SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

Trends 147

Trends Strategy Marketing Authentication 147

Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. Perhaps the rise of platforms like TikTok that thrive off of more humorous content can be thanked for this trend.

Social Media 207

Social Media Meme Content Delicious 207

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

Influencer 102

Influencer Brands Collaboration Authentication 102

Social Media Strategies Summit

JULY 19, 2023

app to become one of the world’s biggest social networks, with over one billion users. Three-quarters of users say they feel a deeper connection to brands they interact with on TikTok, while two-thirds say the platform has inspired them to shop — even when they weren’t planning to. TikTok rose from the ashes of the Musical.ly

Brands 130

Brands Energy Sports Fashion 130

Hootsuite

MARCH 14, 2023

Sharing one URL is efficient and effective — the choice of videographers who want maximum reach, while directing viewers to a singular content source. But what you want and what social media platforms want isn’t always the same thing, is it? But here on the Hootsuite blog, we aren’t content to get caught up in the rumor mill.

Social Networking 97

Social Networking YouTube HootSuite URL 97

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis?

Review 127

Review Brands How To Analysis 127

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020.

Trends 78

Trends Brands Marketing Influencer 78

Sprout Social

MAY 15, 2023

Or sensing when your brand reputation is in trouble? While it’s not exactly possible to read people’s minds, you can get pretty close by listening in on their social media conversations. That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights.

Tools 111

Tools Tweetdeck Brands Sentiment 111

Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. This is a massive issue for many brands. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Sound familiar?

Social Media 213

Social Media How To Survey Analytics 213

Ignite Social Media

JUNE 28, 2022

You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. .

Video 146

Video Content Marketing YouTube 146

Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. Giving leaders a voice on social media can help you build a community. Sure, there’s something to be said for hopping on the latest TikTok trend.

Education 162

Education Examples Content Nielsen 162

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. What are brand safety tools? What are brand safety tools?

Reputation 130

Reputation Tools Brands How To 130

Ignite Social Media

NOVEMBER 4, 2019

Buttoning up your 2020 strategy can get tricky, however, when the social media platforms and their users are perpetually changing, so we’ve boiled down the three trends you should focus on. Read on for our key social trends for 2020 planning. Social media continues to play a vital role in brand and product discovery.

Trends 158

Trends Social Media Study Statistics 158

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. Twitter, LinkedIn, and YouTube now have their own Stories feature.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

JANUARY 14, 2019

The start of a new year is an opportunity for marketers to evaluate what’s ahead for their brand with fresh eyes. A good starting point in this process is to check in on target consumer’s behavior – an ever-changing element in the social media space. One fifth of 35-44s report the same. The Growth of Live Video.

Trends 161

Trends YouTube Buy Report 161

Ignite Social Media

NOVEMBER 20, 2019

2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. If you haven’t tested Instagram Stories for your brand yet, you are missing a big opportunity!

Social Networking 110

Social Networking Features UGC Instagram 110

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Social Media Strategies Summit

APRIL 22, 2019

While we may not have a crystal ball, we can already start to see what the big trends in social media will be. Here are our top 10 trends for 2019. Social Media Trends of 2019 #1. This shift in content consumption has led to the social platform investing heavily in Stories and IGTV.

Trends 142

Trends Social Media Instagram Influencer 142

Ignite Social Media

JANUARY 24, 2020

Some brands are still really tied to growing their fan base on Facebook. While we think there is a much better use of your money (check out the math here) , we did some research to check the status of overall Facebook fan growth for brands. Are Users Still Following Brands on Facebook? Facebook Brand Page Data.

Brands 181

Brands Sample Samples Facebook 181

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. and the app is trending towards 1B active users by the end of the year.

Analytics 154

Analytics Brands CPA Overview 154

Webbiquity SMM

DECEMBER 12, 2018

Here are five of the most important trends to watch in the coming year (your competitors will!). Social Listening. Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. These are, of course, not the only trends to watch in the coming year.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

Advertising 238

Advertising Social Media Strategy Authentication 238

Ignite Social Media

AUGUST 30, 2022

million users who “BeReal,” and other brands taking the format of the app onto other platforms (we’re looking at you, Instagram!), here’s some information to consider before your brand joins the quickly growing platform. So, should your brand join the platform? Why Brands Should BEware. Ways Brands CAN BeReal.

Review 85

Review Brands Authentication Notification 85

yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. You cannot afford to ignore social media. Content Must Be Quality & Personalized.

Trends 277

Trends Smart Phone Marketing Mobile 277

Pixlee

NOVEMBER 20, 2018

But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Here are the most important trends we’re expecting to see in 2019. . In 2018, the network reached one billion monthly active users and is expected to continue to grow, according to TechCrunch.

Influencer 75

Influencer Trends Brands UGC 75

Sprout Social

MARCH 4, 2021

With growing competition, the best way for your brand to stand out on social media is through engagement. And for that, you need content. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. What is content curation?

Curation 141

Curation Data Content UGC 141

The Realtime Report

FEBRUARY 17, 2022

to Strengthen your Brand. TikTok has gained popularity among various audiences and is becoming one of the most trending platforms globally. You need to have a presence in TikTok if you want to boost your brand’s sales. TikTok entered the social media space at the right time. Increase The Visibility of Your Content.

Brands 91

Brands How To Hashtag Influencer 91

Sprout Social

JUNE 8, 2021

Social media would be kind of boring because, let’s be honest, your photo of what you ate for lunch doesn’t quite capture my attention like the content these creators put out. Creators are also capturing the attention of brands and social networks, who see opportunities to expand their consumer base and collaborate on content.

Meeting 130

Meeting Brands Collaboration Exercises 130

Pam Moore

APRIL 13, 2018

No doubt 2018 is a year of change in the digital and social web. From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet.

Content 162

Content Marketing Training ROI 162

agora pulse

JULY 12, 2019

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered. Want more helpful, actionable content like this?

Social Networking 99

Social Networking Compete Social Media Management Overview 99

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Proactive Report

DECEMBER 4, 2018

Keep these three important trends in mind while you work on how to improve your results next year. The Need for a Documented Content Strategy. Only 37 percent of US companies have a documented content strategy. A complete content marketing strategy starts with research, not setting goals. A New Content Creation Model.

Trends 75

Trends Content Marketing Patterns 75

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020.

Trends 78

Trends Video Marketing Influencer 78

Mindjumpers

MAY 16, 2013

Some huge brands are already using the new service, but what can you actually do with it? Visual content is more and more in focus as a way to express who you are and to create engagement – both for individuals as well as for brands. Competitions: Challenge your users to generate content.

Brands 260

Brands Instagram Social Networking Hashtag 260

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. It’s the content your audience creates for you. What does Evergreen Content mean? What does UGC mean?

Social Media 124

Social Media CPA CPM CPC 124

Sprout Social

JUNE 27, 2022

This new opportunity has revolutionized how B2C brands interact with their customers. Quite a few brands are trying to answer that question for themselves. Not all B2B companies may not be able to capitalize on those instant #TikTokMadeMeBuyIt B2C conversions, but that doesn’t mean they won’t get any value out of the network.

B2B 136

B2B Brands Marketing How To 136

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. How do they identify brand mentions for competitive analysis? For example, in the sentence “Sprout Social, Inc.

Brands 85

Brands Sentiment Analysis Marketing 85