Sprout Social

JANUARY 9, 2024

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. In this way, brands can develop proactive strategies to ensure better customer experience to boost brand loyalty.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Sprout Social

APRIL 15, 2020

In Sprout’s 2019 #BrandsGetReal survey , we found that 91% of people believe in social’s power to connect people. Many outlets like the GlobalWebIndex , IbisWorld , and HubSpot are publishing regular data reports on the global impact of coronavirus to help businesses do just that. million messages throughout the month.

Strategy 142

Strategy Metrics Hubspot Retail 142

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact.

ROI 138

ROI Social Media Social CRM Survey 138

Ignite Social Media

MAY 31, 2016

When asked what their main reasons are for using social networking services, the top response from surveyed millennial women said it was to stay in touch with what their friends are doing, and 26% said it was to share details of what they’re doing in their daily life.

Yammer 60

Yammer Buy Social Networking Report 60

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 46% will remain loyal even after a negative experience.

Examples 227

Examples Communities Brands Forums 227

Sprout Social

FEBRUARY 14, 2022

According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. When is the content being published? You can explore useful social media KPIs to track goals like reach, engagement, conversion and consumer loyalty. How about growing your brand awareness and social media presence?

Content 111

Content How To Marketing Template 111

Writtent Blog

DECEMBER 6, 2023

Publish articles in trade or local magazines. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Publishing articles online creates good backlinks to your website, shows expertise, builds credibility, and more. Reuse content. Go get them!

Small Business 98

Small Business Marketing Compete Directory 98

Hootsuite

MAY 10, 2021

For business-to-business (B2B) companies , social media can provide a means to boost brand visibility and advertise solutions to potential partners and customers. According to a recent Harvard Business Review survey , simply responding to people on social media can have a positive effect. View this post on Instagram. Athleta community!

Examples 145

Examples Company Social Media Apparel 145

Webbiquity SMM

OCTOBER 16, 2012

This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network.

Social Media 229

Social Media Hubspot B2B Marketing 229

Sprout Social

DECEMBER 20, 2023

Start your free Sprout trial Scheduling and publishing Efficiently plan, schedule and publish social posts from a centralized social media calendar. Hootsuite alternatives for scheduling and publishing A robust social media scheduling tool is a must to keep your posts timely and accounts consistently active.

HootSuite 111

HootSuite Brands Price Collaboration 111

Buzz Marketing for Technology

MARCH 23, 2010

But in a recent survey by Forrester customers in every major industry preferred good customer service to price. It pays off in any industry (B2C or B2B) and it pays off handsomely! This is a special limited time offer for my readers as we wait for the book to be published at the end of April. Every Industry! Tweet This!

Social Media 211

Social Media Retail Loyalty B2B 211

Convince & Convert

NOVEMBER 28, 2010

Telling your story and answering customer questions with thoughtful, relevant, engaging content can improve your awareness, lead generation, conversion rate, sales, and loyalty. In short, it allows you to get to know the people who buy from you better than any customer survey or poll ever could. Rocket Content – Your B2B Secret Weapon.

Content 117

Content Marketing B2B Case Study 117

Hootsuite

JANUARY 27, 2020

For instance, Facebook has conducted multiple surveys to gather data and opinions straight from users. Fox News, whose reporting evokes strong opinions from many, became the top publisher on Facebook by engagement.). Well, according to our data : B2B brand posts perform best between 9am and 2pm on Tuesday, Wednesday and Thursday.

HootSuite 145

HootSuite Facebook How To Groups 145

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty).

Content 221

Content Marketing Loyalty Collaboration 221

Convince & Convert

MAY 26, 2010

These services are in many ways would Twitter was originally, with another layer of loyalty and rewards built in. I think this is where Adobe can solve a problem for publishers who desire the power of Premier and After Effects and make a web-based SaaS solution. Doing that will help empower publishers to use video more effectively.

Social Media 134

Social Media Consultant Video Strategy 134

Socialmedia.biz

AUGUST 7, 2018

Depending on your operation-model (B2B or B2C), customer persona and marketing requirements, you can take a paid or organic approach to strengthen your online presence on multiple social media networks. Visualize your publishing calendar and campaigns tags all under the same roof. Nifty, right?

Social Media 69

Social Media Tools Price Analysis 69

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position. Blog post.

B2B 125

B2B Content Case Study Marketing 125

Hootsuite

APRIL 14, 2021

We’re all operating at the whim of the market—perpetually concerned over intangible variables like brand perception, share of voice, and customer loyalty. R/GA pushes the limits of ‘boring’ B2B. B2B marketers rejoice. And we get it. You can’t get lost if you stick to a map. But you’ll also never discover anything new, either.

Social Media Management 133

Social Media Management Social Media HootSuite Template 133

Hootsuite

AUGUST 14, 2023

Design an effective customer loyalty program for a pharmacy that rewards repeat customers. Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. Write a short feedback survey for a wedding planner that will be included in a thank you note to the newlyweds.

Products 92

Products Real Estate Tourism Fashion 92

ProBlogger

AUGUST 12, 2015

Recent statistics show that B2B marketers that use blogs receive 67% more leads than those that do not. In another report published on the Huffington Post, members of the Young Entrepreneur Council (YEC) went from agreeing that blogging has great value to listing out 12 benefits of business blogging. Build loyalty.

Tips 20

Tips How To Publishing Engineering 20

Webbiquity SMM

MAY 14, 2013

Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. PR expert and author Gini Dietrich offers several excellent tips for expanding your reach by publishing guest posts on other influential blogs. 20 Ways to Improve Your Blog by TribalCafe. Futurity , TED and NPR ).

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

SEPTEMBER 20, 2010

This research raises two interesting questions: - Forrester published research earlier this year that said Facebook users (rather than Twitter users) were the source of much of the New Influencer population. Ultimately, I see Twitter (and even Facebook, largely) as being more impactful on loyalty and retention, than on net new revenue.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Writtent Blog

JULY 16, 2013

Each new blog you publish sends a clear signal that you’re actively investing time in your business, and increases your chances of fresh SEO, a concept that’s illustrated in the infographic below: Image credit: Commercial Web Services. We’re definitely not saying that self-publishing is easy, because it isn’t. Everyone Loves Blogs.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Buffer Social

JULY 21, 2016

Even fewer B2B companies are on Snapchat. To see how a brand (and a B2B one, no less) can fully optimize this platform, follow DocuSign (@docusigninc). But you’ll still need to collect, curate, optimize, and publish what they’ve produced. Starbucks definitely uses UGC to rack up loyalty points with its followers.

Types 40

Types Social Media Content Brands 40

Writtent Blog

FEBRUARY 20, 2014

You need to consistently come up with more content marketing ideas to publish even more engaging content. Survey Results. Hand them a DLSR, and use the resulting images in all forms of content you publish. Really, the sky is the limit when it comes to professional guide ideas for B2B content marketing. Long-Form Articles.

Content 104

Content Marketing Screencast Tumblr 104