Remove Communities Remove Hosting Remove Reference Remove Reputation
article thumbnail

Brand Reputation Management: Designing a Modern Strategy and Filling Gaps

Pixlee

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management.

article thumbnail

The Best Ways for Brands to Leverage Clubhouse

Social Media Strategies Summit

It’s basically mandated that any article about it has to use words like “buzzy” and reference its myriad of A-list users, from Elon Musk to Oprah Winfrey. Once you’ve built up a following and reputation on the app, you can put yourself at the center of your own community, giving you a captive audience to attend your talks.

Brands 226
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Decoding corporate communications: Functions, goals and skills

Sprout Social

What is corporate communications? Corporate communications refers to the strategies businesses and organizations use to communicate with various audiences both internally and externally. Community building : Nurture long-term growth by engaging with your audience directly. Some companies, like QAD Inc.,

Skills 112
article thumbnail

AI ethics: How marketers should embrace innovation responsibly

Sprout Social

It also refers to the study of how to optimize impact and reduce the risks and/or consequences of AI. Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues.

article thumbnail

How to Generate Leads in Real Estate: 22 Foolproof Tips

Hootsuite

Join a Slack community You may already use Slack to communicate with your team internally, but have you ever thought of using it to generate real estate leads? Slack communities are where people interested in a certain topic can come together to discuss the industry, ask questions, and swap advice or stories with other members.

article thumbnail

Referral marketing: What it is and how to use it successfully

Sprout Social

For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. High customer lifetime value A study from the Wharton School of Business shows that referred customers have a 16% higher lifetime value than average customers.

Discount 126
article thumbnail

B2B Social Media Strategy for a Post-COVID World

Oktopost

Emotional intelligence refers to our ability to interpret people’s moods and understand why they’re acting or feeling a certain way. Failing to apply your emotional intelligence can quickly lead audiences to turn against you, share their displeasure with others, and do more than a little harm to your reputation.

B2B 136