Hootsuite

JULY 13, 2023

Ultimately, any brand on social media is in the business of social media lead generation. Whether you’re an ice cream maker or a funeral director (representing the full spectrum of possible jobs), social media offers an opportunity to scope out a whole world of future clients. What are social media leads?

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Social Media HootSuite Analytics Newsletter 98

Keyhole.co

DECEMBER 17, 2020

Top 5 Instagram Influencer Marketing Campaigns in 2020 – UberEats, Chipotle and Hinge X Rebel Wilson – McDonald’s X Travis Scott – HelloFresh X Micro-influencers and Mindy Kaling – Biossance X JVN – ASOS X Micro-influencers (#asseenonme) What to Look for In An Influencer ? What is Influencer Marketing?

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Later

OCTOBER 8, 2020

Alternative Black Friday campaigns are a great way to set your brand apart on social media. With a growing awareness of consumerism and its environmental impact, brands need to get creative with their Black Friday campaign ideas. The Shift in Black Friday Campaigns. billion online. View this post on Instagram.

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Campaign Instagram Apparel Discount 80

Keyhole.co

NOVEMBER 18, 2021

That said, working with influencers is not the same as a traditional digital marketing campaign. IRM tool helps you keep a track of your social media influencers, from engagement, metrics, content to results. . Grin generates discount codes and affiliate links. To prove the ROI, you can download comprehensive reports.

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Later

MAY 28, 2020

As a brand, Pride Month offers a chance to celebrate, show support, and raise awareness of LGBTQIA+ rights on your social media channels. Plus, with COVID-19 and social distancing measures in place this year, supporting Pride virtually and creating a safe community space on social media is more important than ever.

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Campaign Social Media How To Instagram 60

Buffer Social

NOVEMBER 29, 2023

Social media had a pretty interesting year, from the rise of the creator economy to the constant addition of new features and the dozens of X alternatives that came and went.   This trend proved more or less to be true, with many brands leveraging personalities within their organization for social-first content creation.

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Social Media Collaboration Social Media Management Newsletter 99

Hootsuite

SEPTEMBER 7, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Posting quality content on social media. We ran an experiment a few years back and found that having an active, engaged social media presence reflects well on your search ranking. Start your campaign early.

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Strategy Discount How To Retail 106

Social Media Strategies Summit

AUGUST 1, 2019

Now that we’ve convinced you of the value of micro-influencers, let us help you brainstorm campaign ideas. Sperry Leverages Fashion Influencers and Brand Enthusiasts. Sperry Leverages Fashion Influencers. Sperry launched this two-week campaign with a series of paid fashion influencers with highly engaged followings.

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Influencer Examples Brands Fashion 114

Keyhole.co

APRIL 24, 2023

The popularity of social media contests keeps increasing, with brands using them for a range of purposes. From driving website traffic to increasing social media following, contests and giveaways are among the most successful social media marketing strategies for companies to meet their objectives.

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Social Media How To Campaign ROI 52

Later

JUNE 18, 2019

For brands, it’s a chance to celebrate, show support and raise awareness of LGBTQIA+ rights on social media, but a successful Pride campaign is more than just adding a rainbow to your logo. Tips for Planning & Running a Successful Pride Campaign on Social Media. Soak it all up.”

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Campaign Social Media How To Instagram 56

Hootsuite

MARCH 7, 2023

Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. Let’s say you’re trying to sell a pair of shoes on Instagram, and you’re crafting clear social media CTAs. You might have a call to action at the end of your social post caption that says, “Click the link in our bio.”

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Examples Tips How To Discount 111

Keyhole.co

DECEMBER 26, 2022

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? Influencer marketing is a type of social media marketing strategy that sees brands collaborate with influencers. Why Instagram influencer marketing campaigns? How to do influencer marketing campaigns?

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Influencer Campaign Instagram Data 52

The Realtime Report

APRIL 24, 2024

Sweeten the deal with exclusive attendee perks like discounts, bonus content, early access to future events or offerings, and referral rewards. Maybe it’s filling out a feedback survey, sharing their top takeaways on social media, scheduling a one-on-one consult with you, or registering for your next event.

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Eventful Survey Loyalty Authentication 91

Firebelly

MARCH 23, 2010

To receive discounts and promotions. Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. Have you experimented with discounts and promotions on your Facebook page? Chad Richards is the Social Program Manager at Firebelly Marketing. And here it is.

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Webbiquity SMM

MAY 25, 2021

In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? James: One of the things we’ve been following as a macro trend that I think is really interesting to highlight is this move away from the “social media 1.0” We’re all inundated with notifications on social media.

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Pixlee

JANUARY 10, 2022

The answer lies in influencer marketing; featuring trusted individuals with a curated, loyal following in video campaigns sets your brand up to be memorable and trusted. Why Influencer-Led Video Campaigns? Influencer Video Campaigns in 2022 . This one is among the most common yet effective types of influencer video campaigns.

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Unmetric

SEPTEMBER 19, 2018

Glossier’s success is no secret sauce hidden away in vaults; it’s pillared on two things – social media and branding. The beauty, fashion and all-round lifestyle blog now functions as an editorial platform for Glossier’s content and has played a phenomenal part in cementing the brand’s authority and niche status.

