Trending Sources

HOW TO: Properly Use Badges to Engage Customers

mashable.com

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Badges are among the most visible elements of gamification, the use of game-thinking and game mechanics to engage media audiences. However, social media badges are often maligned as boring or weak. In Conclusion Badges can be powerful tools in one’s engagement arsenal.

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How badges help news websites build community, make money | Poynter.

www.poynter.org

Just like the military uses badges to display rank, and scouts use them to honor accomplishments, a news site or mobile app can award digital badges to users who complete tasks or reach certain levels of engagement. The Huffington Post offers badges for connecting with other users, moderating comments and other useful behaviors. But I think it’s worth it. Community building.

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Google+ Growing With The Times – Are You Badged Yet?

Small Business Mavericks

There are some marketers that are quite sensitive when it comes to any foray into social media by Google. Google doesn’t have a great record for long term support of projects if they don’t grab everyone’s attention immediately, so there is a little resistance to Google+. Whilst I understand their feelings, I don’t think they are right this time; in fact, I think Google+ is here for the long haul. These changes include: the ability to configure a badge to a suitable width. Social Media google website badges widgets

Creating Google Plus Business Pages

Janet Fouts

Everybody’s been arguing over the value of Google Plus lately. Well, Google just changed the conversation in a big way and just in time. The announcement of Google pages for business came just in time to turn the whole argument on it’s head. As I scanned my Google Plus stream it quickly became clear that it was way more than that. How could we resist?

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Google+ Page Tips for Nonprofits

SocialFish

I admit I was a bit skeptical when I got an email from a Google rep offering to help set up a Google+ page for ASHA. Also, I am  still kind of lukewarm on Google+ overall. He shared this handy guide, 10 ways to build your community on Google+. He showed me how to add a +1 button to a website and how to create a Google+ badge for your site.

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Google Now Annotating Local Social Data

Small Business Mavericks

So you Google “pizza wayzata minnesota.” ” If there is a popular pizza joint in Wayzata that is getting a lot of +1s on Google’s new social platform Google+, the search engine could tell you that in the SERP. Thanks to the Google Operating System blog for pointing this out. This just points to the necessity of adding a +1 badge to your website. Social Media google local SEO search engine rankings social sharingLet’s say you want to order a pizza. The same is true of +1s.

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How to Run Successful Campaigns on Google+

Convince & Convert

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. Campaigns Why think in terms of campaigns on Google+? Launch!

Dr. Houzz Reveals a Widget-Flawed Google Algorithm

Viper Chill

The Norton badge works totally fine (it is a pop-up with security information like most privacy badges) so there’s really no need for the link. There’s no badge attached, just the text “About SSL certificates” The exact phrase that Godaddy were using for a lot of their links. (I would guess that Keurig have no idea about this). And on it goes. Slashfilm.

The Vanity of New Metrics

Geoff Livingston

You can see this already with leaderboards and badges for social giving, fitness apps, and more. ” Or badges on their blog. Consider school grades, attendance reports, boy and girl scout badges, colored belts for martial arts, etc. Welcome to the new rat race for many insignificant badges. Boy scout badges image by torbakhopper. Geoff Livingston on Google+.

Get Traffic And Retain Them On Google+ For Social Media

Social Media Network Marketing

Google+ is one more feather in your cap on the Social Media front. The question is how should you get more Traffic to your Google+ Page? Here are a couple of points that you might want to work towards so that your Google+ Pages have a good Traffic flow which you can retain as well: Remember to update your Profile Page. Google+ gives a good opportunity to write in-depth Posts. Make it a point to have your Google+ Link across all your other outlets and Customer Touch-Points. Utilize the Google Direct Connect. Have the Google+ Badge on your Site and Blog.

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Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth

Here are some social media courses for you (or perhaps, for someone you know) for June and July.  A hands on, practical computer class on Google Plus ( half day ) and some short 2 hour  howto sessions ( demonstration ) on Pinterest Foursquare and Facebook Timeline for Business. Google Plus Business Page training and computer workshop. Set up a Google Plus Business Page.

Measuring Social Media ROI & Goal Conversions with Google Analytics 5

unbounce.com

When you complete these, you will be able to: Track goal conversions for your website in Google Analytics , a plus regardless of whether you care about social media conversions or not. Tracking Social Media Conversions in Google Analytics 5 The Google Analytics you have grown to love is changing with the new version , currently in beta mode. Step 1. Step 2. Step 3. Thanks!

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The Gamification of News

Social Media Marketing

Now, Google is in the news (literally) with a gamification project of their own, and I think it has some potential. This week Google announced the launch of their Google News Badges. Google heralded the launch with the following description: The U.S. Edition of Google News now lets you collect private, sharable badges for your favorite topics.

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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

propose the following to the Twitter Pantheon:  Get rid of “Follow Us&# signs on web pages, blogs, email, direct mail, catalogs, billing inserts and anywhere else a business wants to use a badge.  While Facebook is mailing signs to businesses, I’m pretty sure no one is helping them understand Twitter – for free anyways.  Proposal. Little Help. Related Posts. Tweet This!

