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Influencer marketing trends across industries

Sprout Social

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. The brands are the DJs, guiding the tone of the party with music (products) while consumers are the crowd. They aren’t loyal to brands.

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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. The lesson here for brands is that if you create a weird enough product, people will probably post about it. The “Kevin James smirking” meme is a classic example of the latter. billion views. Although in kind of an ironic way?

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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

This is yet another trend that was born without the help of any designer or magazine. How social influences fashion trends. Even major brands are taking note. 3 social-first fashion trends that made waves in 2021. From bold to understated, these crochet trend pieces will blend right in with sunnier days ahead. ??

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8 Popular Instagram Trends of 2020 (So Far!)

Later

We’re halfway through the year, which means it’s a great time to look back and what’s worked, what hasn’t worked, and which Instagram trends are driving the best results! Instagram Shopping presents a huge opportunity for brands not only to influence and inspire shoppers but also to sell to them.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

More importantly, it requires understanding the latest trends, especially considering a super-short trend cycle and an even shorter audience attention span. However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Source: linkedin.com 3.

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4 Content Ideas for Social Media Posts to Spice up Your Channels

Ignite Social Media

Looking for some inspiring content ideas for social media to help liven up your brand channels? Humor has become a huge part of social media today, and a route that more brands are willing to incorporate into their social content mix. These are great because you can easily customize the experience for your brand.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Get in early on trending topics.