Hootsuite

FEBRUARY 12, 2015

Early B2B adopters of content marketing, such as General Electric, are often lauded for their innovative campaigns. Social media dovetails nicely with content marketing, because it creates new, low-cost avenues for content promotion. For example, consider the more technical B2B content, such as whitepapers or case studies.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Ignite Social Media

SEPTEMBER 22, 2022

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. What Does Brandwatch Offer?

Review 17

Review Case Study Social Media Management Airlines 17

Hootsuite

MARCH 2, 2022

use social for “finding products to purchase.”. An even larger number of social users turn to social networks to research brands: 43.5%. Young women aged 16 to 24 are especially likely to use social for brand research. Smaller social networks are an increasingly important way to fill your funnel.

Retail 104

Retail Social Media Brands Tips 104

Hootsuite

MARCH 16, 2020

Advertisers with access to the self-service dashboard can create In-Feed Video ad campaigns. . In some cases, an account rep may set up your account for you. Creating a new ad campaign. Once you complete your account details, you can go to the Campaign tab to create your first ad campaign. TikTok account setup.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Mindjumpers

SEPTEMBER 6, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? If not, I would recommend a section on the importance of social media and what it means for your business. Do your employees blog on behalf of your company? Leave a Reply Click here to cancel reply.

Policies 235

Policies Social Media Guidelines Privacy 235

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? If not, I would recommend a section on the importance of social media and what it means for your business. Do your employees blog on behalf of your company? Leave a Reply Click here to cancel reply.

Policies 230

Policies Social Media Guidelines Privacy 230

Hootsuite

SEPTEMBER 30, 2019

The super app is the single largest social network in China, and it’s gaining momentum elsewhere, too. They can also synchronize their posts , called “Moments,” with Facebook and Twitter—social networks that are still banned in Mainland China (along with Instagram and YouTube). Tell a brand story with a video campaign.

Vimeo 111

Vimeo How To Marketing Template 111

Hootsuite

JULY 25, 2023

When it comes to social networking, you can avoid conflicts of interest by taking steps to determine the actual identity of the people you’re interacting with online. LinkedIn, a place built for professional networking, is the number one platform for lawyers. How to avoid breaking social media rules Guess what?

Social Media 77

Social Media Policies Guidelines HootSuite 77

Hootsuite

DECEMBER 2, 2019

Head to the business section of most social networks and you’ll find useful case studies. Create a social media calendar. We’ve compiled demographics information for all of the major social networks. But they use different types of social media marketing ecommerce strategies.

Small Business 145

Small Business Social Media Tips How To 145

Buffer Social

SEPTEMBER 28, 2016

Hosts: Kevan Lee (Director of Marketing, Buffer), Hailley Griffis (Press Crafter, Buffer) and Brian Peters (Social Media Manager, Buffer). Recent episodes you might like: NASA on Social Media: Inside the Strategies That Drive Social Media’s Most Info-packed, Beautiful Profiles – John Yembrick.

Skills 40

Skills Social Media Hosting Marketing 40

Later

MARCH 29, 2020

But as people around the world are adjusting to the new normal of social distancing, small business owners and social media managers are scrambling to pivot campaigns, adjust content calendars, and come up with new creative ideas to market their products or services. And the hardest part?

Social Media 110

Social Media How To Instagram Influencer 110

Razor Social

MAY 15, 2019

They are so well known that they typically have gatekeepers that protect them.They charge mega bucks for product endorsements or other type of influencer campaigns because one tweet from a celebrity can make a big difference for a product or a brand. One off campaigns. or via third party tools that track social metrics.

Influencer 104

Influencer Social Media How To Campaign 104

Kikolani

OCTOBER 22, 2010

Social Media / Social Networking. 10 ways to increase highly-targeted leads on LinkedIn – 10 things you can implement on the most powerful business networking site to attract leads and start seeing results. So you think you want to hire a social media manager ?

Mashup 139

Mashup Resources Picasa SEO 139

Sprout Social

SEPTEMBER 13, 2016

For some, the social network might not be the right fit, but for millions of others, it’s a must. Let’s look at a case study from Jon Loomer. He spent $207 on six campaigns that returned 129 conversions, directly resulting in $9,481.50 Using Sprout Social to Track Facebook ROI. More than 1.71

ROI 40

ROI Facebook How To Analytics 40

Convince & Convert

JUNE 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jim : I love that line from the social network. Scott : Conversation isn’t campaign strategy.

Publishing 118

Publishing Case Study Buy Company 118

Oktopost

SEPTEMBER 11, 2023

They’ll help you understand which social media channels, campaigns, and posts get the most clicks and generate the most traffic to your website. Linkedin) Medium: The specific kind of campaign that brought traffic (i.e. social media) Campaign: The title of your campaign (i.e.

Social Media 138

Social Media Metrics How To ROI 138

Oktopost

APRIL 7, 2022

Social media has applications at all stages of the funnel: brand awareness, considerations, and conversion. Every social network out there can be used to get a brand in front of a new audience and make them aware of their products and services. When you figure that out, TOFU content is easy to share across your socials.

Social Media 118

Social Media How To Metrics B2B 118

Kikolani

NOVEMBER 29, 2010

Annette, a friend and former collegue of mine, is an Internet Marketing Specialist who enjoys social media and SEO. Her blog, Social Big Top , covers blogging, social media, management, SEO, and more. Annette Matzen. Follow her @casey_hibbard on Twitter. Follow her @lizhover on Twitter. Liz Strauss.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three.

Social Media 155

Social Media Radian6 Strategy SM2 155

Oktopost

SEPTEMBER 11, 2023

They’ll help you understand which social media channels, campaigns, and posts get the most clicks and generate the most traffic to your website. Linkedin) Medium: The specific kind of campaign that brought traffic (i.e. social media) Campaign: The title of your campaign (i.e.

Social Media 62

Social Media Metrics How To ROI 62

Viper Chill

APRIL 26, 2010

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Facebook can be a great opportunity for social media marketing, especially if you engage fans on a Fan Page. Forums predate social networks and still thrive.

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

JUNE 22, 2010

Would a company launch a major television campaign if the CEO had never watched TV? No stack of case studies or conference road trips will do it, either. How big a role social media will play in a company's success will be determined over time. It has to come from you. Good luck converting the masses !

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

APRIL 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Insurance 115

Insurance Journal Research Hashtag 115

Convince & Convert

JUNE 21, 2012

Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). It’s the time of the show when you give us the social media stat of the week. Listen Now. Here we go.

Radian6 118

Radian6 Social Media Statistics Company 118

Sprout Social

OCTOBER 11, 2016

Deemed as the largest social network for professionals and colleagues, LinkedIn is entirely a beast of its own. Unlike Facebook, Instagram or Twitter, LinkedIn manages your professional social connections and content to like-minded individuals. We’re not saying you can’t do these things on other social networks.

LinkedIn 40

LinkedIn Marketing Social Networking Industry 40

Convince & Convert

JUNE 14, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Just because it’s on a social network doesn’t mean it’s not advertising. The RSS feed is: [link].

Hashtag 115

Hashtag B2B Social Media Metrics 115

Webbiquity SMM

JUNE 6, 2011

Social Networking: Like Falling In Love. Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196