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Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

The News Feed is one of Facebook’s marque innovations. And just as popular culture, music, and fashion move on, Facebook should too. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. This wasn’t the way it was meant to be.

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How To Become An Instagram Influencer: 13 Tips For Beginners

Keyhole.co

To maintain authenticity, make sure you choose a niche that aligns with your interests and expertise. Chances are, even before you scroll through the posts in their Feed, you’ll probably look at their bio. In fact, it could be the very thing that compels them to click on your username and check out your Feed.

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When Silence Is Golden On Social Media

Firebelly

After being slammed for his tweets during the Arab Spring uprising in Egypt, fashion designer Kenneth Cole found himself back in the hot seat last month when he tried to make light of the U.S. By remaining true to himself, Cole has been able to create an authentic voice for his message. But at what price?

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20 Instagram Reel ideas for all types of brands

Sprout Social

And it’s the most engaging type of in-feed social content, so short-form is definitely a crowd favorite. With the ability to publish longer videos and consumers’ love of short form video, there’s a lot of Reel-estate for brands to get creative and boost their engagement. Instagram Reel ideas for fashion and retail brands.

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How to use TikTok for business effectively and grow your audience

Sprout Social

Attract new customers: TikTok is all about creating authentic, engaging content that feels human and personal. The first thing you notice when you open the app and scroll through the feed is the seemingly endless amount of video content on the platform. The more authentic you are, the better you’ll do on TikTok.

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7 steps to a successful social media video marketing strategy

Sprout Social

With the introduction of Live streaming videos, an interest in brand authenticity and accessible editing apps, it’s easier than ever to dip your toes into the video marketing world. The video can not only be used in Facebook as a feed post but can also be promoted as a social ad. Landscape feed. Portrait feed.

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18 Impactful Black Creators to Follow on Social Media

Later

18 Black Creators on Social Media to Follow: Whether you work in marketing, fashion, food, tech, or beyond, these 18 creators are just the tip of the iceberg. In fact, you’ve probably seen some of his work already on other social media feeds. With themes of mental health and authenticity, his colorful work stands out on social media.