agora pulse

JUNE 29, 2020

That’s where social comes in! Check out these tips about social media for universities. Students are frequent users of multiple social media platforms, and many are often using a combination of social platforms daily that likely include Facebook, Instagram, YouTube, and TikTok at the least.

Social Media 104

Social Media Engagement How To Groups 104

Sprout Social

NOVEMBER 12, 2023

Think of a brand collaboration as a group project. Druski is known for his social media skits, Instagram Live sessions and parody music label, Coulda Been Records. Like the campaign, his content is often star-studded with some of the biggest names in the entertainment and sports industry. How do brand collaborations work?

Collaboration 112

Collaboration Brands Fashion Sports 112

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

SocMed Sean

MARCH 22, 2022

Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. Twitter Has A Big User Audience.

Twitter 230

Twitter Strategy Hashtag Marketing 230

Sherrilynne Starkie

APRIL 13, 2013

Bytown Sports And Entertainment, the company behind Ottawa’s new NBL franchise, is proof that there is no such thing as bad publicity. The public outcry received massive media coverage across the Ottawa region and not just in the sports sections. More media coverage resulted. Social media key PR driver.

Sports 310

Sports Consultant Newsletter Team 310

Almost Savvy

JUNE 16, 2011

By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. The last couple of election cycles, much of this social media business was new. Do you want to use social media to communicate with your existing supporter base or grow your base?

Campaign 255

Campaign Social Media Tips Transportation 255

Sprout Social

JUNE 23, 2021

The sharp, brand-defining edges of inspired ideas are often worn down in focus groups as innovation teams strive for mass relatability at the expense of deeper relevance with their desired audience. Our hypothesis was that they’d be into other adrenaline-driven activities, so we set up social media queries to test that theory.

Social Media 95

Social Media Focus Group Aggregator Research 95

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media.

Groups 337

Groups Groups Sports Notification 337

Convince & Convert

DECEMBER 3, 2014

They take the steps suggested by social media consultants and experts. As a result, these brands do not cultivate vibrant, engaged, and growing social media groups. ” Spin Sucks is an outlier, and what makes it a Sticky Brand is how Gini and her team engage their community in conversations.

Engagement 167

Engagement Social Media Brands How To 167

Sprout Social

OCTOBER 4, 2023

How does one topic perform on social compared to another? In social media, the most important questions are often the most difficult to answer or quantify. Using Tags allows you to filter social media reports to see specific content pieces, themes and posts, enhancing your social media insights.

Strategy 123

Strategy Brands UGC Marketing 123

Convince & Convert

AUGUST 4, 2013

An alert Convince & Convert fan sent me a Twitter direct message this week, alerting me to a gaping, self-inflicted social media wound bleeding all over the Facebook page of the Evansville, Indiana airport. Pro sports teams are starting to troll fans and other teams with regularity. You are a social media professional.

Social Media 150

Social Media Airlines Communities Sports 150

SocialFish

JULY 15, 2020

Make use of your organization’s social media platforms to spread the word to as many people as possible. It has helped finance countless proms, sports-related activities, educational trips and team supplies. Your group makes up to 50% profit on sales – not bad! Cookie dough fundraiser. Charity Auctions.

Delicious 130

Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

Make use of your organization’s social media platforms to spread the word to as many people as possible. It has helped finance countless proms, sports-related activities, educational trips and team supplies. Your group makes up to 50% profit on sales – not bad! Cookie dough fundraiser. Charity Auctions.

Delicious 130

Delicious Eventful Committee Groups 130

Buffer Social

NOVEMBER 28, 2017

We often recommend crafting your social media posts according to your audience. But how you know who the individuals that make up your social media audience are? Answering these two questions is essential if you’re looking to execute a successful social media strategy. LinkedIn : Linkedin analytics.

Social Media 111

Social Media Tools Analytics Instagram 111

Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Sprout Social

APRIL 11, 2022

Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. So, what should you, as a social media marketer know to get started? Web3 lets communities build collective identities, with NFTs as the means to bootstrap real products. What is web3?

Brands 91

Brands Applications Communities Yahoo 91

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. Users create posts in topic-based communities — called subreddits — and interact in comment threads.

Reddit 100

Reddit Brands Meme Forums 100

Dave Fleet

FEBRUARY 7, 2011

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Million Facebook Friends Body Slam Sports Broadcasting.

Trends 258

Trends Facebook Sports Blogosphere 258

Sprout Social

OCTOBER 10, 2023

But influencer marketing isn’t as simple as picking any creator, creating one-off content and reaping the benefits of their loyal following—our report found 81% of social marketers describe influencer marketing as an essential part of their social media strategy.

Examples 127

Examples Influencer Campaign Marketing 127

Ignite Social Media

MAY 14, 2018

Facebook has been a trending topic for some not-so-good reasons lately, and many were left wondering if the social media giant had met its downfall. During his keynote, Mark Zuckerberg previewed two features that aim to deliver on this mission: Watch Party and the new Groups tab. Ergo, Watch Party.

