Social Media Strategies Summit

APRIL 15, 2021

Brand communities could be anything from a Facebook group to an online forum on the brand’s website. However, on platforms like Instagram where there are no groups, you can still create a brand community using branded hashtags. Online Forum. It is an online forum where members discuss various beauty-related topics.

Process 161

Process Communities Brands How To 161

Sprout Social

AUGUST 22, 2023

Important sources for conversational analytics include social media listening, virtual agent and chatbot interactions, customer care emails, review forums, sales calls and other feedback channels. These could be direct messages on your social channels or chatbots, or discussions on customer forums.

Analytics 83

Analytics Conversation Brands Sentiment 83

Sprout Social

FEBRUARY 15, 2024

Comments and replies Similar to reviews and mentions, comments and replies show that your target audience wants to engage in a conversation about you. They may converse directly with you by replying to your brand’s posts or comment on another post relevant to your brand. Does that increase the level of engagement?

Engagement 98

Engagement Tips Loyalty Metrics 98

Harp Interactive

JANUARY 12, 2010

Google Blog search. Technorati. BlogPulse Conversation Tracker. Blogpulse Trends. Ubervu (beta). Web Page Changes. WatchThatPage.com. Twitter Search. UberTwitter. Boardtracker. BoardReader. Social Media. Technorati. Social Mention. Who’s Talking. Facebook Lexicon.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. This is a great forum to attract new followers, but creating relevant and compelling content is the first step. Learn more here. Fourteen hours.

Examples 138

Examples Campaign Tips UGC 138

Webbiquity SMM

JANUARY 23, 2024

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. Examine social media discussions, comments, and reviews to identify common pain points of your target audience.

Sentiment 142

Sentiment How To Analysis Trends 142

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? or G2), it goes far beyond that.

Reputation 90

Reputation Sentiment Analysis Notification 90

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Track comments using keywords or hashtags and analyze them in real-time or historically. What is review analysis?

Review 122

Review Brands How To Analysis 122

Hootsuite

SEPTEMBER 14, 2023

With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. You can also filter conversations by keywords, hashtags, locations, and specific users to zero in on essential topics and trends. Monitor blogs, discussion forums, reviews, and more.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

APRIL 3, 2024

For example, a tweet about a new gaming console bundle exploded with: 27,000 retweets 3,700 comments 1.7 Hashtag strategies and trend utilization A hashtag is similar to a beacon that guides Twitter users to a sea of related content. Understanding the power of hashtags can boost your brand’s visibility on Twitter.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

JUNE 28, 2023

People join private Facebook Groups or forums to meet and talk with other like-minded people. But what really sold me on the one I wanted was reading real user feedback from people like Chris, who isn’t affiliated with this review or website, but took the time to answer questions in the comments. What are dark social strategies?

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

NOVEMBER 16, 2023

To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

OCTOBER 19, 2023

The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine. And 54% of marketers plan to use them at scale in 2024 for social customer care, along with other resources like FAQs and customer forums, per the 2023 Index.

Strategy 121

Strategy Sentiment Marketing Analysis 121

Unmetric

AUGUST 19, 2019

Track relevant hashtags. Using the tool’s hashtag tracker, you can discover the most engaging hashtags used by your brand. You can detect posts that garnered the most number of likes, comments, shares, retweets, replies, and much more to help you discover the kind of posts/tweets that work in your industry. Glean.info.

Social Media 91

Social Media Tools Price Hashtag 91

Ari Herzog

MARCH 13, 2012

They’re also retweeting dozens of people who are loving the #KotexForReal hashtag that is seen at the end of the above video (that’s aired numerous times on TV). You can visit those internet channels — and participate on their website forum — by visiting their newly-launched site. I tweeted my reaction.

Company 152

Company Tumblr Case Study Hashtag 152

Hootsuite

APRIL 11, 2022

More accounts just like yours, except with more likes, comments, and follows. This app provides real-time visualization of how well your hashtags, keywords, brand campaign, or event is doing. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.” Brand Maxima Analytics.

Tools 110

Tools HootSuite Marketing Analytics 110

Harp Interactive

JANUARY 6, 2010

Tags (keywords on social bookmarking sites and Twitter Hashtags). Blogs (WordPress, Blogger, Twitter etc). Video Sites (Youtube). Image Sites (Flikr). Articles (ezine, articlebase etc). Press releases. Complaint Sites (Ripoffreport, Complaintsboard etc). Next…how to monitor all these platforms?