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Social Media Hashtag Instagram Meme 141

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

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Social Media UGC Reddit YouTube 98

Sprout Social

JUNE 14, 2022

In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. These messages can be anything from promotional offers and discounts, to appointment reminders and shipping notifications.

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Keyhole.co

MARCH 16, 2023

More than listening to what customers are saying about your brand or industry in the social sphere, this one question is important: What do you do with what your customers and prospects say on social media? Here are five social listening best practices that can make a huge difference in your business: 1.

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Fashion Sentiment Collaboration Policies 98

Hootsuite

AUGUST 15, 2022

Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. Learn how to sell more products on social media and delight your customers without relying on cookies. Use social media marketing to promote your sales in advance. Email marketing campaign. Try selling directly on social media.

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Strategy Discount Marketing Retail 103

Buffer Social

APRIL 18, 2022

Sometimes, a simple approach is better than an elaborate campaign, especially when there’s an important message to get across. Agnes LDN , a fashion brand aiming to educate its customers about sustainability, shared an Earth Day post with a simple but effective message. Keep it simple with an informative message.

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Small Business Fashion Instagram Discount 102

Keyhole.co

MARCH 28, 2023

With content marketing as its father and social media marketing as its mother, influencer marketing turns out to be a game-changer. The answer lies in the nature and goals of your marketing campaign. You can capitalize on these opportunities while building an influencer marketing campaign. billion in 2022.

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Influencer Strategy Marketing Collaboration 52

Hootsuite

DECEMBER 4, 2019

It can be challenging to find fresh social media content ideas when you have to post something every day on multiple platforms. With this cheatsheet of solid content ideas for each of the major social platforms, you’ll be ahead of the curve. Creative social media post ideas for all the major platforms.

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Techipedia: Tamar Weinberg

MARCH 12, 2015

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. Prior to this pivot, The Shelf was a smart-shopping app that sent sale-alerts to people as soon as the products they liked were discounted. We had a fashion app!

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Blogger Influencer Campaign Fashion 100

Keyhole.co

FEBRUARY 8, 2022

Instagram marketing has become an essential part of every business’s social media toolkit, especially for eCommerce brands. Video editing tools like InVideo help you create visually appealing videos that can be repurposed not only for Instagram but for all other social media platforms.

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Examples Instagram Strategy Brands 52

Keyhole.co

NOVEMBER 2, 2023

Once you’re able to find an influencer that aligns with your brand, working with them can be quite beneficial to your marketing and lead generation campaigns. However, the success of an influencer marketing campaign hinges on one crucial element: the influencer outreach email. Consider metrics such as the influencers’ follower size.

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Influencer Tips Collaboration Campaign 52

Buffer Social

NOVEMBER 2, 2017

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising.

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ROI Advertising Conversation Social Media 111

Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Of course, the importance of various social media platforms is not always the same. . 3 Host Contests and Offer Discounts.

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Instagram Tips Discount UGC 98

Sprout Social

FEBRUARY 23, 2022

How does Instagram shopping fit into your social media strategy ? When done right, social shopping represents a totally different experience than traditional ecommerce. Food for thought: social media for retail is all about having an omnichannel presence. Social proof. Product detailed pages (PDPs).

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Instagram How To UGC Real Estate 124

Kikolani

SEPTEMBER 17, 2015

In a society that thrives on social media, marketers must learn how to bring in new leads from the networks or risk falling into obscurity. Social media lead generation isn’t just cost effective, but it produces actual results; reducing costs by 45% and increasing revenue by 24%. Discounts/Coupons.

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Social Media Forums Discount Reddit 60

Pixlee

AUGUST 21, 2020

Create Social Media Contests to Engage your Whole Community. Create social media contests that encourage users to share their unique stories through posts on social media. You can also create a campaign that speaks to your audience and makes them want to share.

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Brands UGC How To Hotels 93

agora pulse

JANUARY 25, 2021

Find out more about this special social media role and tips for celebrating Community Manager Day. A community manager is not necessarily the same person as a social media manager. Some of their tasks include: Creating a buzz around new promotions and campaigns. What’s a community manager?

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Communities Forums Disqus Social Media Management 112

Pixlee

JANUARY 20, 2022

For brands looking at social media channels to enhance their reach, esports has proven to be a massive opportunity. Within the creator economy, gaming influencers have opportunities to create content just like the biggest fashion influencers on Instagram. How to Measure the Success of Your Campaigns.

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Influencer Brands Marketing How To 82

Buffer Social

SEPTEMBER 7, 2017

And not all content is suitable for every social media platforms. But how do you decide what to post on each social media platform? To help you with your social media marketing strategy , we would love to share some suggestions and examples that have worked for us and others.

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Platform Social Media Content Curation 111

Hootsuite

JULY 21, 2022

Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels. How you choose to calculate marketing ROI depends on your campaign’s objectives.

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ROI HootSuite Cost Campaign 113

Sprout Social

NOVEMBER 28, 2022

Promote a discount with stickers. Stories are one of the best places to promote limited-time discounts. Include a discount code and call to action in your Story, along with a link sticker so that viewers can shop with your code right from your Story. Throwback Thursdays have been around since the early days of social media.

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