Hootsuite

JUNE 27, 2023

Wouldn’t it be nice if you could wave a magic wand and have your social media marketing done for you? Realtors just need to invest in real estate social media automation to make it happen. In this blog, we’ll cover the benefits of social media automation for real estate agents. Well, kind of.

Real Estate 80

Real Estate Social Media Tools HootSuite 80

Buffer Social

MARCH 9, 2023

Why LinkedIn is important for personal branding Whenever you’re trying to grow in your career, whether as an employee, startup founder, or small business owner, you’re faced with one major problem: there are a thousand other people just like you.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

DECEMBER 26, 2019

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. Many business leaders struggle with budget allocation for social media and digital marketing.

Questions 78

Questions Social Media Proposal Marketing 78

Pam Moore

SEPTEMBER 14, 2018

However, particularly when it comes to social media and digital marketing, it is very easy to quickly fall into a rabbit hole or wild social media goose chase where you wind up chasing some shiny new social object that could drive you to wasted days, weeks or even months of your time. Here’s why. It’s not an entire strategy or plan.

Social Media 163

Social Media Marketing Training Industry 163

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113

Content Marketing Loyalty Findability 113

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. I think often times marketers over complicate what should be simple. Don't give up quite yet.

Content 163

Content Training Marketing Industry 163

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Relationships are the foundation of business today. The key to success on LinkedIn is learning how to find, connect with and engage the right people in authentic ways. Audience Marketing Prioritization Worksheet.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Pam Moore

MAY 6, 2019

Influencer Marketing – Breaking Through the Noise. It's also not something you should run off and implement as a Random Act of Marketing (RAM) disconnected from your overall business goals, objectives and strategic marketing plan. Successful influencer marketing includes identifying and vetting the right influencer.

Influencer 60

Influencer Activities Content How To 60

Pam Moore

SEPTEMBER 14, 2018

However, particularly when it comes to social media and digital marketing, it is very easy to quickly fall into a rabbit hole or wild social media goose chase where you wind up chasing some shiny new social object that could drive you to wasted days, weeks or even months of your time. Here’s why. It’s not an entire strategy or plan.

Social Media 103

Social Media Marketing Training Industry 103

Pam Moore

AUGUST 17, 2020

Fast forward to today and I now have more than 350,000 followers on my personal LinkedIn profile, 15,000 connections and professional relationships to last a lifetime, LinkedIn has provided my personal and business brands the highest ROI of any platform I have used. More than 75,000 small businesses use LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. So what is evergreen content marketing and how can it help you achieve your business and marketing goals?

Content 60

Content How To Marketing Analysis 60

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Pam Moore

MAY 15, 2019

Influencer marketing is expected to be a $6.5 Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. If you haven't heard about influence marketing you must have been hiding under a rock.

Influencer 109

Influencer Brands How To Marketing 109

Pam Moore

OCTOBER 8, 2020

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Successful marketing equals targeted marketing!

Template 78

Template Templates How To Training 78

Pam Moore

SEPTEMBER 3, 2020

Experienced digital, social and content marketers know the key to success for high performing marketing campaigns and programs is to be sure you are targeting, inspiring, and attracting the RIGHT audience. Knowing your audience is the NUMBER ONE priority for any business of any size in any industry or niche!

Template 78

Template Templates Video Avatar 78

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget their core business and marketing goals. They lack basic business, digital marketing and social media marketing knowledge and experience. We must ask WHY.

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible?

eBook 78

eBook Questions Strategy Template 78

Pam Moore

JANUARY 14, 2020

It is a foundation for anyone who has any sort of goals for their life and business. Even if you are not a marketer and never want to be one, you have a personal brand regardless if you have consciously designed it or thought about it or not. Personal branding is in simple terms people presenting and marketing themselves as brands.

Brands 78

Brands Training Template Templates 78

Pam Moore

JULY 11, 2018

Good marketers know how to do these things with their eyes closed. Yet many business leaders and small or medium size business owners find themselves in an online world without a staff to help them or the knowledge themselves to guide their team in creating a compelling brand that people will remember and want to engage with.

Apple 139

Apple Brands Tips Consultant 139

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? There are many other business leaders who feel the same way. A list of random acts of marketing doesn't count.

Social Media 112

Social Media How To Training Industry 112

Pam Moore

JANUARY 28, 2020

If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures? They claim they want to connect with real human beings.

Brands 78

Brands Training Sample Samples 78

Pam Moore

SEPTEMBER 26, 2020

To speak or not speak about your political views via Twitter, Facebook, LinkedIn, Instagram or even Tik Tok… that is the question many business leaders and marketers are asking themselves today. Top 10 Power Tips to Ignite Your Brand and Business on LinkedIn (podcast).

Brands 78

Brands Meme Training eBook 78

Socially Sorted

OCTOBER 31, 2016

For many small business owners, highly edited, long-form video is just too hard. Adobe Spark has become one of the go-to short video tools for many small business owners to create visuals via desktop or mobile. You can see what they are doing right, and finding ways that YOUR brand can be unique from the market.

Mobile 40

Mobile Tools Video Real Estate 40

Pam Moore

SEPTEMBER 11, 2019

Have you ever presented what you thought was an amazing digital marketing, social media, content marketing or social selling plan to your CEO or top executives and all you got back was a dead stare and a big fat “NO”? These are the same exact strategies we have used with hundreds of companies, big and small.

Social Media 60

Social Media Training Template Templates 60

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. For many businesses, CRO can make or break their business success.

ROI 60

ROI Conversation Template Templates 60

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? There are many other business leaders who feel the same way. A list of random acts of marketing doesn't count.

Social Media 60

Social Media How To Training Industry 60

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Social Media Strategies Summit

JANUARY 10, 2019

The concept of storytelling in marketing is not a new one, but as content continues to grow as a central tenet of a solid marketing strategy, storytelling has grown in popularity among brands. ” – Carolyn Tisch Blodgett, Head of Brand Marketing. Identify who your target market is and craft stories that appeal to them.

Net Neutrality 161

Net Neutrality Campaign Brands Apple 161

yMarketingMatters

MAY 29, 2018

Pinterest is a high-volume channel, so posting only once a day will not lead to much success for your business. Make sure to post high quality images and take advantage of vertical photos which take up more screen real estate and are proven to have higher engagement. GAME CHANGER! PLAN YOUR CONTENT. WHAT TO POST.

Social Media 113

Social Media Real Estate Curation Syndication 113

Buffer Social

AUGUST 19, 2018

Join 17,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways. Part I: Facebook redesigns Business Pages as reach declines. Part II: 5 fascinating marketing facts about Gen Z.

Meme 61

Meme ROI Hashtag Facebook 61

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her latest posts include Conundrum , You Aren’t As Healthy As You Think , and Is Your Marketing Making Your Customer Think Too Much. And it’s no surprise they notice.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

DECEMBER 18, 2011

It reminds me, I know you’re friends with Scott Stratten and his book on marketing (Unmarketing). That can be a small business. It can also be a large business. I had that because I used to own a real estate business. Jay: It is a book that is literally chock full of stuff. John: Certainly.

Brands 115

Brands Authentication Consultant Real Estate 115

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Social Media (and Beyond): Small Business. Content Development/Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Later

APRIL 10, 2019

In the world of social media and branded partnerships, how much does influencer marketing cost? For businesses looking to grow on social media, particularly Instagram, knowing how much budget to allocate to influencer partnerships can be difficult. Why Brands Are Investing in Influencer Marketing Costs and Projects.

Cost 84

Cost Influencer Instagram Travel 84