Communities Reference Reputation Sports 
Sherrilynne Starkie
MARCH 11, 2013
So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.
Social Media Strategies Summit
SEPTEMBER 23, 2022
Let’s kick things off with Harvard College , which has the best reputation of any university on the planet, according to the Times Higher Education World Reputation Rankings. Giving leaders a voice on social media can help you build a community. That’s the sort of content that will help you stand out and build a community.
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Writtent Blog
DECEMBER 6, 2023
Sponsor a local sports team. This makes you a valuable community member and builds awareness. Referrals and word of mouth are the most powerful advertising, so build relationships with professionals and other businesses you would happily refer your customers to–and who can send referrals your way, as well. Join a forum.
Sprout Social
SEPTEMBER 12, 2022
When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media. Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. But more importantly, we’re good listeners.
Keyhole.co
MARCH 3, 2023
Referring to themselves as “the front page of the internet,” Reddit is a spellbinding mix of news, social annotation, product reviews, interesting links, and general geekery all rolled into one gargantuan platform. Redditors will often reference OP when they are referring to something said in the original post or comment.
Keyhole.co
FEBRUARY 17, 2023
If you name your brand after a sport, an animal, or a fruit, you can use that object’s image for designing the brand’s logo. Form brand communities Engage your customers by forming a brand community, along with a business page, to provide them an opportunity to discuss certain matters. Genius, right?
Waxing UnLyrical
JUNE 5, 2015
When I was looking for old posts on WUL that reference him, I got 13 pages of results. It’s one of my favorite memories of all of us, and of Don; he’s second from right, in the sport coat over the dark blue shirt. I last saw Don when we were both speaking at a Ragan Communications-hosted event, right here in DC, in 2013.
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