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White paper on Social CRM for associations

SocialFish

Who owns Social CRM? Making member management social takes teamwork. We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. Marketing designs campaigns for products, services, and events.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Customer service? Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post? It will be interesting to watch.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

This is great for Twitter event management when you want to keep an eye on your most active and influential participants. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Keyhole’s dashboards are easy to read and share, too.

Analytics 204
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Link Love Monthly: Best of March 2011

SocialFish

10 Applications For Your Facebook Event Page (Event Manager Blog). Real-Time Analytics For Social Plugins (Facebook Developer Blog). The State and Future of the Social Media Management System Space (Jeremiah Owyang). 29 social networks that have at least one million visitors per day (Royal Pingdom). Bitly Blog).

Sysomos 162
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Link Love Monthly: Best of September 2010

SocialFish

Offline-to-Online-to-Offline: Lessons Learned in Building a Custom Community Platform (Frogloop). What McDonald’s got wrong about Foursquare, Social Media strategy, measurement, and ethical reporting. Association lobbyists: Congress is kicking our butts when it comes to social media (Stefanie Reeves). Can an AMS Do Social CRM?

Analysis 165
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9 social media trends to keep your eye on in 2012

Akamai Marketing

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. What should businesses plan for in 2012 and what should they be looking for?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0