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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

The average cost of college tuition is going to stay the same. Based on the average cost of public education tuition and the headline figure of up to 400,000 fewer students, Dr. Phillips says the impact on the higher education industry will be $4.2 So I would argue that the enrollment cliff cost of $4.2

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How to Grow on Instagram with Brand x Brand Collaborations

Later

Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) But the new way to promote your brand online is with brand x brand collaborations. The result?

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10 best influencer marketing tools you need in 2022

Sprout Social

Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started. Influencer marketing tools for social listening. Influencer marketing tools for identification.

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The benefits of influencer marketing (+ what the C-Suite cares about)

Sprout Social

But you don’t realize the benefits of influencer marketing by simply collaborating with someone with a high follower count. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. It has to be strategic. Take Pipedrive, for example.

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How to optimize your marketing budget: Do more with less

Sprout Social

Next, you’ll need to create an estimate of the costs associated with different marketing activities. Take into consideration the cost of tools, resources, employees and contractors. Getting teams to collaborate and find synergies between different channels can save money. How do you make sure to spend wisely on tools?

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13 YouTube Community Building Hacks You Never Knew About

agora pulse

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. It sounds basic but branding your channel properly is one of the most important steps you need to take to build your community.

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How to Use Micro Influencer Marketing to Grow Your Business

Later

But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? How Much Do Micro Influencers Cost? Angela Onuoha is a perfect example of a Micro influencer whose built a community of beauty-lovers through her expert skincare and hair tutorials: View this post on Instagram.