Sprout Social

AUGUST 28, 2023

Marketers are using AI in several ways, such as sentiment analysis to understand and respond to customer feedback and crises, competitive analysis to stay ahead of the market and content recommendation engines to improve engagement. Some 44% of business leaders are using sentiment analysis to understand consumer behavior.

Team 88

Team Tools Marketing Hubspot 88

Sprout Social

JULY 25, 2023

And 56% claimed they soon planned to invest more resources in social media data analysis. So, how do you bridge this gap between strategy and execution? Only then will you get the real measure of your social strategy. How do you ensure your social media reporting is contextual to your organization’s overall objectives?

Analytics 140

Analytics Report Social Media Google 140

Sprout Social

JULY 1, 2021

People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. In this guide, we’ll outline those key differences and how you can better your own B2B SEO strategy.

B2B 125

B2B SEO Travel Hubspot 125

Social Media Strategies Summit

NOVEMBER 18, 2022

With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels. We’ll cover all those points (and more) in our complete social media strategy creation guide. TikTok Marketing Strategy. Let’s get into it.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Sprout Social

FEBRUARY 21, 2024

Competitive analysis Analyzing business intelligence data on competitive analysis insights like competitor engagement, follower growth and content strategies helps businesses understand what’s going well for their competitors and identify opportunities to refine their social media strategies. The result?

Report 104

Report Data Hubspot Metrics 104

Writtent Blog

JULY 10, 2013

Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: HubSpot ). Mobile Marketing Statistics on Strategy. 76% of companies are currently using a basic mobile marketing strategy, or none at all.

Statistics 108

Statistics Mobile comScore Marketing 108

Oktopost

FEBRUARY 1, 2024

By leveraging this data, you can make evidence-backed decisions to improve your brand or even map out your marketing strategy. Oktopost integrates with Hubspot, Salesforce, SugarCRM, and other popular sales platforms to help you maximize the impact of your social media efforts. Assets and saving the files are very easy.

Brands 62

Brands Hubspot Marketing B2B 62

Hootsuite

JULY 13, 2023

Some cons of the Meltwater platform include its lack of advanced theme and topic analysis, as well as weak dashboarding capabilities and widgets that are difficult to set up. Features include sentiment analysis, competitor benchmarking, trend spotting, and more. Or, integrate Hootsuite and Canva through the Hootsuite Apps database.

Comparison 76

Comparison HootSuite Hubspot Price 76

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Looking to repurpose existing content and maintain visual consistency using a library of graphic templates? Skai is all about optimizing for an omnichannel strategy.

Tools 99

Tools HootSuite Price Marketing 99

Sprout Social

DECEMBER 20, 2023

But don’t take our word for it—from AI-powered capabilities that fuel your social strategy end-to-end to high-level integrations with tools like Salesforce and Zendesk that unify your techstack, check out what makes Sprout the best tool below. Source: HubSpot) 7. Find out more about Sprout’s analytics and reporting capabilities here.

HootSuite 112

HootSuite Brands Price Collaboration 112

Hootsuite

AUGUST 14, 2023

which means that you’ve got everything you need to rock your social media strategy in one place. Buffer offers some valuable analytics and reporting features: users can track the performance of their posts, analyze engagement metrics, and make data-driven decisions for their social media strategies.

HootSuite 67

HootSuite Social Media Management Price Hashtag 67

Keyhole.co

JANUARY 30, 2024

To give you an idea of how a general buyer persona should look like, here is a template by HubSpot. Run social media competitor analysis Next, we suggest you identify your top competitors and examine their social media marketing strategy thoroughly to get further details on your target audience.

Social Media 59

Social Media How To Patterns Sports 59

Sprout Social

APRIL 28, 2022

Building an internal communications strategy is a must-do, especially for remote and distributed teams. Rather than craft individual updates or captions, the platform provides templates, inspiration and creative options to boost your social posts messages in the most engaging way possible. Internal communications tools.

