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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150
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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

You’re probably already managing several social media platforms for your brand. While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Does TikTok and the opportunities it provides align with my social media goals? Definitely.

Questions 105
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Post Performance Report: Brands transforming social customer care

Sprout Social

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers.

Report 65
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Simple Ways to Promote Online Data Safety

The Realtime Report

Most banks or credit card lenders have strong security systems in place, and consumers are often able to access these settings through the app itself or on the company’s website. Consumers are turning to online bank accounts as these companies tend to present more competitive interest rates and fee-free debit transactions.

Data 91
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The role of artificial intelligence in business in 2024

Sprout Social

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 118
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8 ways customers interact and engage with your brand on social

Sprout Social

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

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TikTok Ecommerce 101: Why Your Business Should Be on TikTok

Hootsuite

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Studies show that people view TikTok as “authentic, genuine, unfiltered, and trendsetting.” fulfillment centers. And there’s a reason for that.