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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase. Usage of health and fitness apps has grown exponentially since 2013.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. Analyze how people respond to your organic posts and paid ads in one place.

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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Role-playing exercises allow staff members to practice handling different types of complaints. Here is a report from Sprout’s Listening capability.

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How to build a competitive analysis report with examples and tools

Sprout Social

This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape. A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening.

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How to Create a Successful TikTok Marketing Strategy

Hootsuite

TikTok is an entirely different social network, with unique trends, features, and behaviours. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Because TikTok is a creator-led platform, don’t rule out including TikTok stars and influencers in this exercise.

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Find Your Online Tribe: Building an Instagram Community on a Low Budget

Sprout Social

When you’re just starting out, you may find that you want to test the Instagram waters before investing more money into the social network. If you have an established physical or online store, pull analytics to learn more about your current customers. Use Native Twitter Analytics. Many of these options are free!

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The Complete Guide to YouTube Marketing in 2020

Hootsuite

So in that sense, whether or not YouTube meets social network criteria is irrelevant. With a YouTube channel for business, you have access to an Analytics tab. Look up your favourite brands and do the same exercise. Check what words people use to find your channel in Traffic Sources in YouTube Analytics.

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