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Will Clubhouse be the Next Apple?

Webbiquity SMM

But as the example of Apple shows, there are also reason to question those reasons. The company is currently “in talks to raise funding from investors in a round valuing the business at about $4 billion,” according to Bloomberg. That would be four times what the company was valued at just four months ago.

Apple 215
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Are AI Companies Going The Way of Enron?

WebInKnow

The question facing any innovative company forging a brand-new path where regulation doesn’t yet exist is: Are we doing the right thing? Companies with huge artificial Intelligence development efforts including Google/Alphabet, OpenAI, Facebook/Meta, Apple, and Microsoft require moral soul searching.

Company 98
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What’s in a Brand? A Step-by-Step Guide for Companies at Every Size

Buffer Social

Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they do. While the same can be said for many smaller businesses, building a brand from the ground up can feel daunting for entrepreneurs, especially if you’ve never done it before.

Company 84
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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

It is very rare that social media is used to propel or hurt brands in significant business-altering ways. And brands should prepare for such an eventuality with an integrated public relations/social media strategy. One brand has benefited for years from this lack of control. Apple doesn’t play on Facebook or Twitter.

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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. We build a product and tend to focus more on the product itself rather than the identification around how our customers value our brand. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Episode Summary.

Brands 144
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The power of brand advocacy and its uses

Sprout Social

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 129
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it? Why do you consistently buy one brand over another? There is a reason that the brands, jingles are stuck in your head. A logo does not equal a brand.

Apple 139