Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. Now, how cool is that?

Analytics 125

Analytics Tools Social Media Curation 125

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

B2B 117

B2B Trends Social Media UGC 117

Unmetric

JUNE 18, 2019

Today, Facebook plays host to over 60 million business pages on its site. Brands all over the world vie for their customers’ attention to their Facebook page. Marketers hustle to push out engaging content every day to skyrocket their engagement levels. You can filter the results further based on industry and geography.

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

JANUARY 9, 2024

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 113

Analytics Sentiment Analysis Patterns 113

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place.

Social Media 150

Social Media Video Feed Feedly 150

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy.

Template 80

Template Templates Social Media RFP 80

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

Publishing 97

Publishing Tools Brands Facebook 97

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. Content Analysis.

Analytics 89

Analytics Social Media How To Analysis 89

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. We get a lot of questions about social media from our audience. Here’s the stuff that actually matters when building a successful social media content strategy.

Social Media 126

Social Media Strategy Content How To 126

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. It involves a hefty strategy of great content and consistency. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach.

Facebook 121

Facebook How To Publishing Analytics 121

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4

Social Media 96

Social Media Marketing Nielsen Resources 96

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures.

Advertising 105

Advertising Social Media Strategy Tools 105

The Realtime Report

AUGUST 25, 2020

Small Business Social Media. Marketing your small business on Social Media is key to becoming successful. In this article we will discuss why small businesses need social media and tips and tricks to market your business. Why do Small Businesses need Social Media? Marketing Strategies.

Small Business 251

Small Business Social Media Strategy Marketing 251

Ignite Social Media

JULY 24, 2023

You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. We’ll also cover the key essentials of what is a social media audit and how to use one to optimize your social media presence.

Social Media 148

Social Media Analysis How To Syndication 148

Ignite Social Media

MAY 26, 2022

Social media marketing is always changing, but one thing is for sure — it’s here to stay. Adopting a future-proof social media strategy will help you stay ahead of the curve. Adopting a future-proof social media strategy will help you stay ahead of the curve. Are your prospects still on Facebook?

Social Media 156

Social Media Strategy Marketing Influencer 156

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Unmetric

AUGUST 9, 2019

Pinterest is the go-to content discovery and curation site for thousands of consumers. Social networks solely built for visual-sharing attract brands like a moth to a flame. Pinterest analytics is a great source of valuable intel on your business’s performance. Get data on the sources behind the saves of your brand’s pins.

Analytics 126

Analytics Tools Price Curation 126

Sprout Social

SEPTEMBER 15, 2020

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. However, as it goes with any social media platform, you need to have clear insight into whether your efforts are paying off or not. How to access TikTok analytics.

Analytics 132

Analytics Marketing Overview Privacy 132

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. What is conversational analytics? What are the benefits of conversational analytics?

Analytics 84

Analytics Conversation Brands Sentiment 84

Hootsuite

MARCH 2, 2023

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Well, thank goodness you found this article.

Social Media 131

Social Media How To Discount FAQ 131

Later

NOVEMBER 5, 2020

Have you ever struggled to create a social media post? On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. .

Social Media 112

Social Media Strategy Hotels Content 112

Buffer Social

DECEMBER 21, 2023

Today, I’m sharing Buffer’s top-performing social posts from each platform and will give you an analysis of why I think these posts performed so well. I love looking back at the top posts of the year – it’s a great way to see what worked to help shape our social media strategy for the upcoming year.

Social Media 97

Social Media Content Meme Metrics 97

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. Make better content Content is King.

Metrics 98

Metrics Analytics YouTube Price 98

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Features 100

Features Social Media Curation Geotagging 100

Hootsuite

MARCH 23, 2022

Check out Snapchat Insights, a built-in analytics tool that gives you powerful information that shows how strong your Snapchat performance is. You can look at the amount of engagement you’re getting and other Snapchat analytics to help build a successful Snapchat strategy. Tap the Insights tab to access your Snapchat analytics data.

Analytics 144

Analytics Tools How To Metrics 144

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind.

Strategy 116

Strategy Content How To Marketing 116

Keyhole.co

MAY 25, 2022

Do you know your social media efforts are hiding a wealth of information? And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? Here’s a look at why that is and how to find the best time to post your social content. The social channels you use. Best Times to Post on Facebook. The answer can vary.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Keyhole.co

JANUARY 20, 2024

The answer is Facebook marketing. Anyone can market on Facebook–big brands, small businesses, and individuals alike. Facebook marketing is a cost-effective way for a small business to reach a big audience on a minimal budget. In fact, surveys show that the majority of Facebook users follow at least six brands.

Small Business 100

Small Business Engagement Strategy Facebook 100

Koka Sexton

JANUARY 2, 2023

If you are looking to gain a wider reach and increased visibility to a larger audience, leveraging social media can be a great tool. Social media gives you the opportunity to engage directly with your target audience by creating meaningful and engaging content, driving brand awareness, and increasing sales.

Social Media 98

Social Media Hashtag Microblogging Metrics 98

Laurel Papworth

MARCH 10, 2021

In this lecture on social media for Universities and Higher Education we look at measurement, analytics, insights and other goodies as well as some College case-studies of high number of followers but low engagement and vice versa, plus subscribers vs engagement vs reach vs impressions.

Analytics 52

Analytics Social Media Case Study Overview 52

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

MARCH 10, 2022

Yet, organic social media is one channel that still delivers consistent results. Many marketers shy away from social media because they don’t understand how to measure social media return on investment (ROI). Measuring the ROI on social media is easy once you know what you’re looking for.

ROI 174

ROI B2B Social Media Brands 174

Ignite Social Media

JANUARY 9, 2020

Native social media analytics capabilities have changed a lot over the past year or so. Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. Pinterest Analytics Dashboard. YouTube Analytics Dashboard.

Data 132

Data Social Media Analytics Metrics 132

Later

APRIL 24, 2020

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them.

Analytics 72

Analytics Facebook Overview Metrics 72