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Keyhole.co

SEPTEMBER 12, 2023

Keyhole Social media marketing is much more than fun posts and replying to comments. The platform examines several online forums, groups, and conversation threads to measure the audience’s perception and alert you. The platform lets you generate practical content ideas and hashtags to escape the creative block.

Tools 52

Tools Social Media Curata Price 52

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. For example, run a small online business selling handmade jewelry.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Brands like Google, Alibaba, L’Oreal, H&M, and Mashable, trust Keyhole’s analytics.

Tools 52

Tools Social Media Sentiment Price 52

Waxing UnLyrical

MARCH 21, 2013

We comment on other blogs. We comment and share on Google+. You have no idea how many great resources and idea are consistently shared during that chat (and at other times too, since it’s become the de facto hashtag to curate conversations around PR measurement). We engage in banter on Twitter on a regular basis.

Consultant 256

Consultant Hosting Flickr Questions 256

Sprout Social

OCTOBER 15, 2020

A sentiment analysis looks at the specific language used in comments about your brand and can tell you if people are speaking about your brand with a positive, negative, or neutral sentiment. Publicly responding to reviews or comments shows your audience that you are actively listening to what they are saying. Understanding sentiment.

Brand Monitoring 137

Brand Monitoring Brands Sentiment Reputation 137

Keyhole.co

SEPTEMBER 12, 2023

For example, one user commented, “Clean, simple, beautiful interface unlike many social tools which are so poorly designed they are next to unusable.” Moreover, you can find relevant hashtags and optimize your campaigns. The hashtag tracker is particularly useful and the insights have proven to be of great use for our campaign.”

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Unmetric

AUGUST 28, 2019

On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. It also helps you monitor mentions of your brand across all social media networks and allows you to reply to comments and mentions within the app. Pricing: N/A.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

DECEMBER 15, 2023

Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites. Key features: Hashtag tracking and historical data: You can see track hashtags from different social media platforms, all in one place.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

DECEMBER 5, 2022

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Answering questions, responding to comments and acknowledging complaints may seem simple. Comments and posts you’re tagged in are a great starting point. — Chewy (@Chewy) November 28, 2022.

Social Media 139

Social Media Crowdsourcing Privacy Comparison 139

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers. Customers liked it so much that they were afraid of running out of it.

Examples 59

Examples Brands Sentiment Reputation 59

ProBlogger

MARCH 24, 2022

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum, now a Facebook Group ). 161 people added a comment.

Communities 39

Communities Strategy Forums Project 39

Keyhole.co

MAY 12, 2023

You reach a saturation point when it comes to topics you need to cover and talk about on your website and social forums. Keyword monitoring lets you identify negative reviews or comments about your brand, which you can then address to improve your reputation. Their undisputed secret lies in keyword monitoring tools.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

JULY 20, 2023

Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., Keyhole allows you to compare your performance to theirs, including best posting times, popular content types, top hashtags, average engagement rate, and more.

Industry 52

Industry News Google Brands 52

Keyhole.co

MARCH 9, 2023

YouScan YouScan is another social media listening tool that offers monitoring of social media, blogs, forums, reviews, and other online media. Pro: Iconosquare offers some unique Instagram features, like tracking of individual comments, photo tags, and mentions and tracking of content types like photos, videos, and carousel images.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

MARCH 8, 2019

And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. If you have negative comments simply sitting around on a social site, you’re neglecting your online reputation. Not a good look.

Reddit 97

Reddit Tumblr YouTube Review 97

Buffer Social

MARCH 6, 2017

The free plan on Quintly lets you access analytics for up to three Facebook Pages, offering stats on the main engagement metrics (likes, comments, shares) plus stats on follower growth. For Instagram, it tells you basic metrics such as followers, posts, comments, and likes. TweetReach. IBM Watson Personality Insights. Talkwalker.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Well, this process is made extremely easy with the hashtag analytics right tools.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

MARCH 20, 2024

Track hashtags, keep an eye on your competitors, and optimize your LinkedIn strategy with the help of Keyhole’s real-time analytics and reports. While it listens to LinkedIn, it also listens to most major social media networks, as well as blogs, forums, online reviews, and much more. Pricing: Prices start at $99 per month.

LinkedIn 52

LinkedIn Tools B2B Price 52

SocialFish

MARCH 25, 2011

If your association or nonprofit is assisting with relief efforts, please add what you’re doing in the comments. This Royal Pingdom post lists some of the twitter hashtags being used in Japan for earthquake information, rescue operations, medical information, and finding survivors.

Mobile 177

Mobile SMS Startup Energy 177