Hootsuite

JANUARY 18, 2022

All of which is to say: LinkedIn can be a powerful tool for brand building and lead generation in both B2B and B2C digital marketing. And that all starts with creating a killer LinkedIn Company Page. Why create a LinkedIn Company Page? How to create a LinkedIn Company Page. Fill in company details.

LinkedIn 145

LinkedIn Company HootSuite Hashtag 145

Later

JANUARY 1, 2021

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account! We bet you are!

Hashtag 99

Hashtag Instagram UGC Communities 99

Hootsuite

OCTOBER 18, 2023

Here’s everything you need to know about the up-and-coming Bluesky social network and how you can use it for your brand. Like Mastodon , which is also decentralized, Bluesky operates on independent servers and isn’t controlled by a single server or company. We’re here to help! How does Bluesky work?

Brands 88

Brands Domain Name Open Source Curation 88

Hootsuite

FEBRUARY 9, 2023

Social media design is important because it helps create brand recognition and adds to the overall aesthetic of a page or profile. For example, a travel brand might use a combination of high-quality photos and professional graphics that feature bold colors to create visually appealing posts. A mood board.

Feed 115

Feed Feedly Social Media Tips 115

Later

JUNE 14, 2019

The rules for Instagram hashtags have changed. It’s a brand new year and like almost everything else related to Instagram, best practices that worked in the past just aren’t as effective anymore. Switch Up Your Instagram Hashtags to Avoid “Spammy” Behavior. Use a Third-Party Tool to Find the Right Hashtags for Your Business.

Hashtag 96

Hashtag Instagram How To Analytics 96

The Realtime Report

FEBRUARY 17, 2022

to Strengthen your Brand. You need to have a presence in TikTok if you want to boost your brand’s sales. It would be best to incorporate several tips when using TikTok to strengthen your brand. Tiktok Strategies That Will Help in Strengthening the Brand. Though views and likes are important, brands are looking for more.

Brands 91

Brands How To Hashtag Influencer 91

Hootsuite

JUNE 23, 2020

Instagram hashtags can make or break your Instagram strategy. Use them correctly and you’ll get your posts seen by more people likely to be interested in your products or brand. To use hashtags for Instagram effectively, you need to understand exactly how they work, and put some thought into a strategy. Hashtags are clickable.

Hashtag 145

Hashtag Instagram How To HootSuite 145

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies.

B2B 119

B2B Influencer Brands Marketing 119

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . We bet you are!

Hashtag 111

Hashtag Instagram Travel Communities 111

Keyhole.co

MARCH 3, 2023

Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. Those users spend a whopping 53 minutes on average scrolling through their favorite posts, engaging with their favorite brands, and buying the hottest products. Let’s get started.

Hashtag 52

Hashtag Instagram Content Authentication 52

Hootsuite

MARCH 2, 2020

And with the advertising floodgates wide open, brands are too. Chipotle, Nike, Skittles, Fenty Beauty, Pepsi, and Universal Pictures are among the many companies that have already been lured by TikTok’s warpspeed success. So, is it time for your company to start TikTok marketing? Teenagers are gaga for TikTok. billion likes.

Brands 145

Brands Meme Hashtag Remix 145

Sprout Social

NOVEMBER 28, 2022

Clothing company Rawson used this format to better understand customer preferences. Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. The key is to inspire engagement.

Instagram 127

Instagram Engagement Brands Avatar 127

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This is where customer marketing comes in.

Strategy 124

Strategy Brands Content UGC 124

Social Media Strategies Summit

SEPTEMBER 26, 2023

However, the harsh truth is that creating winning social media content for your brand can be challenging. So, if your marketing goals include optimizing your brand’s social media presence, here are the seven crucial considerations you have to make to produce winning content guaranteed to wow your potential customers.

Social Media 130

Social Media Brands Content UGC 130

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. Because, yeah, we do give a darn about our brand reputation. But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. What is brand reputation? And you should too. Here’s how.

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

agora pulse

NOVEMBER 5, 2020

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. Unlike branded posts and advertisements, influencers produce content that delivers their sponsors’ messages in a less invasive way. Follow Hashtags to Find Popular Content Creators.

Influencer 142

Influencer Instagram Brands How To 142

Oktopost

SEPTEMBER 26, 2019

Some of them are now also available to advocates, such as an emoji picker and hashtag autocomplete. Emojis are a huge part of how people express themselves on social media – our latest improvement will enable your advocates to add their own voice to brand messages. Now advocates can reshare messages as many times as they want.

Hashtag 79

Hashtag Trends Notification Feed 79

Later

JANUARY 1, 2021

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account! We bet you are!

