Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.

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Hootsuite

JANUARY 18, 2024

Some brands use social to offer customer service; others are there to build brand awareness. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? To really achieve organic reach with your content, mastering the fine art of hashtagging is key.

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Hootsuite

MAY 3, 2023

Your Facebook page can appear in Google search results, so optimizing your title with relevant keywords is important. Work on your Instagram hashtag strategy Instagram hashtags are an effective way to expand your reach, increase impressions, and tap into relevant conversations on the platform.

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Real Estate Tips How To Hashtag 94

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Google Alerts.

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Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Read up on social media compliance and compliance tools before getting started.

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Template Templates Social Media Tips 135

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Social messaging. Social shopping networks.

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Waxing UnLyrical

SEPTEMBER 18, 2013

Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. Lisa Larranaga Denten is the social media manager of Cision US. Business Client Relations Community Building Events Guest Posts Behind the Story cision Networking Post-Event Planning'

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Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. These features allow you to keep Twitter a safe place for your brand and community.

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Sprout Social

JANUARY 24, 2024

‍♀️ In our Pulse Survey, 41% said they measure the growth in followers/subscribers on social platforms to see if influencer marketing is working for them. Use social media management tools to track audience growth across channels. It also shows you have a growing community doing word-of-mouth marketing.

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Metrics Influencer Marketing Survey 98

Sprout Social

AUGUST 7, 2023

The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm. How to create a Threads profile To create a Threads profile, install the Threads app from the App Store or Google Play Store.

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API Social Media Management Platform Instagram 92

Sprout Social

AUGUST 3, 2023

And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy.

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agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

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agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. However, when you have a social media approval process in place, you know where each piece of content stands at any time.

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Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand. Maybe you can provide the solution.

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Oktopost

NOVEMBER 16, 2023

For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

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Analysis Data Sentiment Metrics 69

Hootsuite

NOVEMBER 10, 2021

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. Use hashtags.

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Sprout Social

JANUARY 31, 2024

Google tells us that “Impressions are counted if the thumbnail is shown for more than 1 second and at least 50% of the thumbnail is visible on the screen.” Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. The goal of YouTube SEO isn’t to spam viewers.

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YouTube Engagement Metrics Analytics 97

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Google Trends.

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Buffer Social

SEPTEMBER 15, 2016

What does it take to get hired as a social media manager? Perhaps you’re looking for a job in social (or perhaps you’re hiring for one). There are a ton of different factors that could go into a successful stint on ever-changing social media. 3 Tips for Getting Hired as a Social Media Manager.

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Social Media Management Hubspot Social Media How To 40

Sprout Social

APRIL 30, 2017

During this #SproutChat we’ll focus on social team collaboration and discuss best practices for ensuring that wires don’t get crossed and brand voice remains consistent. Add to Calendar: Outlook • Google • Yahoo • Outlook.com • Apple Calendar. Add to Calendar: Outlook • Google • Yahoo • Outlook.com • Apple Calendar.

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Upcoming Yahoo Apple Collaboration 76

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. In Q3 of 2019, TikTok surpassed Facebook, Instagram, Messenger, and Snapchat for App Store and Google Play installs. Hashtag challenges.

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Keyhole.co

AUGUST 2, 2023

Engage with your community Since YouTube is a social platform, creating a tight-knit community is crucial. This builds a strong community around your channel, encouraging viewers to subscribe and return for more. This builds a strong community around your channel, encouraging viewers to subscribe and return for more.

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Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The hashtag #thingsilongthroat trended for several days in Nigeria. million users it had in 2014.

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Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

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Social Media Social Media Management Sentiment Analytics 97

Hootsuite

MAY 20, 2020

This will be the tweet that serves as the announcement for your live stream on Twitter, so be sure to make it count with relevant keywords, mentions, and hashtags. Add a location to get your local community involved . You can use them for product launches or for product teasers, as Google does. . Invite guests to participate.

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Twitter HootSuite How To Eventful 145

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. e-clincher.

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Social Media Management Social Media Tools Collaboration 208

Buffer Social

NOVEMBER 29, 2016

A huge thank you to Stefanie for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking for the best ways to start, grow, and nurture successful marketing and social media events. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS.

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Eventful Communities Strategy Conference 40

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Community management.

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Keyhole.co

NOVEMBER 6, 2022

Well, look no further; here’s a guide showing you the top 22 best social media monitoring tools that are worth considering: 1. Brands like Google, Alibaba, L’Oreal, H&M, and Mashable, trust Keyhole’s analytics. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like.

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Tools Social Media Sentiment Price 52

Buffer Social

JANUARY 30, 2017

A huge thank you to Carlos for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to create winning habits and goals that will take their skills to the next level. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. Google Play.

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ROI Communities Strategy Marketing 40

Pixlee

DECEMBER 2, 2020

Social media is a hotbed of content; when navigating its various channels the right way, your brand can garner reviews and feedback as well as user-generated content (UGC) for your own marketing purposes. Mastering social media management comes from knowing your audience, which begins with social monitoring.

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Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence. Translate that into your social media profiles.

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Buffer Social

OCTOBER 24, 2016

It’s not everyday that you hear of someone leaving the tech giant Google to pursue their own fast-growing business. We had the pleasure of speaking with Allison about her incredible journey from Google to full-time entrepreneur. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. Google Play.

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Buffer Social

FEBRUARY 13, 2017

A huge thank you to Sunny for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to rock their video marketing strategy in 2017! How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. Google Play. This episode is available on: iTunes.

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Video Film Marketing Wireless 111

Social Media Strategies Summit

OCTOBER 24, 2018

They should guide all of your campaigns, content creation, and community management activities. To identify your social media goals, start by asking yourself the following questions: What are my overall business objectives? How can I use social media to align with these objectives? Hashtag usage.

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Social Media Strategy Guidelines Template 113

Hootsuite

APRIL 26, 2023

They had used a patient’s full name in response to a complaint on the company’s Google business page. Implement a social monitoring program Implement a social media monitoring program to monitor for hashtags and keywords relevant to your organization. The original complaint used a pseudonym.

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Social Media Health Care Tips Policies 94

agora pulse

OCTOBER 26, 2020

Shopping for social media management tools? Or need to upgrade to a new social media scheduling app? Finding the right social media management tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Social CRM.

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