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Does Google PageRank Really Matter? : The answer is no, but it’s still a metric that is close to Larry Page’s heart. 10 Metrics to Check When Your Traffic Crashes : With Google consistently trying to provide the best search experience, your rankings may fall at any time. It’s my birthday and I have some great news! And I did. Want the trends, news, and findings too? 

Are Blog Subscribers the Only Success Metric?

Spin Sucks

Mastering analytics, either with Google or Clicky  (or a combination of both), to know who’s coming to visit, where they’re landing, how long they’re sticking around, and what content is being perused. Applying for ranking with the Ad Age Power 150 to get that awesome badge in the sidebar of your blog. Today’s guest post is by Jayme Soulati . Didn’t think so.

18 WordPress Social Media Plugins to Live By

Sprout Social

WordPress Plugins for Google+. WordPress Plugins for Google+. 5. New Google Plus Badge Widget. The New Google Plus Badge Widget makes it easy to show off your Google+ page in your sidebar or other areas of your site. If you’ve been neglecting your Google+ account , this WordPress plugin can jumpstart your efforts. Google for WordPress.

Link Building Tactics for Publishers

Adam Sherk

good way to investigate this is to review the Crawl Errors report in Google Webmaster Tools, which shows URLs with 404, 500 and other errors that Google encountered while crawling the site. So maintain a decent selection of feeds and don’t let the impending shutdown of Google Reader move you away from RSS. Widgets and badges. Recommended Tactics. 1. Partner links.

Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

Bare Feet Studios

The latest Google search algorithm update (nicknamed Penguin) has moved strongly towards the long held principles of “organic seo.” In general, each of these major updates is to help Google answer real questions from its users. Page Rank is a logarithmic scale used by Google to rank the quality and validity of websites. Google may consider it “too big.”

3 Top Challenges Facing the Social Content Curator

Socialmedia.biz

What’s more, the tool integrates with the top social media dashboard tools in the business – including Buffer, Hootsuite, Sprout Social and Oktopost – so that you can easily set your account to include Start a Fire badges on every URL you post. Post by Adi Englander. Becoming a recognized influencer in your industry takes a lot of effort. This traffic is often referred to as “dark social.”

Nominate & Share – 2012 #Nifty50 Awards – Nominate Yourself, Your Friends, & Your Co-Workers

Blue Focus Marketing

You can also share this nomination message on Facebook, Twitter or Google+. Nifty50 Badges. Winners will be given #Nifty50 badges ( see below ) to post to their websites or blogs. For 2012, the #Nifty50 will honor 50 men and 50 women from the tech world (see “Eligibility” section below) who actively engage on Twitter. Know someone who deserves to be considered? Recognition.

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The Spin Sucks Inquisition: Monica Rodgers

Spin Sucks

Under the white tent during a hot Georgia summer day was a chaotic scene as reporters dashed about and soldiers assigned media badges and answered questions. By Gini Dietrich I’m going to be fully transparent here: I am not above bribery. Therefore, I have pasted below an excerpt from her story so you can see what I mean. The action moved fast but coordinated. Army  and later the U.S.

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How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks

Kikolani

The following are links to the contact information for Facebook, LinkedIn, Twitter, Google+, Instagram, Pinterest, StumbleUpon, and Reddit. Pages Badge Application. Insights Badge Application. Ads Badge Application. How to Contact Google+ Support. You can also discuss issues with other members in the Google+ Help Forum. How to Contact Facebook Support.

A 12 Word Social Media Policy

SocialFish

Simply putting “find me on Facebook” or “follow me on Twitter” badges on your website does not equate with health care social media.  Can’t delete:  this is an important rule: if it’s still in Google’s cache, you can’t put it in the trash.  You heard that right. 12 words. This is so awesome that I’m reposting the whole article here for you. Don’t Cheat, Can’t Delete. Geddit? ).

Four Ways to Fight Content Thieves

Spin Sucks

Not one of those posts was attributed correctly, nor were any of them syndicated in a way that Google would not see them as duplicate content. That said, if your site isn’t yet considered an authority in your industry by Google, it’s worth taking some action against the content thieves. If that doesn’t work, file it directly with Google. Every day. You know what he said? Sorry.”

12 Steps to Producing a Podcast

Convince & Convert

Our producer logs new advertiser copy on a Google doc, and that file remains on our second monitor during the episode taping. Send a Thank You Note and a Badge. We also send guests a digital “badge” that they can use on their personal website or blog. We also have an ongoing retargeting campaign using Google display ads. How to Produce a Podcast. 1.

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How Businesses like Sylvan Learning Center and Computer Explorers.

Saying It Social

Foursquare awards points and badges when users check-in at locations (check-ins can be done via a mobile phone with internet access or a computer). Businesses can engage and reward consumers by providing deals and discounts to Foursquare users that hold certain badges for checking in and patronizing their business. While I’ll admit not all businesses fit into the Foursquare model, there are some business that may think that they don’t but could definitely use it with a bit of creativity. You will also notice that uploading a photo is an option. But, fear not!

