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The 4 Marketing Metrics Mandates

Convince & Convert

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it. Website stats.

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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? Now the focus is decidedly more tactical with sites looking to understand how to maximize the benefits of their efforts and better integrate them with other marketing initiatives. on their site).

Sites 176
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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Should you care more about Digg submission than about comments? PostRank Analytics solves this problem.

Metrics 160
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Top SocialFish posts of 2010

SocialFish

Just wanted to take this opportunity to thank everyone who reads, shares, comments on, tweets and otherwise supports our SocialFishing blog. So you will definitely be doing me a favor if you have a guest post in mind that you would like to publish here. The Science of Social Media Marketing. in chronological order.

Postrank 170
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What I've Learned About Blogging Based On A Year's Worth Of Data

Jason Yormark

Most achieved a Postrank of higher then 6, and 9 out of the 10 articles dealt with social media. For those not familiar, Postrank is a nifty little WordPress plugin that provides some analysis into the social engagement factor of the content you create. marketing tools Nature Blog Network » Whither StumbleUpon? [.]

Data 184
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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Get Shareaholic test Filed under Business , Social Media | Tags: bnet , customer service , evangelizers , jen zingsheim , mark story | Comment (0) Site settings comment help?

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The MetricsMan Comes To #measurePR

Waxing UnLyrical

So when a study like the one published by e-Marketer* suggests ‘only’ 16% of social business programs are measuring ROI, while many are surprised it isn’t higher , it actually sounds a little too high to me. Sign out Leave your comment here. Sign out Leave your comment here. Image: Kemp Edmonds via Flickr, CC 2.0

ROI 169