Socialized

SEPTEMBER 3, 2009

I’ll be participating Wednesday, September 23, 2009 from 8:30 AM - 12:00 PM (PT) in a panel discussion titled Brand Management in the Social Media Jungle. We’ll talk about the opportunities and risks of managing a brand in the world of social media. Brand Management in the Social Media Jungle. Redwood City, CA.

Social Media 160

Social Media Brands Forums System 160

Socialized

NOVEMBER 27, 2011

Associação Portuguesa de Anunciantes is a large Portuguese marketing and communications association). Last week I had the privilege to be in Lisbon as the main speaker at the APAN 2011 Seminar. The first speaker, António Gomes, Managing Director of GfKMetris, presented an extensive study on Portuguese media consumption habits, looking at.

Brands 174

Brands Study Marketing 174

Socialized

FEBRUARY 10, 2021

You might, for example, study administrative activities that are irritating to your brand as it introduces a product or service that attempts to simplify repetitive jobs during a working day. Thus, social media may not be the safest place to go if the brand approaches them. You can place your marketing messages with this information.

Questions 130

Questions Social Media Social Networking Metrics 130

Socialized

JANUARY 19, 2021

Social media marketing has become an important part of running a company, but for others, it can be challenging to determine when to share. As social media is a visual tool, the images you share will dramatically affect your brand’s perception. It is essential to present everyone with the visual brand; then messages.”

Campaign 100

Campaign Social Media Patterns Apparel 100

Socialized

SEPTEMBER 17, 2009

I was with my wife and daughter, and as we generally do when we visit a book store, we went to the business and marketing section to make sure my book was in stock. He wanted to know if I could recommend a book on personal branding. Today I went into Border’s and practically talked a guy into buying my book.

Marketing 133

Marketing Buy Social Media Conversation 133

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JANUARY 23, 2021

billion active users per month when you understand that many people actually use it to communicate frequently with brands and companies. There is no doubt that brands still use Facebook Messenger to link regularly and share 20 billion messages per month between their users. Builds Trust for the Brand. Helps in Generating Leads.

Facebook 130

Facebook How To Issues Loyalty 130

Socialized

FEBRUARY 9, 2021

Social media is a boon to people who want to expand, promote and market their business. The array of social media platforms and the real estate marketing schemes might seem overwhelming. The array of social media platforms and the real estate marketing schemes might seem overwhelming. So make sure to have more of that.

Real Estate 100

Real Estate Social Media Tips LinkedIn 100

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FEBRUARY 2, 2021

Brands also use hashtags for product marketing or selection of gift entries or prizes on Twitter. Here have been nine best practices and tips for progress on Twitter for your company: Have a Deep Knowledge of Your Brand. Best Tips to Use Twitter for Business. Create a Fixed Goals. Final Words.

Twitter 130

Twitter Hashtag Social Networking Loyalty 130

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APRIL 9, 2010

Where does a company draw the line between risk and reward when trying to get the most out of its social media marketing or PR? I’ve had dozens of great conversations about this in the past few weeks, and I have been thinking about a framework for ethical and compliant social media marketing. And most companies do get caught.

Social Media 198

Social Media Diagrams Reputation Organization 198

Socialized

NOVEMBER 26, 2009

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back. PowerPoint is ubiquitous.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

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JANUARY 21, 2010

The Pizza Turnaround video, which was produced by Domino’s, features Domino’s employees, including its head chefs, and some of the company’s marketing executives, admitting outright that the pizza sucks. I used to argue that companies should not surrender their brand to consumers, but should share it.

Real Estate 177

Real Estate Comparison Focus Group Blogosphere 177

Socialized

OCTOBER 19, 2009

Time permitting, we might touch on the subject of the Exploding Brand, how social media has changed the notion of a brand, and what corporations can do about it. During the first half hour, Patrick will discuss “Internet Marketing Secrets for the Self-Employed.

Social Networking 113

Social Networking Guidelines Small Business Social Media 113

Socialized

JANUARY 20, 2010

Nick Sobrak-Seaton and I, and maybe a few surprise guests, will be on KSCO Santa Cruz AM radio this Saturday talking about social media as a marketing and communications tool for businesses and non-profits. Some of the topics we’re thinking about covering include: Developing your brand online.

Foursquare 150

Foursquare Policies Social Media Social Networking 150

Socialized

FEBRUARY 5, 2021

The most messages are about products, brands, companies, and CEOs than you would think. Do you not want to hear what the brand is all about? They are usually branded, names of items, personal names, titles of books, etc. Alert Set Up for the Brand. Go to the analytics to get a complete picture of where you are as a brand.

Social Media 130

Social Media Proposal Analytics Construction 130

Socialized

OCTOBER 24, 2009

Several clients have told me recently they don’t think their Facebook pages have as many fans as their brand seems to warrant. One executive compared the “coolness” of his brand to a larger, boring brand that drew many more fans to its Facebook page, adding, “I don’t get it.”. It’s probably not worth it.

Facebook 199

Facebook Tips Web 2.0 Retail 199

Socialized

SEPTEMBER 24, 2009

Here’s an excerpt: Several people have told me recently they don’t think their Facebook pages have as many fans as their brand seems to call for. One executive compared the “coolness” of his brand to a larger, boring brand that drew many more fans to its Facebook page, and said, “I don’t get it.”.

Facebook 150

Facebook Retail Social Networking Study 150

Socialized

MAY 21, 2010

The landing page for 31-Cent Scoop Night breaks an old school Web marketing rule: Keep people on your site. We engage consumers through conversation about the brand and products, rather than push out product information. Andrew : Word of mouth marketing is one of the top trending ways that people get news.

Social Media 240

Social Media Foursquare Digg Eventful 240