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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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How to Tie Social Strategy into Broader Communications Strategy

Social Media Strategies Summit

Social media takes the lead, with the agency using it to share events, roll out new programs, gather community feedback, and even for customer service. Press Releases: Still Relevant or Yesterday’s News? The “traditional” formal press release seems far removed from the contemporary world of government on social media.

Strategy 130
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9 Antidotes to the Facebook Algorithm Squeeze

Convince & Convert

In a recent, inscrutable, Kremlin-esque press release , Mark Zuckerberg and team announced that they are changing the Facebook algorithm and will henceforth. The key phrase in the press release is that Facebook is prioritizing posts that “spark conversations and meaningful interactions among people.”

Facebook 166
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Kraft’s Latest Campaign, #SendNoods, Put Buzz Before Brand Value

Ignite Social Media

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. Related to the point above, who do you think is publishing the UGC the brand is repurposing on their own channels? Sending hot and steamy noods lets people know you care. Wrong Audience.

Campaign 106
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How To Promote Your Business In 2011 | Small Business Mavericks

Small Business Mavericks

Press releases – Write and publish a press release online every time your company does something remarkable. About Us What’s a Maverick? Social networking – Pick two or three social networks and be active on those networks about an hour every day.

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The Changing Face Of Article Marketing

Small Business Mavericks

Or find websites within your niche that publish articles. Where are they publishing? What are they publishing? About Us What’s a Maverick? Even niche-related blogs. Articles are still good marketing tools. But distribution channels change, and the methods that article marketers use should change right along with them.

Hubpages 156
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NBC Targets Local Markets on the New Digg

Adam Sherk

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Will it work with local news? NBC is trying to find out. In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets.

Digg 166