Keyhole.co

JANUARY 17, 2024

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. Sentiment analysis Analyze the sentiment of social media mentions.

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Sentiment Analysis Brand Monitoring Trends 52

Webbiquity SMM

NOVEMBER 27, 2018

Case in Point: Event Marketing. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. presentation downloads, session video) after the event. presentation downloads, session video) after the event.

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Team Marketing B2B Eventful 160

Firebelly

JANUARY 14, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 1) | Main | Social Media Weekly Roundup 1/11-1/15 » January 14, 2010 4 Ways To Celebrate MLK Day With Social Media Originally posted on January 16, 2009. Details have been updated for 2010.

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Social Media Syndication Flickr Paid Search 118

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

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Tools B2B Sentiment Notification 116

Idaconcpts

AUGUST 16, 2013

So the solution is to take more control over your brand. Build channels for users to discuss your brand, monitor that feedback, respond when necessary and most importantly build character for your business. When you plan a big event, contact local newscasters to garner interest. Managing Negative Feedback.

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Press Release Domain Name Case Study Social Media Management 145

Idaconcpts

AUGUST 22, 2014

So the solution is to take more control over your brand. Build channels for users to discuss your brand, monitor that feedback, respond when necessary and most importantly build character for your business. When you plan a big event, contact local newscasters to garner interest. Managing Negative Feedback.

Press Release 124

Press Release Domain Name Case Study Social Media Management 124

Keyhole.co

JANUARY 15, 2024

What is social listening? Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Your social listening radar picks up on changes in tone, sentiment, and mentions frequency, however subtle.

Sentiment 52

Sentiment How To Reputation Analysis 52

Sprout Social

FEBRUARY 13, 2019

The answers to these questions reach beyond brand and even marketing. Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. But social—unlike most communication channels— offers an equally, if not more effective solution.

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Keyhole.co

MAY 30, 2023

Are they using social media, billboards, or something else? Use search engines and social media to research businesses that offer similar products or services. Attend conferences, trade shows, and other industry events to network with other businesses in your industry. What messages are they promoting in their ads?

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Keyhole.co

OCTOBER 21, 2023

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Firebelly

FEBRUARY 11, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: Social Media Optimization Summits | Main | 5 Social Marketing Stories You Need To Read This Week » February 11, 2010 The Battle (and Blending) of Social and Search Rages On A lot has been happening in the social and search (and social search) realms in the past few weeks.

Yahoo 100

Yahoo Paid Search Compete SMS 100

Firebelly

OCTOBER 26, 2009

2-Social Media-There are all sorts of new studies, techniques, applications, etc. 3-The conference or event your are at-I have been "hired" to Tweet from some pretty big events in Indy-Zoobilation and Indianapolis International Film Festival to name a couple. . #3-The coming out daily.

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Paid Search YouTube Eventful Twitter 107

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Brands are often guessing and not listening. . Table of Contents: What is social listening?

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Social Media Sentiment Hashtag Analysis 82

agora pulse

NOVEMBER 8, 2016

BigCommerce has helped merchants process over $9 billion in sales and allows you to leverage on all your social media channels including Facebook. You can easily create an offer using Facebook’s own offer/event options and perhaps give a discount to the loyal fans of your page. All social channels. Image source.

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Facebook Instant Messaging SMS Campaign 90

Keyhole.co

NOVEMBER 4, 2020

You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine.

Analytics 105

Analytics Social Media Tools Price 105

Oktopost

JULY 24, 2023

On paper, social media looks great for your digital marketing. It’s like the ultimate networking event – a non-stop hive of activity and cutting-edge conversation where you can rub shoulders with customers and leads, and create large communities comprising your ideal customer. So, that’s what you shouldn’t do.

ROI 62

ROI Analytics Social Media Curation 62

Sprout Social

APRIL 15, 2024

External events. There are six stages you should consider: Pre-crisis A thorough crisis management plan is an integral part of avoiding self-inflicted crises and minimizing the impact of external events. Automated chatbots keep every communication during a crisis on-brand. Hint: sooner is always better) How?

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Press Release Banking Reputation Marketing 93

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What should I monitor for? What to do?