Bridging the Social, the Human, and the Practical

SocialFish

In Google, when you search for “humanize social” you get 1.71 Even simple “badges” can be rewards. ————————-. million entries. Our speakers at AUDC 2012, Jamie Notter and Maddie Grant, are number 3 on the result list with their book – Humanize: How People-Centric Organizations Succeed in Social World. How’s that for jargonese?

Need More B2B Sales Leads? Ignore This Research

Webbiquity SMM

But social media (including Twitter, Pinterest and Google+), display ads and online video are among the worst activities for achieving either objective. Social signals are driven by links from Twitter, LinkedIn, Facebook, YouTube, Google+, and even Pinterest. Business buyers obtain information from multiple online and offline sources when making significant purchase decisions.

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47 Social Media Ideas, Formulas And Shortcuts for Instant Improvement

Rebekah Radice

Add your Facebook badge to your website and/or blog to allow visitors an easy way to connect with your page. 4. Google Plus. 7. Now that you’ve updated your Facebook cover, do the same for Google Plus. Create graphics specifically designed for Google Plus. Google+ offers a similar visual appeal. Is Google analytics  installed and properly configured?

How to Produce a Podcast

Convince & Convert

Our producer logs new advertiser copy on a Google doc, and that file remains on our second monitor during the episode taping. Send a Thank You Note and a Badge The day the show goes live, our producer emails guests to let them know, and encourages them to share the episode. We also send guests a digital “badge” that they can use on their personal website or blog.

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The Spin Sucks Inquisition: Stephanie Vermillion

Spin Sucks

And my super cool wilderness explorer badges. Where You Can Find Stephanie Vermillion You can find Stephanie on Twitter , LinkedIn , Google+ , Pinterest , Instagram , and YouTube. By Gini Dietrich We continue our series of highlighting the PR up-and-comers that were decided on by my Facebook friends and judged on by me. And so we introduce to you today one Ms. Stephanie Vermillion.

Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Foursquare and The New York Times Archive Would Be a Great Match by Adam Sherk on February 9, 2010 Now that Foursquare is all the rage (or the bane of existence if you don’t like all those check-in and badge tweets invading your Twitter stream) news sites are looking at how best to leverage location-based social networks.

The 11 Most Read Blog Posts of 2014 (and a Bonus!)

Spin Sucks

Personal SEO: 14 Ways to Polish Your Google Search Results.  On April 2nd, he wrote about the importance of knowing your personal SEO ; of being aware of what people see when they Google you. He lays out 14 easy ways you can take control of your Google search results. You’ll be Googling yourself in no time. The “I’m Busy” Badge of Pride. Sort of.

Loving Your Boss

Twist Image

This isn''t Google. It''s like some weird kind of badge of honor. google. apple community disney facebook google job localbusiness management minimumwage miserablebosses obituary professionaldevelopment salary vocation work Everyone hates their boss. or do they? This isn''t Apple. This isn''t Facebook. This isn''t Disney. Think about the vast majority of the jobs that everyone has. It''s not glamorous work. It''s hard work. Long hours. Tough clients. Most businesses open early to prepare for the day''s business and close long after the last customer has left. Loved?

The One Must-Listen Podcast for Social Media Marketers

Convince & Convert

We send digital badges they can use to promote their appearance. We also run MarketingPodcasts.com – which is essentially Google for marketing podcasts. Yep, that’s a bold headline. But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast!

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Monday Roundup: Renewing Your Business Strategy

Waxing UnLyrical

Why: “Unless you are one of those people who views 80-hour work weeks as a badge of honor, then we’re all trying to get more done in less time,” says Heather Whaling as she offers some tips to increase productivity. Twitter Facebook Google+ LinkedIn Monday Roundup: Renewing Your Business Strategy. Spring has officially sprung. Check out these seven posts. Try A New Way!”.

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Bloggers Are Not Journalists – But They Are Abducted, Imprisoned Tortured and Assassinated the Same #HowManyMore

Laurel Papworth

If you remember that our Prime Minister considers all social media as “electronic graffiti” you can see why the Department of Digital Economy focusses less on bringing Australia into the global collaborative economy and more on spying on citizens and Google Adwords taxes. Would that have happened – not the attack, but Police standing by – to a journalist with a Press badge and the protection of a Heritage media masthead? AG George Brandis ‘I don’t regard bloggers as journalists.’ ’ — Latika Bourke (@latikambourke) March 16, 2015.

Marketing Fit Interview: Christopher Penn, Vice President of Marketing Technology, SHIFT Communications

Justin Levy

Comic books of years past would have called infinite knowledge an amazing feat; we call it Google. Awakening your superhero isn’t about a shiny badge for your blog or calling yourself a marketing superhero in your slide deck. You can connect with Christopher Penn on his website , Twitter , LinkedIn , Facebook or Google+. They push you to be sharper. iPhone. As far as lessons?

Tips for Starting a New Facebook Fan Page

Kikolani

found out the first time I shared my page’s link on Google+ and Facebook that field was used as the description for your fan page. One of the best things about Facebook pages over Google+ pages for the moment is the ability to add custom content including welcome, opt-in, and contact form tabs. Who still finds Facebook fan pages more powerful than Google+? Custom Content.