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10 advanced social media copywriting best practices

Sprout Social

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Create post templates If you’re constantly scrambling for new post ideas , try turning your best performing posts into templates.

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and present the plan to your boss, teammates, and clients. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ?

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Social media listening examples that will help you unearth better insights

Sprout Social

Start with a bird’s eye view—in Sprout, the Sentiment Summary presents a clear data visualization of your sentiment from conversational analytics for a chosen date range, including where dips or spikes occurred. Doing so can build community and brand awareness. Then, dig in further. The result? Add your website links.

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Which hashtags is your audience most likely to engage with? Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. These features allow you to keep Twitter a safe place for your brand and community.

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9 Critical Components of a Successful Social Media Strategy

Social Media Strategies Summit

Getting started on an audit can be a little overwhelming, so here are a few resources to help: Social Media Audit template from Sprout Social. Coschedule template. They should guide all of your campaigns, content creation, and community management activities. Persona Template. Hashtag usage. Social Rank.

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Increase LinkedIn Engagement with These 15 Proven Strategies

Pam Moore

LinkedIn presents tremendous opportunity to build brand awareness, generate leads and increase sales as you build your network of powerful contacts. Your digital presence such as how you present yourself, how you engage and even what you like, comment on and share on LinkedIn all impact your personal and business brand.