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How SparkNotes is winning the pop culture game on social

Unmetric

SparkNotes is a company that provides study guides for literature, poetry, films, and more. And there are handles like this one which share screenshots of brands participating in memes to appeal to the youth on social. The general audience on social seems to prefer making brands a meme themselves to appreciating the memes they create.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Share your blog or article content. Use the link sticker we mentioned to link to blog posts, articles, data reports and more from your Story. Pet insurance company Figo has a highlight dedicated to Stories with links leading to their blog. One step further: Tease your blog post to peak viewers’ interest.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’

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Hitler Downfall: Constantine Film vs The World

Laurel Papworth

Mashable reported this morning that, after the Hitler Downfall meme had done it’s work and made tonnes of money for Constantine Films, that Constantine Films was forcing the parody videos to be removed. Hitler Downfall: Constantine Film vs The World is a post from: Laurel Papworth- Social Network Strategy.

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Praying and piggybacking: Who is Nesamani and why are brands talking about him?

Unmetric

The world yesterday realized that meme culture is well and truly alive in South India, for all of a sudden, social users everywhere were praying for a fictional South Asian character. Nesamani is a character played by Tamil actor and comedian Vadivelu in the 2001 film Friends. We Indians really do take our memes seriously.

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10 Unexpected Places to Find Business Blogging Inspiration

Writtent Blog

Great content creators learn to find inspiration in unexpected and surprising places, regardless of whether they’re in business blogging or composing music. Before business blogging existed, personal bloggers spent years publishing unique content to the web. Refer to Personal Bloggers. Draw from Popular Media. Google Trends.

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The Winners From This Year’s SXSW Interactive Awards

Mindjumpers

I’ve been following “Get Satisfaction&# since I wrote about them on our blog for the first time in October, 2009, and I think that in a time where companies need to involve their community on a larger scale, “Get Satisfaction&# has made a great product and is a honorable winner. Activism category presented by Convio.

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