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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.

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14 best shopping apps of 2022

Sprout Social

Or, if you’re a marketer for organizations in these industries, consider partnering with these apps to gain awareness and loyalty from shoppers. There are over 350 million products listed on Amazon, from apparel, jewelry, books, consumer electronics, kitchen utensils, furniture, toys and baby products to everything in between.

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Strategic brand collaborations: Finding successful partnerships

Sprout Social

Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. Brand collaborations, especially co-marketing , are a win-win for your brand reputation. Influencer marketing campaigns are common brand collaborations. For example, e.l.f.

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The Five-Year Marketing Plan: Looking Beyond Facebook

Idaconcpts

Although it didn’t initially affect share trading, it caused other advertisers to question the effectiveness of their marketing with Facebook, especially as Google’s click-through rate outperformed Facebook’s sidebar ad rate, dropping to 0.083 percent by late July. He regularly contributes to Promo & Marketing Wall blog.

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The Five-Year Marketing Plan: Looking Beyond Facebook

Idaconcpts

Although it didn’t initially affect share trading, it caused other advertisers to question the effectiveness of their marketing with Facebook, especially as Google’s click-through rate outperformed Facebook’s sidebar ad rate, dropping to 0.083 percent by late July. He regularly contributes to Promo & Marketing Wall blog.

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The key to Victoria’s Secret social media success

Unmetric

But the itch remains, more so than ever, to get their hands on the latest brand apparel. This photo/video network has proven to be a great platform for brands to market their products. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. Influencer marketing.

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15 Innovative Brands Using Technology to Power Their Content

Pixlee

Top brands are leading the way by utilizing the latest technology to market their content. The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel.

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