Janet Fouts

JANUARY 27, 2011

This is a brand new tool to see how engaged your Facebook page is with your fans. Does it give you more info than Facebook’s insights reports? My Web Career scores you based on your Facebook and/or Linkedin profiles. Klout scores now show up in the Twitter streams of those who use Seesmic and some other apps.

Klout 138

Klout Brands Social Media Postrank 138

The Realtime Report

DECEMBER 12, 2012

This is the problem that Salorix is trying to solve with a new social media management platform called Amplfy 2.0, Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. Step one is obviously to monitor the conversations–Amplfy monitors Twitter (via Gnip), Facebook (public posts) and blogs.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Akamai Marketing

MARCH 24, 2011

THEN, I’m going to tell you why its relevant to social media. How does Kaizen relate to social media? have when beginning a social media program. If we’re honest with ourselves, the only reason businesses today don’t employ social media already is because they are afraid.

Social Media 149

Social Media Klout Policies Small Business 149

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. How do you know your campaign is ticking all the right boxes? Broad Social Media Monitoring. In Depth Social Media Monitoring.

Strategy 213

Strategy Klout Marketing How To 213

Buzzlogix

MAY 15, 2017

The way to make social media truly work for you is by monitoring audience behavior and seeing what they have to say about you, your products and services, and even your competitors. The key to gathering the data you need is using the top social media monitoring tools. Sprout Social. Twitter Counter.

Social Media 40

Social Media Tools Klout HootSuite 40

Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

Social Media 138

Social Media Klout Policies Consultant 138

Sprout Social

DECEMBER 27, 2016

Managing your social media workflow in the constant chatter of Tweets, Likes and Direct Messages can be tough. A social media manager’s work is never done and it seems like a new task gets added to your checklist every week. It is important to note that there is no shortcut of value in social media marketing.

Social Media 75

Social Media How To Hashtag Publishing 75

Waxing UnLyrical

SEPTEMBER 25, 2012

Well, she did such a great job the last time (when she moderated a lively discussion about Kred and Klout), that the folks at Kred got interested in participating in the chat. We were curious about how Kred rewards campaigns are working out for brands, but apparently we’ll have to wait a bit to hear some results. Cool, huh?!

Klout 204

Klout Overview Influencer Hosting 204

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter.

Lurker 203

Lurker Klout Policies Consultant 203

Waxing UnLyrical

JUNE 7, 2011

And to let me play with this system even more, they very kindly gave me a free three-month trial of the system, which I’ve been using to help with the Blue Key campaign. So you could, for example, have someone who is not very active on Twitter or Facebook, but has a blog that is devoted to refugee and humanitarian issues.

Influencer 226

Influencer Klout Activities Issues 226

Waxing UnLyrical

DECEMBER 4, 2010

Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal. But there are so many things that trouble me about this entire campaign. And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm.

Class 233

Class Campaign Klout Influencer 233

Akamai Marketing

FEBRUARY 22, 2011

This is a discussion in social media circles today, and everyone has their opinion. I recommend it for anyone who uses Twitter for more than a personal “what I had for lunch&# account… Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About?

Tools 163

Tools Klout Policies HootSuite 163

Kikolani

MARCH 22, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Need to re-launch your job search campaign? Social Media / Social Networking. The Resources Mashup. This Week on Kikolani. Business / Career.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review 142

Review Company Klout Policies 142

Twist Image

FEBRUARY 19, 2012

Schaefer over at Grow Blog is about to publish his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of scoring an individual consumer's true influence in the online channels. Is it the success of a Facebook campaign?

Klout 81

Klout Marketing Influencer ROI 81

Waxing UnLyrical

AUGUST 16, 2012

Can you have a competition that measures how “good” your social media is? A contest that pits two groups head to head in direct social media feud? The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. It worked, too.

Journal 175

Journal Compete Team Klout 175

Convince & Convert

JANUARY 28, 2014

The story that stood out the most and gave me the warmest and fuzziest feeling was Scott Thomas’s example of how well Char-Broil treats him and how well they run their blogger outreach campaigns. An Ongoing Campaign. They set target goals such as Klout score and traffic. Naturally, I wanted to know more.

