Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

The Realtime Report

FEBRUARY 2, 2024

Maximize Conversions: A Strategic Bidding Approach According to ModernRetail , one of Reddit’s latest endeavors is the introduction of “Maximize Conversions,” an automated bidding strategy aimed at driving as many conversions as possible. For advertisers, these features offer a new way to engage with Reddit users.

Features 91

Features Reddit CPA Metadata 91

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . Brands are starting to think creatively outside the box — reposting and sharing their fans’ photos, videos, and stories with a strong strategy in hand. A Curated Feed of Only UGC (aka Instagram Feature Accounts) .

Curation 68

Curation Feed Feedly UGC 68

Sherrilynne Starkie

APRIL 5, 2018

Your strategy is off (or non-existent). Surprisingly, one of the most common roadblocks to social media success is a lack of strategy. To drive business progress, social media objectives need to be tied into the organization’s strategic plan. The combined solution included influencer outreach and content curation.

Social Media 329

Social Media Consultant Resources Curation 329

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 230

B2B Communities Facebook How To 230

Social Media Strategies Summit

AUGUST 15, 2023

How are external trends and events going to affect your broader marketing strategy? Liz is the founder and CEO of higher ed-focused social listening agency Campus Sonar , having previously worked in various insight and strategy roles at the Great Lakes Higher Education Corporation and Affiliates. Figuring that stuff out can be tough.

Marketing 240

Marketing Education Forums LinkedIn 240

Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Let’s take a deeper gulp of Red Bull’s social media strategy.

Social Media 52

Social Media Strategy Sports Meme 52

Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. Here are some key ways in which Apple’s social media strategy works.

Social Media 59

Social Media Strategy Apple iPhone 59

Sprout Social

JUNE 23, 2021

Below are nine proven customer retention strategies that encourage folks to stick around for the long haul. And of course, promoting these materials and how-tos is central to the brand’s social media strategy. Create a sense of community through user-generated content. You’re invited. ??. How: Register today ??

Strategy 126

Strategy Policies Resources Loyalty 126

Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips. s brand values.

Small Business 85

Small Business Social Media Strategy UGC 85

Buffer Social

OCTOBER 1, 2018

That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. I don’t think so.

Organization 108

Organization Flipboard Social Media Company 108

Adam Sherk

MARCH 19, 2012

Things like Facebook Pages, the Open Graph protocol and frictionless sharing, as well as the Subscribe button for journalists , are giving news organizations an increasing number of ways to forge relationships with users and gain prominence in their streams. Related posts: News Organizations on Google+: Which Pages Get the Most Engagement?

News 135

News Organization Twitter Facebook 135

Keyhole.co

FEBRUARY 13, 2023

But for now, let’s jump on the bandwagon to learn the basics of social media marketing and a few top ways to build SMM strategies. What social media analytics tool will help you with an excellent marketing strategy? In addition, a larger community of customers will offer you an enthusiastic crowd. Keep reading!

Social Media 52

Social Media Strategy Marketing Metrics 52

Pixlee

MAY 8, 2019

Building relationships with current and potential customers is a cornerstone for social media marketing in the digital age, and creating thriving communities has to be the center of your marketing strategy. But what is community-driven marketing and how can brands use it successfully? What is Community-Driven Marketing?

Communities 74

Communities Social Media UGC Marketing 74

Sherrilynne Starkie

MARCH 14, 2018

Using curated content in social media brings many benefits, but it can take a lot of time searching for relevant, quality stories to share. These services provide daily updates on the topics of interest and have share buttons built right in to make curation almost effortless. The content calendar is a crucial part of a smart strategy.

Consultant 268

Consultant Social Media Content Marketing 268

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. Omni-Social is the Offset to Paid Social. The 6 Components of Omni-Social.

Communities 60

Communities Aggregator Social Networking Organization 60

Convince & Convert

AUGUST 9, 2013

Matt has an inside look at what becoming a social business organization really means because his company consults on the why and the how of understanding and implementing a social culture inside businesses. 2) The adoption and use of technologies and innovations around social that allow for more effective communications.

Organization 137

Organization eBook Consultant Social Media 137

Ignite Social Media

JULY 5, 2023

In the roundtable discussion embedded below, I was joined by Lisa Braziel, Drew Sykes and Taylor Glymph as we delved into key strategies to help your executive team build an authentic and effective personal brand. First, it is important to consider that every social media strategy should be unique to the individual person.

Social Media 91

Social Media How To Authentication Embedding 91

Pam Moore

JULY 10, 2017

Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action. Do you know what action you want your audience, communities and customers to take when they read your blog, listen to your podcast or watch your video? Click To Tweet.

Content 166

Content How To Marketing Training 166

Ignite Social Media

FEBRUARY 9, 2022

As brands build out their TikTok strategies , it’s important to highlight a few notable organizations who understand their audience and are creatively evolving with the emerging platform. Taco Bell is one of the many brands on TikTok that has leaned into the power of a well-curated content mix.

