Convince & Convert

APRIL 20, 2010

That group used 3,126 different search terms to get here. link] – good breakdown of social media business applications. Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. link] [link] SEM Does Your Blog Have a Long Tail?

Hitwise 117

Hitwise Content Blogger Consultant 117

Hootsuite

MAY 8, 2023

Potential customers can’t just click a button to buy — instead, they complete an application and qualification process to get a quote. Facebook Groups provide another interesting opportunity. Connecting in a group is an easy way to stay front-of-mind and raise awareness about the limits of a standard policy.

Insurance 88

Insurance Social Media Policies HootSuite 88

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. Social Media is Fast False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 24, 2010

So…what can we REALLY learn about how infomercials being applicable to social media? link] BJ-Global Group Thanks for explaining some benefits of using television advertising. link] Pablo Edwards Jay, Great insights. I would agree that those are three great insights to take away from infomercials. How can I help you?

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

MARCH 25, 2010

Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. Lake believe that access will be granted however, allowing his company to deliver a whole suite of new Facebook data points into the Swix system. A white label version for agency use is also in the works. How can I help you?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 10, 2010

What do you think about influence mining, and its applicability for your business? Where I see influence mining as being a more practical application is in outreach. You're building your reputation through your customers. Billions and billions of dollars are spent on advertising. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Hootsuite

JUNE 15, 2023

social recruiting — reaches more qualified candidates and builds your employer reputation. The most effective way to encourage applicants is to show what life is like at your company. Make applying easy There’s a reason 92% of candidates don’t complete online job applications : Too many unnecessary steps. Come work with us!

HootSuite 93

HootSuite How To Hashtag Applications 93

Convince & Convert

JUNE 2, 2010

As my “friends&# become more numerous and less hand picked, does the judgement and input of that group provide a meaningful advantage over the judgement and input of everyone? I do agree that eventually Facebook will have to apply sub-groups of Friends for any meaningful insight. My take on this on my blog @ [link] 2.

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? You need something that’s easy for you to use and that will be practical for the application you have at hand. applications like Facebook, Twitter, Skype, etc.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Linkedin Groups vs. Twitter. In fact, social media can be MORE transformative for a B2B company than a B2C company. Private brand communities vs. Facebook.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. link] jaybaer The agency's role should be helping the company find ways those two groups can work together closely.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 14, 2010

Or do you think that reputation through relationships is enough to expand your market? Or do you think that reputation through relationships is enough to expand your market? Or do you think that reputation through relationships is enough to expand your market? Isn't that where promotional campaigns serve a purpose?

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

SEPTEMBER 21, 2010

My applications are for a medical practice (think HIPAA and it gets a little stickier), a major cycling event and for my charity cycling team. My applications are for a medical practice (think HIPAA and it gets a little stickier), a major cycling event and for my charity cycling team. Thanks for the thoughts and processes.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

MAY 25, 2010

While having some measure of Web design and programming capabilities is almost a requirement, being in the business of constructing Web sites and applications per se, is typically a losing proposition for most agencies that are not involved in that business at scale. Note that I didn’t include Web design. How can I help you?

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

APRIL 13, 2010

See my review of the iPad review here) This content would also make a fantastic Facebook application. Tons of applicability for social networking. (I also recommend it on the iPad. The larger screen size is great for an information-based app like this one). Maybe the folks at DaleCarnegie.com will consider that approach as well.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

JUNE 11, 2010

It will definitely be applicable. It will definitely be applicable. It will definitely be applicable. It will definitely be applicable. It will definitely be applicable. It will definitely be applicable. It will definitely be applicable. [link] jaybaer Thanks Pete. That much is certain.

Upcoming 124

Upcoming Project News Social Media 124

Buzz Marketing for Technology

JUNE 27, 2008

reflects a shift in leading-edge applications on the World Wide Web, a shift from the presentation of material by website providers to the active co-construction of resources by communities of contributors. And with web application programming interfaces, community-builders do not need specialized technical expertise to create new media.

Web 2.0 182

Web 2.0 Review Wikipedia Construction 182

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

AUGUST 31, 2010

I’ve seen some linkedin groups with great discussions. So I think, if you take a look at social media and the web through a wider (and more applicable) lense, you’ll see that there is a great deal of conversation happening. Even around products, amazon reviews, movie reviews, the comments on woot.com. How can I help you?

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

SEPTEMBER 8, 2010

There has never been any sort of major effort to distribute MySpace broadly across the Web by baking it into other sites, applications or circumstances. I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

MAY 20, 2010

However, my preference is for the baby naming approach – selecting key performance indicators (KPI) before a single Tweet is sent, blog post is written, or Linkedin group is christened. link] Martin Seibert We are creating a social media metrics application at [link] that will centralize all your web stats in one place.