Blogger 154

Blogger Case Study Klout Influencer 154

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. Twitter followers and Facebook fans and the most egregious example. Sales from Facebook fans. The 4 Modern Metrics Mandates.

Metrics 128

Metrics Postrank Klout Marketing 128

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. What’s your social currency? I doubt it.

Mobile 124

Mobile Klout Policies Tourism 124

Akamai Marketing

APRIL 30, 2009

Social media has reached the masses. Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? What’s your social currency? Everyone is doing it. Ah, events. They just won’t go away, despite the trendiness of the web.

Eventful 116

Eventful Twitter Klout Policies 116

Akamai Marketing

MARCH 9, 2009

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Eventful 100

Eventful Klout Tourism Policies 100

Hootsuite

NOVEMBER 25, 2015

You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months. Google’s URL Builder (free tool) : Create unique links for influencers so that you have a simple way to track social media back to revenue. Ready to develop your influencer marketing strategy?

Influencer 76

Influencer Tools Marketing Klout 76

Kikolani

FEBRUARY 24, 2011

­­This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, online business, SEO, and social media on kikolani.com. How to create a profitable Facebook ad campaign – a nice run through of the right settings to setting up a successful Facebook ad. Try this tip!

Mashup 142

Mashup Resources Klout eBook 142

Akamai Marketing

MARCH 9, 2009

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. What’s your social currency?

Eventful 100

Eventful Tourism Klout Travel 100

Akamai Marketing

FEBRUARY 8, 2011

Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events. Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Laurel Papworth

MAY 21, 2013

Join social media expert, Laurel Papworth from May 28th for three very exciting social media workshops tailored specifically towards educators. The person who refers the most friends to the Partners in Learning network be given a free Harvard online social media course. Information about the courses.

Microsoft 96

Microsoft Twitter Klout Education 96

Bill Hartzer

MAY 26, 2010

MutualMind takes the different aspects of social media and brings them together into a concise, and helpful way. MutualMind also helps companies promote brands on social networks, such as Facebook and Twitter, while providing powerful, and comprehensive statistical analysis to maximize results from analytical social media monitoring.

Brands 115

Brands Klout Reputation Digg 115

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Kikolani

NOVEMBER 4, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 3 Steps to Social SEO for Your Boring-Ass Clients – How to combat clients who are spammy, have a terrible reputation, or have un-shareable content.

Mashup 113

Mashup Resources Klout Exercises 113

Kikolani

NOVEMBER 11, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Keyword Research – Part I: Keyword Discovery – Keyword research should be the basis of any online marketing campaign. Social Media / Social Networking.

Mashup 113

Mashup Resources Klout Affiliate marketing 113

Convince & Convert

JUNE 3, 2012

Public relations firms and/or in-house communication apparatchiks take the same concepts and mechanics of celebrity endorsement and bring them online, using Klout scores in lieu of celebrity Q scores , and blogger ID software like Group High in place of Hollywood agents. Jay is the founder of [link] and host of the Social Pros podcast.

Influencer 158

Influencer Klout How To Blogger 158

Danny WhatMough

OCTOBER 31, 2014

Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Twitter is losing Execs … Facebook’s advertising revenue has grown by 64 per cent during its third quarter. Amazon comes top of Klout’s list of social brands.

Microsoft 40

Microsoft Klout Twitter Campaign 40

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. Nomadic Matt is well known when it comes to top social media influencers. Nomadic Matt.

Travel 66

Travel Influencer Brands Airlines 66

Akamai Marketing

FEBRUARY 11, 2009

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Klout 100

Klout Eventful Policies Hosting 100

Convince & Convert

FEBRUARY 17, 2012

The Cartographer : Jay suggests that agencies need to be able to guide companies on how to map a social media campaign , not only so that the company can interface with the external world but also so that everyone within the company is on board. Yes, that includes social media marketing. More recently, the Susan G.

Klout 116

Klout Reputation Proposal Consultant 116