Facebook 92

Facebook Groups Groups Sports 92

Sprout Social

SEPTEMBER 30, 2022

Many social media users are using the number of likes on their posts to validate themselves and the content they create. Social media users are also using those numbers to judge the quality and popularity of the content. They may want to see your photos and videos or get involved with your community.

Facebook 116

Facebook Privacy How To Film 116

Pixlee

SEPTEMBER 20, 2017

The ways in which fitness brands engage with audiences has evolved at warp speed in recent years thanks, in part, to rampant social media adoption. Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media.

Communities 62

Communities Brands Class Community building 62

Sprout Social

AUGUST 2, 2022

And brands also have the ability to interact with their audiences in real time, building community by asking and answering questions. Gaming and community content. If you have more than 1,000 subscribers on the platform, you have access to YouTube’s Community tab, which allows you to carve out a dedicated forum for your audience.

YouTube 139

YouTube Trends Strategy Content 139

Buffer Social

JANUARY 21, 2019

This week on The Science of Social Media , we’re exploring six powerful psychological biases and how they influence human behavior online. Knowing the factors that affect decisions will help take your social media marketing to the next level. Psychological Bias 3: In-Group Favoritism. Let’s dive in!

Influencer 108

Influencer Groups Groups Social Media 108

Laurel Papworth

FEBRUARY 15, 2012

Lord Monckton told Mining executives to buy up big in Mining and use the Super Rich to exert control over media messages. And taking out injunctions to stop social media “crowdsourcing” about her, her family and her business. Which is mining and media. Social Media and Mining. What should we do?

Crowdsourcing 104

Crowdsourcing Social Media Buy Sports 104

Likeable

JUNE 23, 2021

Born into uniquely different time periods, each generation has a different relationship to social media. Platform preference and reason for use is bound to shift between these groups. What they all have in common, though, is that they are spending more time on social media overall.

Platform 66

Platform Statistics Survey Instagram 66

Jeff Esposito

AUGUST 1, 2011

Anyone who reads this blog regularly can attest to my passion for social media and for exploring ways companies can leverage these technologies to better interact with their customers. So when I got an invitation from the Boston Red Sox to visit their home offices for a Twitter focus group, I could not have said yes quickly enough.

Focus Group 43

Focus Group Groups Groups Social Media 43

Sprout Social

DECEMBER 14, 2022

The forward-thinking culture of the fashion and gaming industry has allowed social media leaders and marketers to lead the way for brand activations in the metaverse. The goal is to educate and engage younger consumers about regenerative agriculture and issues facing the farming community. Sports: NFL.

Industry 111

Industry Examples Real Estate Brands 111

Sprout Social

APRIL 2, 2019

We launched in our home base, Chicago, where the community did not disappoint. Luka Dukich of the Chicago Bulls, Andrew Rosch of Trek Bikes and Mallorie Rosenbluth of Grubhub shared the stage to discuss their evolving relationship with social communities. For Luka, it’s focusing on community and the universal appeal of content.

Sports 107

Sports Communities Sentiment Team 107

Social Media Strategery

JUNE 17, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Managing Your Time While Managing Your Social Media Fri, Jun 18, 2010 Prof. I’m one of the leads for our social media/Government 2.0 Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Pixlee

SEPTEMBER 3, 2020

A leader to watch in inclusive marketing, this brand not only tackled representation but reflected their diversity-related goals authentically through engaging with a target community. The campaign’s goal is “to unite and inspire people to take action in their communities” using the power of sport. .

Brands 77

Brands Content Authentication Campaign 77

Likeable

JULY 1, 2020

Recently, the brand has been sharing wellness tips on social media in addition to an Instagram Live series featuring a variety of guests who share their advice for self-care. She also appeared earlier this year on our All the Social Ladies podcast , where she talked with our hosts, Jenn and Michelle, about social media.

Industry 134

Industry Marketing Insurance Yahoo 134

Jon Loomer

JANUARY 11, 2018

” “But recently we’ve gotten feedback from our community that public content — posts from businesses, brands and media — is crowding out the personal moments that lead us to connect more with each other.” If you get slammed by this change, groups could be your way back in.

Feed 158

Feed Feedly News Engagement 158

Hootsuite

MAY 11, 2023

You can also profile entrepreneurs in your industry or people in your community doing amazing work. Whether animal rights, environmental sustainability, or social justice, use your platform to share meaningful stories and raise awareness for issues that matter most to you.

YouTube 103

YouTube Video Film Sports 103

Laurel Papworth

JUNE 5, 2010

Oh and if they tick the following criteria in the field of social media-ness, then they are social media experts. Except possibly in social media where one should maybe have a less traditional and more social publishing history. I reckon I could put a social media expert in everyone of these fields.

Influencer 106

Influencer Social Media Conference Social Networking 106

Social Media Strategery

AUGUST 18, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media Integration in Higher Education Wed, Aug 18, 2010 Miscellaneous , Personal The following is a guest post by Jen Dryer , a current student at the University of Southern Indiana.

Education 135

Education Social Media Gov 2.0 Class 135

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. . • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America.

List 155

List Twitter Brands Microsoft 155