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NoFollow Links in Press Releases? How To Revise Your Press Release Strategy

Bill Hartzer

Therefore, all links in press releases should have the nofollow attribute added to the links, so that the press release does not pass any SEO ( Search Engine Optimization ) value to the website it’s linking to. But I have a suspicion as to why they are wanting us to put nofollow links in press releases now. But I digress.

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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

Then in a second reminder Google made it clear that they do not want sponsored content indexed in Google News, and sites that mix in promotional articles with their regular news content could be excluded from Google News entirely. For those articles only the first warning (do not let sponsor links pass PageRank) applies.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

You can build all the links you want, but if your website isn’t optimized, Googlebot won’t be able to crawl the site properly. To summarize the article, there should only be one URL used to get to the homepage of your website. Even having two pages on the same site with duplicate content will get your site penalized.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

These sites become popular because they use certain techniques that attract searchers who are typing in keywords associated with your brand. Google search results page will list these negative sites if these sites have gained momentum and are optimized for relevant search terms/keywords. Use PPC to improve traffic to domains.

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How Google Finds and Penalizes Advertorials

Bill Hartzer

Google wants links in advertorials to be tagged with the nofollow attribute and the FTC requires full disclosure. Then, perhaps deal with those sites that they found. I would like to note that those text link ads do not appear to have the “nofollow” attribute on them. Take a look at the example below.

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3 Great Safe Alternatives to Guest Blogging

Bill Hartzer

Write an article, publish a study, do some research that no one else in your industry is going to do. Either way, you’ll have content on your site that you’ll be able to promote. Once you’ve published the content on your site, you can collect leads using it. Alternative One: Paid Media. Publish it.

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How Much It Costs to Publish on Top Media Websites like Forbes, Entrepreneur, and BuzzFeed.com

Bill Hartzer

We’ve always known that you can, in fact buy your way onto these sites, but what does it cost? In order for your link profile to look more natural, it’s best to have a mix of links with the nofollow attribute on them as well as links without the nofollow link attribute on them. Website Price. Forbes.com $1,750.

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