Keyhole.co

JANUARY 24, 2024

So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. Analysis of Wendy’s social media accounts Wendy’s has a strong online following across most social media platforms, thanks to its sassy, all-hands-on-deck approach. million Facebook: 8.4

Engagement 52

Engagement Social Media Strategy Meme 52

Sprout Social

JANUARY 11, 2024

Customer service software refers to tools that streamline and automate tasks for support teams. Food for thought: 39% of consumers expect brands to respond to them on social media within the first two hours. This includes sentiment analysis, unsatisfactory responses and your top reps. What is customer service software?

Software 80

Software Tools Knowledge Base Hubspot 80

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years. Our AI Assist functionality helps you write robust customer responses quickly.

Marketing 124

Marketing How To Sample Samples 124

Sprout Social

JANUARY 21, 2021

And social media is arguably the best channel for doing exactly that. In this guide, we’ll highlight how to use social listening for marketing messaging to make sure your campaigns resonate in 2021 and beyond. Up-to-date and timely (given that it comes directly from social media). Customers change.

Sentiment 128

Sentiment How To Marketing Analysis 128

Sprout Social

JANUARY 18, 2022

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . Social listening.

Skills 122

Skills Sentiment Team Press Release 122

Keyhole.co

JULY 20, 2023

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis.

Industry 52

Industry News Google Brands 52

Sprout Social

MAY 24, 2022

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Now, social strategies apply to more than just owned media. In fact, they can and should play a role in all three media buckets. What is paid media?

Sentiment 92

Sentiment Metrics Hashtag Review 92

Oktopost

MAY 11, 2020

Social media offers a multi-functional and useful channel for communications. Especially in today’s increasingly connected world, the smart implementation of social media in your business continuity plan can make or break a business. But how does social media fit in a business continuity plan?

Social Media 75

Social Media How To Social Media Management Organization 75

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. It doesn’t need to be a two-way interaction.

Examples 97

Examples Template Templates How To 97

Sprout Social

JANUARY 19, 2021

What emerged for many was a new appreciation for the power of social media. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. Social listening provides real-time insights into consumers’ feelings, wants and needs in a way that no other marketing platform does.

Data 89

Data Sentiment API Analysis 89

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

OCTOBER 10, 2022

Leverage Social Listening. Foster Community on Social Media. In short, brand visibility refers to how much your brand is seen on different marketing channels. Engagement: The amount of people who engage with your brand across social networks. Leverage Social Listening to Know Where You Stand.

Brands 75

Brands B2B SEO Influencer 75

Hootsuite

JULY 6, 2022

Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. Social commerce is a subset of eCommerce. It involves buying and selling over social media. Instagram commerce refers to just the buying and selling over Instagram. What is Instagram eCommerce? Try it Free.

Instagram 117

Instagram HootSuite UGC Influencer 117

Webbiquity SMM

FEBRUARY 4, 2013

As noted in the introduction, “Every contemporary marketing book is dedicated to the topic of social media, whether it be Facebook, return on investment, content, or customer relations. This proliferation of literature acknowledges the changes social media brings to marketing. Think of marketing as the hub.

Review 187

Review Marketing Metrics Meeting 187

Hootsuite

SEPTEMBER 30, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. It also increases the likelihood that our customers will refer us to others.”. This includes data about customer queries, behavior, engagement, sentiment, and interactions. Let’s dig into how they do it.

FAQ 120

FAQ Retail Overview Loyalty 120

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Sentiment: How much are you willing to automate verse check by hand? Are you working with a team or collaborating with a client? • And that’s how I pick the right social media monitoring tool for the job.

Social Media 157

Social Media Radian6 Strategy SM2 157

Keyhole.co

OCTOBER 21, 2023

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation.

Analytics 83

Analytics Social Media HootSuite Metrics 83

Sprout Social

MARCH 16, 2023

When you think about social media customer service , there are probably two encounters that come to mind: the best experience a brand ever provided…and the worst. In this article, we’re breaking down the essential social media customer service metrics you need to track to ensure you provide exceptional service and care on social.