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

APRIL 8, 2010

This is pretty much a show-stopper for any applications that require precision beyond a finger touch. This is pretty much a show-stopper for any applications that require precision beyond a finger touch. The keyboard (dock or wireless) eliminates the text input problem, although it would be a bit clunky on a plane. How can I help you?

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

JUNE 15, 2010

"4 Detective Tricks to Find Your Customers in #SocialMedia" Vertriebstipps von @JayBaer [link] [link] Wendy Soucie A recent addition to the process of finding your connections is Socialfinder which is one of the business applications on Xeesm.com. This is a social address book, and social CRM application at each extreme.

Social Media 153

Social Media ScoutLabs Company Consultant 153

Convince & Convert

JULY 13, 2010

Honestly, as an employer, the idea that there can only be a select group of firm experts makes my blood boil. Limits the Opportunity for Our Industry: In case you missed it, we’re not the only group chasing this particular “golden goose.” It’s a big world out there.) Advertising shops, SEO agencies, email consultants…the list goes on.

Social Media 138

Social Media Strategy Consultant SEO 138

Convince & Convert

APRIL 22, 2010

During the session, an audience question got me fired up (no surprise, as the Social Fresh attendees were a very smart, engaged group). Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

SEPTEMBER 21, 2010

For example, when I’m ready to invite people to my new Facebook Fan Page, I can use Flowtown to determine which of you are active on Facebook, and send an email only to that group. I will share this on my social media Blog. link] Thank you for being so enlightening! Great list Jay. How can I help you?

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Sprout Social

APRIL 8, 2021

You can market all you want to a business but at the end of the day, someone or a group of people are making those final decisions. Reshare the information multiple times if it’s applicable. These are grouped together because they are used to convey a business’ expertise on a topic. FAQs & tutorials. Content ideation.

B2B 125

B2B Content Case Study Marketing 125

Convince & Convert

SEPTEMBER 23, 2010

I’ve been wondering whether the Open Graph API will yield an explosion in Facebook-powered satellite applications (like the 2,000+ Twitter add-ons that all seems to start with “tw…&# ). link] The Group Jay Baer reckons Kurrently is the future of real-time search. “I want to know what they are saying, too.&#

Social Media 164

Social Media Strategy Engineering Social CRM 164

Convince & Convert

JUNE 30, 2010

link] Beth Do you have any suggestions on what kind of program(s) or fields within a program that can help you identify and then keep track of these new segmented groups? Beth Do you have any suggestions on what kind of program(s) or fields within a program that can help you identify and then keep track of these new segmented groups?

Social Media 128

Social Media Strategy Automotive SEO 128

Convince & Convert

MARCH 16, 2010

Growth Is Slowing The true size of the Twitter audience is a bit tricky to pin down because 55% of its users do so via third party and mobile applications. So, fully expecting each of you to tell me I’m wrong in the comments, here are 7 reasons why Twitter is not the Valhalla of social media: 1. How can I help you?

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

MARCH 2, 2010

mid-sized and large companies today, the email group and the social media group are not the same, and communicate infrequently. Having a single platform (the combined ExactTarget/CoTweet) will enable those groups to work together, creating operational efficiencies. This move will start to eliminate all of these obstacles: 1.

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

Convince & Convert

JULY 9, 2010

It doesn’t get much more real than inviting a group of people in to watch you get ready. They loved the behind-the-scenes experience and the transformation tips from Stern – particularly because they saw how effortless the make-up application was. And the online influencers recognized that for what it was: transparent and authentic.

Influencer 122

Influencer Ustream Authentication Social CRM 122

Writtent Blog

AUGUST 3, 2016

If applicable, I’ll also include original images or videos and even create an infographic based on this content. That’s right: a mini-FAQ at the bottom of each page. Steve Wiideman is the President and Senior Strategist of Wiideman Consulting Group. The second group of people are looking for a solution to a problem.

SEO 0

SEO Google Sites Engineering 0

Convince & Convert

APRIL 7, 2010

I agree that the discovery piece is not what it could be within the Foursquare application. but I know that developing on the BB is a non trivial affair with multiple phones and o/s's (I have a Curve 8900 4.6). I find I “discover&# more via friends posting Foursquare check-ins to Facebook. How can I help you?

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Techipedia: Tamar Weinberg

APRIL 28, 2010

I was a Facebook purist in its former form and I liked having access to select group of exclusive folks knowing that these were trusted people and that only certain groups of individuals were allowed to have access. It’s a bit like group therapy. Yup, it’s true. It felt good to be exclusive.

Facebook 277

Facebook Issues MySpace Privacy 277

Convince & Convert

JUNE 16, 2010

Whole Foods does this similarly with its mobile application when it suggests meals/shopping lists based on health needs — and even suggests meals for ingredients you already have. Example: How many customers love iPhone applications? Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),

Social Media 119

Social Media Strategy Mobile Consultant 119