Remove B2B Remove Communities Remove Content Remove RSS
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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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The New Model: How Google+ “Gets” Content

Techipedia: Tamar Weinberg

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. What it means for marketers looking to increase click-throughs is that they should be hiring authors with a high rank who post content at pages with a high rank. The Old Model.

Google 193
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. These sites are also places where your followers will promote your content and where someone else might find your content and link to it. Keyword Research/SEO.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. Content syndication involves the actual publishing and sharing of content on social media platforms. Ongoing SMM Activities. This requires a lot of organization and repetitive activity.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. With Jeff Bezos acquiring the Washington Post, he may try to take trend-generated news content to the next level.

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Fetching Friday – Resources Mashup & How to Generate Good Ideas

Kikolani

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. 13 Proven Ways to Write Content Your Audience Wants – Your readers are telling you which type of content they want. Want suggestions to help improve your blog?

Mashup 117