Metrics 95

Metrics Social Media Sentiment Airlines 95

Sprout Social

FEBRUARY 10, 2022

Is a social media rebrand on your radar? In this guide, we’ll break down how to rebrand your business on social media and keep your customers happy. Why (and when) a rebrand on social media is necessary. What are the key pieces of a social media rebrand?”. The short answer? It depends.

Social Media 110

Social Media How To Press Release Sentiment 110

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

Campaign 129

Campaign Social Media Collaboration Apple 129

Sprout Social

JULY 31, 2019

Best times to post on social media for 2019. Why you need a social media customer service plan. In addition to creating new content for your social, you can engage with incoming messages in Sprout’s Smart Inbox, which pulls together incoming content from Twitter, Instagram, Facebook and LinkedIn. Related Articles.

Team 79

Team Notification Report Metrics 79

Keyhole.co

DECEMBER 12, 2023

The right social media monitoring tool can change the way you run your campaigns for the better. With a simple interface, integrations with other popular platforms, and dynamic features, you can find gaps in your efforts, hop on relevant trends, and expand your social media reach.

Sentiment 52

Sentiment HootSuite Price Analysis 52

Social Media Strategery

APRIL 1, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Government 2.0 Most of the attendees were very much about cooperation, collaboration, and communication. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Laurel Papworth

MARCH 22, 2010

I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites.

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Diva Marketing Blog

NOVEMBER 16, 2011

Brian graciously agreed to share his thoughts about social media and the connected consumer. Diva Marketing/Toby : The End of Business As Usual explores how the digital world, including social media, is impacting not only the way customers connect with companies but how companies interact with their customers and stakeholders.

Klout 78

Klout Social Media Social Networking Influencer 78

Sprout Social

APRIL 15, 2024

In 1998, residents in eastern Ontario and Quebec were hit by an ice storm referred to as one of the worst natural disasters in Canadian history. These include: Templates with pre-loaded information for press releases and social media announcements can give your team a head start in executing timely communication.

Press Release 88

Press Release Banking Reputation Marketing 88

Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. What about social share of voice?

Social Media 144

Social Media How To HootSuite Metrics 144

Sprout Social

DECEMBER 19, 2023

In the early days of social media customer care , speed was the most critical performance metric. In 2022, 77% of consumers reported expecting a response from brands within 24 hours—with 13% expecting a response in mere minutes, according to The Sprout Social Index ™. when you walk in the door.

How To 101

How To Survey Social Media Management Team 101

Sprout Social

JULY 12, 2023

AI customer service is the use of AI technologies like machine learning, natural language processing (NLP) and sentiment analysis to provide enhanced, intuitive support to current and future customers. And 59% say they expect to rely more heavily on social data for customer support moving forward. What is AI customer service?

Sentiment 90

Sentiment How To Analysis Team 90

Sprout Social

APRIL 28, 2022

Corporate communications refer to how stakeholders in business interact with colleagues (internal) and customers (external). This includes employees, folks at the C-level and other internal collaborators (think: freelancers or contractors). What are corporate communications, anyway? Internal vs. external corporate communications tools.

Team 89

Team Tools Hubspot Collaboration 89

Sprout Social

JUNE 20, 2023

Your website, content marketing and social media presence all communicate your brand. How to build brand positioning Positioning refers to how you present your brand relative to your target market. For example, Sprout Social offers an all-in-one social media management platform. Easier to use?

Brands 87

Brands How To Sentiment Social Media Management 87

Sprout Social

JULY 14, 2022

Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. To put it simply, the metaverse is an all-encompassing term that refers to immersive, hyper-realistic virtual environments where people can interact via personalized avatars.

Brands 108

Brands Avatar Fashion Virtual World 108

Sprout Social

APRIL 10, 2023

Because social media is only getting more competitive and crowded. Check out Nasty Gal’s social branding, for reference. Seventh Generation’s social branding and logo are another prime example. Make sure to extend that voice to social media, though. Attention spans are seriously limited.

Brands 120

Brands Handbook Company Examples 120

Hootsuite

JUNE 23, 2020

These can reveal when a video emotionally resonates with viewers, which can be good or bad depending on the sentiment of those comments. It refers to the idea that the human eye is naturally drawn to four points in an image. Brands treat social media engagement like it’s a soap box or a dinner party. Likes and dislikes.

YouTube 145

YouTube Engagement HootSuite Collaboration 145