Brands 120

Brands UGC Authentication Comparison 120

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. Technology.

Strategy 52

Strategy UGC Brands Apparel 52

Ignite Social Media

JULY 7, 2021

Every Friday, tag a user you think is worth a follow to help create community and build networks on Twitter. The value of this trend was quickly snatched up by organizations and companies for their own purposes. This trend, coined by Micah Baldwin , was incredibly simple. Fan + Follower Growth. Read more about our Clubhouse prediction.

Trends 180

Trends Social Media Feed Feedly 180

Sprout Social

FEBRUARY 15, 2024

In this article, we’ll explore audience engagement benefits and strategies. It’s vital to track audience engagement so you can be sure your content interests the people who matter most to your organization. Why is audience engagement important for your content strategy? What is audience engagement? How do you compare?

Engagement 106

Engagement Tips Loyalty Metrics 106

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. With a strategy behind it, advocacy will help drive sales, attract talent and position your team members as leaders in their respective networks. How advocacy can strengthen your social media strategy Social media algorithms are constantly evolving.

Authentication 93

Authentication Examples Class Team 93

Convince & Convert

OCTOBER 8, 2021

You’re going to need to prioritize building trust within your brand’s community. After putting two and two together, let’s be real: More brands need to take more intentional actions towards implementing DEI efforts within their influencer marketing strategies and beyond. Nano & Micro-influencers for DEI Marketing.

Influencer 165

Influencer Marketing B2B Authentication 165

Social Media Strategies Summit

JANUARY 5, 2022

An effective, well-planned Instagram strategy is needed to drive real results. Get the Basics of Your Instagram Strategy Right. Creating an Instagram strategy without being sure about your goals is like throwing darts in the dark. Here are some examples: To nurture an online community. How can you do that?

Small Business 202

Small Business Instagram Platform How To 202

Pam Moore

AUGUST 16, 2017

Why quality really matters in all facets of content creation and curation. Check out our new online social media and branding training academy, the Social Profit Factor , that will help you create a solid social media, content, digital and branding strategy and plan for your business and personal brand. Need an intervention?

Content 163

Content Curation ROI Marketing 163

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. And identify posts that don’t resonate as much with your audience so you can remove them from your strategy. CoSchedule CoSchedule is another great option for keeping all of your digital content scheduled out and organized.

Publishing 98

Publishing Tools Brands Facebook 98

Later

SEPTEMBER 19, 2018

If you can successfully tap into your Instagram audience, and create a strategy that’s both artistic and tactical, you’ll quickly see growth in your Instagram account and your business’ sales. But striking that balance between art and strategy is often difficult, especially if you’re just starting out in Instagram marketing.

Small Business 61

Small Business Instagram Strategy Hashtag 61

Sprout Social

MAY 23, 2023

The more monotonous tasks AI can take on, the more you can focus on growing your strategy, and business, and do more of what you actually like. In the 2010s, that meant creating an Instagram strategy. In 2021, it meant gutting your social strategy to prioritize short-form video. Imagine that.

Team 135

Team Social Media Management Skills Trends 135

Oktopost

JANUARY 2, 2023

In this article, we’ll explain why employee engagement is important and help you maximize engagement through your social media strategies. Organizations with higher engagement rates deal with less turnover because their employees don’t feel the same need to look for a new job. Share three pieces of company-brand content.

Engagement 62

Engagement Social Media How To Curation 62

Sprout Social

NOVEMBER 18, 2020

These expectations rose to a crescendo this past June, as many brands expressed their support for the Black Lives Matter movement and made public commitments to their BIPOC employees and community. That lack of communication is a problem for us as marketers—and all of us need to make it our problem.

Activities 116

Activities Brands Social Capital Compete 116

Buffer Social

OCTOBER 23, 2023

Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Community Fact Checks Requirement Community fact checks on Twitter/X now r equire source inclusion , promoting more transparent information validation.

News 71

News Social Media Airlines Collaboration 71

Buffer Social

JULY 5, 2023

You'll end up creating copycat content If you search the keyword digital marketing , you'll see ranking pages discussing benefits, approaches, and strategies, but no unique angles or take on the topic. Simply curating insights from top-ranking pages may not be enough to have your content recognized by the algorithm.

Research 77

Research Google Newsletter Curation 77

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. One way is through brand advocacy.

Brands 129

Brands ROI Authentication UGC 129

Pam Moore

JULY 25, 2017

Smart and savvy marketers know how to organize their content from the start so that they can maximize every dollar invested. Give us a shout and let's get a custom workshop scheduled for your organization. Social Profit Factor Training System + Member Community. The goal is to create once and use many. Supporting Resources: .

Content 167

Content ROI Template Templates 167

Sprout Social

JANUARY 12, 2022

And despite popular belief, driving more discussions and recommendations doesn’t happen organically or by accident. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. In this guide, we’ll show you how it’s done.

Conversation 137

Conversation Review Marketing How To 137