Oktopost

APRIL 4, 2022

TikTok has absolutely exploded on the social scene over the past few years—and B2B marketers are beginning to test the waters. A social platform filled with viral, vertical-style videos spanning all topics and communities, TikTok has grabbed hold of the social media world. But where do B2B marketers fit in?

B2B 118

B2B Social Media Management Apple YouTube 118

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know.

Types 145

Types Social Media Microblogging Overview 145

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Sherrilynne Starkie

AUGUST 4, 2013

For the people of Lac-Mégantic, the absence of official news, facts and information drove them into hastily formed online communities where hard facts were served up in equal measure alongside rumours and hearsay…all leading to confusion and panic in an already fraught situation. Photo credit: Abode of Chaos).

Social Media 334

Social Media Case Study Communities Social Media Management 334

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Oktopost

NOVEMBER 16, 2023

You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. Alternatively, you can use a social media management tool that automates data collection and creates dedicated reports with critical social platforms and data points.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Reputation 129

Reputation Tools Brands How To 129

Socialmedia.biz

MARCH 25, 2021

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Hashtags have become so large that communities pop up around their use. Conversational hashtags. Hashtags work because they are helpful.

Hashtag 78

Hashtag Brands How To Conference 78

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. But the platforms’ ongoing Community features signal how the platform is getting more “social.”

YouTube 99

YouTube Engagement Metrics Analytics 99

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

MAY 12, 2020

Don’t post unauthorized commercial communications or spam on Instagram. And here’s more from the Community Guidelines : Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent.

Software 145

Software Instagram Tools HootSuite 145

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

agora pulse

DECEMBER 23, 2020

To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. But what about when you need to master a new-to-you social platform or develop your skills? Most social media managers write copy, but not all of us are at the “ridiculously good” level yet.

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 124

How To Social Media Management Metrics Team 124

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Firebelly

AUGUST 30, 2013

This is a guest post from Kacy Capobres , a writer, reporter and social media manager based in New York City. Aside from attracting younger users to their site, LinkedIn hopes to facilitate conversations between students with the over 200 universities across the globe that have chosen to participate.

Flickr 174

Flickr LinkedIn Privacy Social Media Management 174

Sprout Social

NOVEMBER 19, 2020

The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels. Extend social further into your business with CRM & Helpdesk integrations. If you’re not using some of them already, take a closer look.

Reddit 104

Reddit Hubspot API Reputation 104

Sprout Social

OCTOBER 5, 2021

That puts a lot of the burden on your brand’s social marketers to be on the front lines, answering questions about your business, products and purpose. Add that to growing the list of reasons social media marketers can’t operate in a silo. Brands need employees’ help reinforcing their values, initiatives and goals on social.

Brands 109

Brands Marketing Apparel Issues 109

Sprout Social

FEBRUARY 20, 2020

Olivia Jepson Sprout Social Media Strategist. As a social media manager, you have a unique understanding of social listening that positions you as the subject matter expert. Don’t overlook “secondary” social conversations. Conversation. Rachael Samuels Sprout Social Media Manager.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Oktopost

MARCH 15, 2021

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

B2B 136

B2B Social Media Strategy LinkedIn 136

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. Tie your digital marketing efforts to key performance metrics like conversions and donor engagement/retention.

Social Media Management 115

Social Media Management Social Media Tools How To 115

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Hootsuite

MARCH 2, 2022

use social for “finding products to purchase.”. An even larger number of social users turn to social networks to research brands: 43.5%. Young women aged 16 to 24 are especially likely to use social for brand research. Smaller social networks are an increasingly important way to fill your funnel.

Retail 104

Retail Social Media Brands Tips 104

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. Who’s next? Does it work most of the time?

Social Media 220

Social Media Meme Advertising Strategy 220

Hootsuite

APRIL 20, 2020

People join Nextdoor to connect with their neighbours and communities. Nosy neighbours may grab the headlines, but businesses are central to the Nextdoor community. In fact, more than 25% of all conversations on the app are about them. But the strength of the Nextdoor social network relies on the power of proximity.

How To 145

How To Metrics Reputation HootSuite 145

Sprout Social

AUGUST 10, 2022

This includes filtering influencers based on certain characteristics, sending pre-written email pitches and finding online conversations about your brand. Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Sprout Social.

Influencer 112

Influencer Tools Marketing Software 112

Later

MAY 11, 2021

And for those who use or work in social media, “social media burnout” is a real possibility. What is Social Media Burnout? According to Dr. Michaela, social media burnout is a “form of online fatigue that can happen when you spend too much time on social networks.”

Social Media 110

Social Media How To Energy Social Media Management 110

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. This can help spot trends, patterns and optimize your social media strategies.

Tools 52

Tools Social Media Sentiment Price 52

Lucy Hall

SEPTEMBER 29, 2016

As a business, whether you actively use social media or not you are probably on it. You see, when people need to vent about a business the first place they take to now is the internet, a forum, a group or a social network. Honesty and a timely response are crucial when dealing with negative comments on social media.

Social Media 60

Social Media Content Social Media Management Guidelines 60

Sprout Social

JUNE 24, 2019

Fifty & Five is a full-service digital & social media agency with a passion for creating memorable conversations between brands and their consumers. social messages annually. BConnected is a social media management agency hired by companies and organizations to manage and enhance their social media platforms.

Automotive 72

Automotive Reputation Social Media Management Retail 72

Sprout Social

MAY 19, 2021

What is social media interaction? Social media interaction is an umbrella term that encompasses all the two-way conversations and touchpoints that occur between companies and consumers. Social media is conversational by nature. And great conversations can have a positive impact on sales.

Engagement 136

Engagement Brands Review Influencer 136

Janet Fouts

MARCH 16, 2014

Equally, if you expect it to stand alone without the support of the people in your social networks you may as well rent a billboard in the desert. The other half (75% if you can stand it) is created on the fly through curation of relevant content, responding to news items and conversations discovered through social listening tools.

Content 145

Content Marketing Fashion Curation 145

Hootsuite

DECEMBER 12, 2023

Track mentions, identify opportunities, and encourage brand loyalty by responding to comments and getting involved in conversations. Not for execs on social media. Pick the right networks Where will you post as an executive on social media? For some executives, it may be the only social platform you need.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Maybe yours is design, maybe it’s content creation, digital advertising or social media management.

Social Media 110

Social Media Strategy Case Study RFP 110

Sprout Social

SEPTEMBER 6, 2022

How much do social media managers make? If you’re looking for an average social media salary for your unique situation, chances are you can find it in this article. We’ve compiled data from sources across the web to provide you with everything you need to know about average social media manager salaries.

Social Media Management 98

Social Media Management Social Media Survey Data 98

Jeff Esposito

DECEMBER 9, 2010

In fact being on social networks is just a small part of our daily routines. In fact those three pieces of the social pie, Tweeting, Facebooking, and reading blogs, are just a small part of the daily minutia of a corporate social media person. Conversing. We can’t let emotions or typos get the best of us.

Social Media Management 48

Social Media Management Social Media Education Conversation 48