Oktopost

APRIL 14, 2023

Social media has become a vital channel for businesses to connect with their customers and promote their brand. As the social media landscape continues to evolve, so do the challenges faced by social media managers in terms of content creation and management.

Social Media Management 62

Social Media Management Social Media Tools B2B 62

agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Buffer Social

JULY 18, 2023

In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them. Customers keep coming back for repeat business and become brand advocates. ” - Seth Godin.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I

Social Media Management 102

Social Media Management Social Media Tips Skills 102

Sprout Social

MARCH 26, 2020

It’s a common misconception that social media jobs are glamorous and as simple as posting entertaining, witty Tweets or colorfully curated Instagram posts. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. . How social platforms are combating burnout.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Later

AUGUST 6, 2020

Hello Instagram pinned comments, goodbye trolls. Aimed at tackling negative or offensive interactions on the platform, Instagram’s pinned comments feature helps you moderate posts and combat misinformation or bullying. Here are 4 strategic ways you can use Instagram pinned comments for your business: Table of Contents: .

Comments 93

Comments Brands FAQ Instagram 93

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Engaging with audiences, addressing comments and complaints, and staying true to a brand’s voice is a never-ending, but critical endeavor in the digital age. Marketing generalist.

Social Media Management 132

Social Media Management Social Media Skills Consultant 132

Sprout Social

JANUARY 24, 2022

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. The future CMO/CCOs.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Sprout lead management and CRM integrations: Salesforce, Marketo, Microsoft Dynamics 365.

Social Media Management 120

Social Media Management Social Media Platform Review 120

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Later

MAY 24, 2020

In this blog post, we’re sharing some of the best free resources and mental health tips for social media managers so you can protect your mental health and take care of your wellbeing: Social Media and Mental Health During COVID-19. There’s no denying that social media managers have an “always-on” attitude.

Social Media Management 98

Social Media Management Social Media Tips Instagram 98

Later

MAY 20, 2021

10 of the Best Mental Health Apps for Social Media Managers and Creators . Noisili lets you mix different sounds to create your ideal work environment and boost productivity. . 3: The Shine App for Managing Daily Stresses and Anxiety. The Headspace App. The Noisili App. The Shine App. The Fabulous App.

Social Media Management 96

Social Media Management Social Media Journal Instagram 96

agora pulse

DECEMBER 16, 2019

So, whether you are just getting started in social media marketing or just want to make sure all your bases are covered, this guide will be a good place to start. Create your social media strategy. Free tools to make social media easier. Resources for social media success. The brand colors.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Ignite Social Media

SEPTEMBER 11, 2023

No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management.

Team 167

Team Social Media Social Media Management How To 167

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This is where customer marketing comes in.

Strategy 123

Strategy Brands Content UGC 123

Later

MARCH 6, 2019

Have you spotted Instagram comments from huge brands or celebrities popping up in your feed as you scroll through the latest posts? . It used to be that brands wanted to receive Instagram comments from followers to grow their account. Instagram comments are going through a big change.

Comments 86

Comments Instagram Brands Feed 86

Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

Social Media Management 110

Social Media Management Social Media Tips Feed 110

Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media.

Reputation 105

Reputation System Brands Knowledge Base 105

Sprout Social

JANUARY 19, 2022

Just like a rocket launch, a product launch takes a lot of planning and preparation. Whether you’re launching new software or a physical product, a successful launch isn’t about luck. And our seven-step product launch checklist has you covered. Your seven-step product launch checklist: Define your audience.

Products 135

Products Social Media FAQ Sentiment 135

agora pulse

APRIL 27, 2017

.” I’ve asked that question to 23 social media experts for “ What Do Social Media Management Tools Really Need? ” The post uncovered six common needs of social media managers that are missing from today’s tools. Build relationships and make brand seem human on social.

Social Media Management 125

Social Media Management Social Media Tools HootSuite 125

Sprout Social

FEBRUARY 26, 2024

We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers. The opposite is true. But so is transparency.

Report 66

Report Atlassian Brands Sentiment 66

SocMed Sean

JULY 9, 2018

Marketers have a vast area of tasks to complete – posting, monitoring and responding to comments, researching data, developing partnerships, compiling reports for managers and even collaborating with other departments, among others. Keeping track of tasks means keeping up with demands from your brand, client and the industry itself.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Sprout Social

MARCH 20, 2023

About a year after BentoBox invested in organic social media by hiring a social media manager, we shifted from a product-driven strategy to a community-driven one. Defining community More than just an audience, your community will be your biggest brand advocates. Community is a vague word though.

Communities 86

Communities Products Company Strategy 86

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. What are brand safety tools?

Reputation 130

Reputation Tools Brands How To 130

Pixlee

MARCH 21, 2022

It’s no secret Instagram is used by brands in a variety of ways beyond just sharing photos. So how should you approach Instagram customer service as a brand? Here are some tips to uplevel your brand’s Instagram customer service presence. . Place contacts for your brand and a link to your ecommerce website in your Instagram bio.

Instagram 74

Instagram Brands Notification UGC 74

Sprout Social

AUGUST 16, 2023

But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet. More than ever, financial services brands must take steps to use social media as an essential part of their risk mitigation and brand safety strategy, instead of downplaying its impact or fearing it.

Social Media 74

Social Media Banking Brands Sentiment 74

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Kikolani

DECEMBER 1, 2014

There’s nothing I enjoy more than getting comments from readers on how they had never heard of something, but can’t wait to try it. If you’re in the process of creating a brand, don’t make the mistake of creating one that you can’t claim on social media. is available on social media.

Social Media Management 165

Social Media Management Social Media Tools Microblogging 165

Socialized

FEBRUARY 8, 2021

Negative chatter in social media leads to severe impact or damage on a brand or a person. It is crucial to understand how to manage one’s social media account and not get affected by it. Negative chatter summaries all the negative comments, reviews, posts, etc.,

Social Media 130

Social Media Tips Reputation Social Media Management 130

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

NOVEMBER 29, 2023

Automating likes and comments is a recipe for a potential social media crisis. Brand accounts should emphasize human interactions and avoid anything that looks spammy. Likes: Set up a bot with a group of hashtags so the bot can like posts you say are relevant to your brand. More on this in the next section.

Instagram 115

Instagram Tools Strategy Hashtag 115

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. use social for “finding products to purchase.”.

Retail 104

Retail Social Media Brands Tips 104

Hootsuite

NOVEMBER 28, 2022

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Social listening. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

agora pulse

FEBRUARY 21, 2017

We’ve all had it happen: a negative comment on Facebook Page post that glares at you from the screen. Our first instinct (or at least mine) is to hide it or somehow bury it so that it won’t hurt the post or my business, especially in the age where social media reputation weighs so heavily.

Comments 135

Comments Facebook Sentiment Reputation 135

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Content B2B Social Media Management 62

Sprout Social

APRIL 17, 2024

A user-friendly chatbot builder enables brands to design chatbots that precisely meet their requirements. Your team should be able to efficiently create, deploy and manage chatbots so they can focus on improving the user experience rather than navigating complex software. 9 chatbot building tools to boost efficiency 1.

Hubspot 104

Hubspot Template Templates API 104

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . Creating a branded community helps combat these issues, which is probably why 4 out of 5 founders believe that they are essential to B2B success. What is a Brand Community? Why You Should Build a Brand Community.

B2B 121

B2B Communities Brands Loyalty 121