Hashtag 52

Hashtag Instagram UGC Communities 52

Sprout Social

APRIL 11, 2017

With the introduction of a new algorithmic based feed , and more brands jumping on the Instagram train, organic reach is becoming increasingly difficult to get. So with all of these challenges against you, how can you get your brand’s Instagram photos and videos in front of your target audience? The answer is hashtags.

Hashtag 111

Hashtag Instagram Journal How To 111

Likeable

DECEMBER 22, 2020

It’s the most wonderful time of the year: when we reveal our top 10 branded content wins! Each week in our #TBT newsletter , we do a “Content Spotlight” on what we thought was the best branded content of the week. THE TAKEAWAY: Brands, if you aren’t already on TikTok, get on it. Jif: #JifvsGif. Arguably) no one.

Brands 121

Brands Content Airlines UGC 121

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. Add a video caption and include relevant hashtags. Fortunately, nothing stays new for long in social media, and plenty of brands have already built robust use cases.

Instagram 233

Instagram Brands Real Estate Remix 233

Akamai Marketing

JULY 13, 2011

Conversely, we all have our own expectations about what a brand/company does with their social media profiles. Today, I’d like to invite you to share, what YOU expect and want to see from brands and companies using social media. Do you really follow brands just to get discounts and special offers?

Company 161

Company Social Media Brands Discount 161

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Here is a closer look at the key benefits.

Analytics 85

Analytics Conversation Brands Sentiment 85

Small Business Mavericks

JUNE 13, 2013

There has been a pretty strong contingent on Facebook trying to avoid hashtags. You can actually do some pretty cool things with Facebook hashtags. Such as: Click on hashtags, even if they originate on other services, such as Twitter. Search for a specific hashtag from your search bar.

Hashtag 93

Hashtag Facebook Social Media Conversation 93

Convince & Convert

DECEMBER 15, 2023

Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. The SEO of search engines and social media matter equally in creating a trustworthy brand identity. What is social media SEO? But the way you use them has changed.

SEO 157

SEO Social Media Strategy Hashtag 157

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Related to the point above, who do you think is publishing the UGC the brand is repurposing on their own channels?

Campaign 106

Campaign Brands Press Release UGC 106

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. 90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand.

Instagram 86

Instagram UGC Brands Hashtag 86

Later

APRIL 3, 2019

If you’re searching for some great Instagram hashtag hacks to get more followers and boost your engagement, you’ve come to the right place! . Here are 10 Instagram hashtag hacks and tricks you don’t want to miss: . Instagram Hashtag Hacks #1: Add as Many Hashtags to Your Instagram Posts as You Want.

Hashtag 91

Hashtag Instagram Analytics Notification 91

Hootsuite

SEPTEMBER 27, 2021

But things have changed: some of today’s hottest brands are centered around traditionally “boring” industries. Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. 16 ways to make a “boring” brand exciting. No offense but: booooring! Who invited you!?

Products 145

Products Social Media Brands Meme 145

Later

MAY 13, 2020

There is a lot of discussion about TikTok hashtags and what their connection is to the ever-so-secret TikTok algorithm. In this blog post will help you understand everything you need to know about TikTok hashtags, from learning about why they’re important, to whether you should be using popular hashtags like #foryoupage on your posts.

Hashtag 57

Hashtag Video How To Real Estate 57

Waxing UnLyrical

MAY 10, 2018

Yet, health and wellness brands refuse to let them go. These communication approaches popup from healthcare companies, to athletic wear, to fitness apps. The following examples focus on health and wellness brands, but the takeaways apply to any industry. Positioning: Lärabar as a Lifestyle Brand. Be stronger.

Brands 183

Brands Apparel Creative Commons Consultant 183

Ignite Social Media

APRIL 2, 2020

app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. Who is not currently on TikTok, however, are brands ! There’s a huge opportunity for brands to break through on the platform this year. Brand Watch-Outs. Terms of Service. Source: [link].

Marketing 217

Marketing Authentication Trends Feed 217

Social Media Strategies Summit

OCTOBER 3, 2019

It’s still early days for this social platform, but brands should be paying attention. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. The app’s parent company. How TikTok is Different. Stefan Heinrich, Director of U.S.

Brands 114

Brands Meme Hashtag Campaign 114

Later

SEPTEMBER 4, 2020

One way to do this is by searching for branded content (or on-brand content) on Instagram and saving it to a Collection for future use. With the UGC tool, you can search branded hashtags, posts you’re mentioned in and/or tagged in. Cosmetics company, Lush Cosmetics , makes UGC a huge part of their marketing strategy.

Feed 58

Feed Feedly UGC Instagram 58

Ignite Social Media

APRIL 20, 2020

It’s no question that Instagram Stories have become a major component of every brand’s social media marketing strategy. So whether you’re revisiting your Instagram Stories strategy or starting from scratch, we’ve compiled the following insights and best practices to help elevate your brand marketing efforts.

Instagram 183

Instagram Brands Marketing Geotagging 183