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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Somewhat surprising: the top challenge identified, by far, is a shortage of resources (talent, time, and budget: 44.4%). Image credit: Hootsuite Is it really a full-time job though?

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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . As the demands ramp up, ensure you meet as a team and determine the resources you need to deliver the experience you want. It feels like it could be a doozy. .

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

So read on for everything you need to get started with your brand-new social media game plan, and a list of our favorite resources to help you grow from social rookie to all-star. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? The listening streams are really easy to set up.

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Efficient Resource Allocation: Social media marketing can be time-consuming and resource-intensive. Tools to Help Measure: You can track those KPIs using social media marketing tools like Hootsuite, Buffer, Sprout Social , and Statusbrew. This will not only solidify your brand voice but build community engagement as well.

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Better resource allocation: A clear overview of all tasks allows you to manage resources, like time and budget, better. Content sourcing: Collecting or creating the visual assets and resources for your posts. Community management and customer service: Responding to comments and messages, routing customer service inquiries.

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Staying Connected During a Crisis—A Quick Note From Our CEO

Hootsuite

Here are three small ways Hootsuite is going to help: Supporting our customers : in addition to our usual support and fully operational team, we’re launching a series of free online workshops on how brands can build better processes for crisis management, as well as a new upcoming virtual conference. Stay tuned for your invite.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Hootsuite Hootsuite actually offers three different social listening features depending on the size of your brand and how much social data you need to analyze. Find opportunities for authentic engagement.