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Social Media Trendrr SM2 Alterian 257

Sprout Social

JANUARY 16, 2024

It leverages natural language processing (NLP) to understand the context behind social media posts, reviews and feedback—much like a human but at a much faster rate and larger scale. Then, it calculates the average sentiment around your brand, classifying it as positive, negative or neutral.

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Sentiment Analysis Tools API 96

Hootsuite

JUNE 29, 2023

But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. You can be an active participant in cultivating and defending your brand. Here’s how.

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Reputation Strategy Brands HootSuite 106

Keyhole.co

FEBRUARY 13, 2022

You guessed it: 2021 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine.

Analytics 52

Analytics Social Media Tools Price 52

Firebelly

AUGUST 13, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) | Main | Firebelly at Blog Indiana » August 13, 2010 5 Helpful Social Media Must Reads Tweet 1. Is Twitter for Business Even Worth the Trouble? By Jay Baer We built our own Frankenstein.

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Social Media URL Paid Search SMS 185

Keyhole.co

MAY 19, 2023

No matter what we call it, it remains something very unpleasant and undesirable for a brand. It has become even scarier for businesses in the era of social media. For that, train your team to spot a social media crisis or any other PR fiasco before it’s too late. PR nightmare. PR catastrophe.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Keyhole.co

APRIL 20, 2023

Although news sounds vague, for marketers, it is a specific approach to leverage when they want to promote or publicize a product, an event, or their business in general. Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand.

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Aggregator News Trends Reputation 52

Keyhole.co

OCTOBER 31, 2023

Of all the social media platforms, Twitter is the fastest and simplest platform for sharing your opinions and keeping updated with news and current events. To leverage this appeal, businesses have also flocked to the platform for social media marketing. Choose Keyhole today !

Data 52

Data Twitter How To Reputation 52

Keyhole.co

DECEMBER 1, 2020

In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs and preferences. We will talk about the tools that can make your social media efforts more effective a bit later in this article.

Hashtag 106

Hashtag Analytics Tools Price 106

Sprout Social

DECEMBER 20, 2023

As social media becomes more influential, impactful and involved, having robust tools with the latest and greatest features is becoming increasingly important. According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Take the introduction of new AI tools recently.

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HootSuite Brands Price Collaboration 110

Keyhole.co

OCTOBER 7, 2020

In a marketing context, sentiment analysis tools are used to assess how positively or negatively your audience feels about your brand, products, or services. The tools help analyze social media posts, chat messages, and emails. Brand24 is a brand monitoring tool that allows for 24/7 monitoring of mentions across the web.

Sentiment 59

Sentiment Analysis Tools Price 59

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Social Listening : Can you engage in brand monitoring? Agorapulse. NapoleonCat.

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HootSuite Tweetdeck Social Media Management Comparison 98

Webbiquity SMM

JANUARY 9, 2012

Noting that the top barrier to increased business use of social media is a lack of time and resources, Leyl Master Black shares “seven Twitter tricks from the pros that allow you to spend less time on the mechanics and more time engaging.” How To: Get More Qualified Followers on Twitter by Social Media Today.

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Tools Twitter Tips B2B 201

Webbiquity SMM

MARCH 3, 2015

Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? How can brands and individuals make their tweets stand out? Find the answers to those questions and others here in more than three dozen expert Twitter marketing guides from top social media pros.

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Tips Twitter How To Hashtag 100

Hootsuite

SEPTEMBER 2, 2020

When the outdoor brand MEC launched a week-long social media campaign encouraging its followers to remember their favourite camping memory, it also inspired users to tag their friends who were there. This brings people together — and might even earn your brand some new followers. Moderate comments frequently.

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Instagram How To HootSuite Geotagging 143

Sprout Social

OCTOBER 31, 2018

Searching by location is especially important for tracking interactions before, during and after events or conferences. Specifying a location ensures that you’re seeing posts from people at the event itself rather than those just talking about it. Why brands must step up their social monitoring.

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Twitter Brands Hashtag Industry 96

Hootsuite

JANUARY 10, 2023

Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Social media marketing tools. Want to automate tedious tasks, stay organized and on top of to-do’s, and better connect with your audience on social? Well, Hootsuite’s got your back.

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Team Tools HootSuite Marketing 130