Pam Moore

OCTOBER 20, 2020

We do this through a combination of methods that may include online research, surveys, social media network insights, focus groups, interviews and the list goes on. They want to go straight to the content writing, email marketing, social media posting and gaining what they think will be amazing brand awareness, leads and sales.

Research 78

Research Template Templates Training 78

agora pulse

DECEMBER 28, 2017

Why brands use social listening. You can learn a lot from listening in on the conversations happening around your brand. Think of social media like one giant focus group. Agorapulse offers the flexibility to monitor your own brand, as well as others, in a bespoke feed from Twitter.

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Buffer Social

OCTOBER 9, 2023

Also, several new features were launched: a new notifications feed , “Send to WhatsApp” button , and “Turn stories into Reels” New AI Stickers to enhance engagement with Stories Threads 1. Legal challenges could potentially affect X's branding or operations. LinkedIn 1. monthly active users in 2022.

News 72

News Social Media Marketing Facebook 72

Hootsuite

MAY 13, 2020

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. It’s time to get your fan community started. Here’s how to promote your business and reap the benefits of Facebook group marketing.

Groups 144

Groups Groups Engagement Facebook 144

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Pam Moore

SEPTEMBER 18, 2017

Just because your social network news feeds are filled with fud and experts pushing social networks, tools and technology to anyone who will listen to them, doesn't mean you should be taking their advice. You need to create your own content strategy that supports your business and marketing goals.

Content 162

Content Training How To ROI 162

Hootsuite

OCTOBER 1, 2019

In case you missed it: in April 2019, Instagram started experimenting with not showing the number of likes a post has received (AKA ‘like counts’) in the feeds of Canadian users. So how does that affect brands that rely on Instagram success? Consider creating a branded hashtag. Tag people and brands, when relevant.

Instagram 111

Instagram Geotagging How To Tourism 111

Convince & Convert

NOVEMBER 17, 2016

Scroll through Facebook’s News Feed. What if there was a way for you to use this downtime to inform your organization and increase brand awareness? Sure, there’s always going to be the 10 percent of surveyed employees who spend over two hours on social, but the vast majority spend less than an hour scrolling through their feeds.

Survey 60

Survey Education How To Hotels 60

Kikolani

MAY 31, 2012

When you break it all down, there are only three acceptable answers: Increase brand awareness by growing your reach Build customer loyalty by engaging more and providing support Increase sales by getting more people to purchase, more frequently. Focus on Your Twitter Lists, Not the Home Feed. Then give them more.

Blogger 141

Blogger Social Media Tips ROI 141

agora pulse

APRIL 29, 2020

And even Sean lays in bed anxiously thinking of all the opportunities he should be taking advantage of … like LinkedIn Live, IGTV being distributed in feeds, Facebook Lives, etc. And so we like to call people in our community purpose-driven entrepreneurs, which means that you actually start with the end in mind.

YouTube 96

YouTube Strategy How To Video 96

The Marketing Blog

OCTOBER 10, 2008

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. Money Saver stretches the concept to make it a win-win for all by feeding on ’dependencies’. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Startup 109

Startup Web 2.0 SMS Proposal 109

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. In the age of the real-time Web, when every customer is a potential reporter, and there’s no place for brands to hide, you cannot rely on sloganeering. So, I peeked at YouTube.

Social Media 120

Social Media Content Analysis Sports 120

Diva Marketing Blog

FEBRUARY 22, 2009

Also, let me say that focus groups have their own problems when a strong personality becomes the group leader, which often happens. Third, I would create an on-going “enthusiast” community for innovation and dialogue in the brand backyard such as Dell Idea Storm or Starbucks.

Research 40

Research Social Media Nielsen Microsoft 40

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. There’s a way to get your Facebook update seen in more news feeds. Between bit.ly

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Sprout Social

AUGUST 2, 2022

If you picked up TikTok during the pandemic, you might have been looking for a lockdown diversion—a goal that TikTok recognizes as it brands itself as an “ entertainment platform ” rather than a social media platform. If brands, creators and audiences are logging in for entirely different reasons, where is the commonality?

Communities 111

Communities Social Media Community Platforms Platform 111

Convince & Convert

SEPTEMBER 20, 2010

consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. Put another way, the Twitter audience that’s connected to brands is just slightly larger than the population of Illinois. A new research study of 1,400 U.S. Interaction.

Social CRM 147

Social CRM Twitter B2B CoTweet 147