for a big company? Chinchilla Love.

Mashup 113

Mashup Resources Sample Samples 113

Kikolani

DECEMBER 21, 2011

Before you register that domain, be sure that it is available on social media! Knowem lets you search names / keywords to see if they are taken on over 500 social networks. This is also a great place to find social networks by niche including business, design, entertainment, health, music, photo, tech, and travel.

WordPress 167

WordPress Resources How To Domain Name 167

Convince & Convert

DECEMBER 10, 2013

When you find a mobile app that looks great, but no one has yet recommended it, do you download it, or do you move on to something with 36 five-star reviews? LinkedIn Groups act as social networking hot spots that many members can’t imagine doing without. 4) You have no recommendations.

LinkedIn 167

LinkedIn Badge Groups Groups 167

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. Alright, your turn.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

SEPTEMBER 13, 2013

This week: From ExactTarget , a free whitepaper entitled The Mobile Idea File. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Huge thanks to our amazing sponsors for helping us make this happen.

Project 124

Project Conference Social Media Retail 124

Socialmedia.biz

OCTOBER 29, 2016

Even worse, the bright spotlight of social media could turn a minor mistake into a potential legal disaster. Every social network is a unique world of its own, with separate sets of best practices. According to Entrepreneur Magazine, Neil created one of the 100 most brilliant companies in the world. Neil Patel.

Influencer 60

Influencer Social Media Resources HootSuite 60

Kikolani

NOVEMBER 29, 2010

Annabel is a charismatic social media blogger, writer, and speaker who recently released a great ebook on Successful Blogging in 12 Steps. Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Annabel Candy. Cordiva Raven.

Blogger 168

Blogger SEO Consultant WordPress 168

Razor Social

MARCH 16, 2017

A/B testing, page level targeting, mobile-specific popups, and analytics that show you how well your forms are performing. It comes with a library of nicely designed form templates to get you started, and the forms you build will work equally well on desktop and mobile. It’s feature-rich, yet pretty easy to use. Marketing Automation.

Conversation 98

Conversation Tools Template Templates 98

Convince & Convert

JUNE 12, 2013

He suggested that marketers should share it from corporate social accounts and with employees so they could choose to share if they wanted. Across your company’s paid, owned, and earned channels, how will you promote your beautiful piece of content? The world tends towards entropy, ignorance, and forgetting your company exists.

BuzzStream 153

BuzzStream Content Metadata Reddit 153

Rebekah Radice

MAY 24, 2017

Social bookmarking. Examples of these would be your blog posts, infographics, ebooks, tutorials, videos, etc. One of the most under-utilized networks for video. Did you know: 82% of Twitter users watch video content and a whopping 90% of those people are viewing from mobile. Blog content. Vlogs (video blogs).

Social Media 148

Social Media How To Analytics Types 148

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. Which explains a lot. eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

APRIL 8, 2010

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. But, iPad HD screen, color, and zoom make it better for magazines – and I can absolutely see education ( and mobile medicine) potential. What is it? I find Kindle to be easier and better as a book device.

iPad 138

iPad Content iPhone Wireless 138