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How to Strategically Use Social Media Trends to Boost Your Brand

Ignite Social Media

Trends come and go in the blink of an eye. As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. However, not all trends are created equal when it comes to brand marketing. Ask yourself: Does this trend align with our target audience?

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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

The internet is littered with examples of brands receiving backlash after failing to read the room. But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. As is so often the case, this trend flipped the original image on its head.

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4 Content Ideas for Social Media Posts to Spice up Your Channels

Ignite Social Media

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. Perhaps the rise of platforms like TikTok that thrive off of more humorous content can be thanked for this trend.

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Mastering The Social Media Shift: 8 Key Trends Shaping Digital Success

Social Media Network Marketing

From the rise of short-format videos to the increasing importance of authenticity and transparency, understanding the latest trends is crucial for success. However, long-format videos are also gaining traction as platforms experiment with their algorithms to promote extended content.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

More importantly, it requires understanding the latest trends, especially considering a super-short trend cycle and an even shorter audience attention span. However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Source: youtube.com 2.

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Last month on social: Make Baby Yoda memes, you must.

Unmetric

December sent pop culture into overdrive as social media burst into memes about Baby Yoda, duct-taped bananas, and Christmas movies. Discover content inspiration. Here’s your monthly roundup of the most engaging brand posts on social, ones that stood out to us while curating #UnmetricBrandStars. Love this ad, actually.

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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

The short-form video format has quickly become a favorite of both brands and consumers. We’ll also talk about the value of using Reel hashtags for Instagram and share tips for finding the best hashtags for your brand. This not only gets you more exposure, but also positions your brand as relevant and up-to-date. Let’s dig in.

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