Team 92

Team Tools Hubspot Collaboration 92

Webbiquity SMM

DECEMBER 30, 2014

Yet marketers still have many questions about content marketing strategy and tactics. How do you create a content marketing strategy? and while numbers matter, so does quality (content “will fail if it doesn’t align with a larger strategy”). Optimize Content Marketing Strategy in 7 Steps by Business2Community.

Content 193

Content Tips Marketing B2B 193

Buffer Social

APRIL 5, 2017

Feel free to grab a download of the Sketch file or Canva template we used to build this, if you’d like to customize it for your company. E-book: Hubspot’s Marketing Psychology Guide. My Canva profile (if you want to grab any templates). Blog post: 9 Free Microsoft Excel Templates to Make Marketing Easier by HubSpot.

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

AUGUST 26, 2019

If the agency route is one you’ve thought about exploring, then we think you’ll find a lot to love in this collection of agency advice, tips, and strategy. Do you need an outside perspective and expertise on your social media strategy and goals? What are some examples of you adjusting a strategy mid-execution?

Social Media 64

Social Media How To Marketing Project 64

Webbiquity SMM

SEPTEMBER 22, 2015

The tool acts as a central dashboard for your Twitter and Facebook profiles, letting you manage multiple accounts simultaneously”) and Easel.ly , an infographic creation tool which “offers ready-to-use infographic templates that are categorized by subject.” Top 28 Social Media Tools to Make Your Job Easier by SlideShare.

Review 100

Review Tools Social Media HootSuite 100

Buffer Social

SEPTEMBER 25, 2023

Some AI tools can also help with social listening , competitor analysis, content personalization, and other repetitive tasks involved in social media marketing. 15+ AI writing templates for social media content : Generates LinkedIn posts, Facebook and Instagram posts, and Twitter threads in various formats.

Social Media 97

Social Media Meme Content Sentiment 97

BeingOptimist

OCTOBER 22, 2021

So, if you are looking to improve your video marketing strategy, we have crafted ten software integrations you should use in 2021. Ten Software Integrations to Improve Your Video Marketing Strategy. There is a free version, too, along with a free trial where you may see if it is the right fit for your video marketing strategy or not.

Software 98

Software Video Strategy Marketing 98

Rebekah Radice

JANUARY 23, 2017

If you want to build a better social media strategy, you need to get more done in less time. These 11 components make up the hours that go into building a strong social media strategy : Updating social networks – 4 hours. Strategy management and adjustments – 2.5 Competitive analysis. Curate and share content – 2.5

Products 148

Products Social Media Template Templates 148

Sprout Social

DECEMBER 20, 2022

Its purpose is to reduce the hours spent managing your social media networks so you can focus on other tasks like analyzing data or coming up with better strategies to grow your social media presence. We developed it with your best interests in mind to unlock the potential of your social media strategies. Who is this for?

Social Media 97

Social Media Tools Sentiment Small Business 97

Sprout Social

NOVEMBER 15, 2021

Social Media Today is an Industry Dive publication providing original analysis on what’s happening in the social media world. What to read first: Building your social media marketing strategy for 2022. HubSpot Academy’s Digital Marketing Course. No marketing resource round-up would be complete without a nod to HubSpot Academy.

Resources 90

Resources Team Marketing Skills 90

Rebekah Radice

JANUARY 23, 2017

If you want to build a better social media strategy, you need to get more done in less time. These 11 components make up the hours that go into building a strong social media strategy : Updating social networks – 4 hours. Strategy management and adjustments – 2.5 Competitive analysis. Curate and share content – 2.5

Products 60

Products Social Media Template Templates 60

Oktopost

DECEMBER 5, 2019

Single Grain is a good example of a company that knows what it’s doing with its content marketing strategy. Becoming a trusted source of relevant information and analysis is not nearly as easy as implementing a trendy new tech-based marketing widget. The Kanban view is very useful and they have content calendar templates too.

Platform 104

Platform Content B2B Education 104

Buffer Social

MAY 18, 2016

But with the right combination of strategy, effort, and luck you really can get your amazing content to succeed on social media. Start here with these 6 proven strategies for promoting content across social media – They’ve worked for us, and they can work for you as well. Over to you. Do you share content more than once?

Social Media 102

Social Media Strategy Content Social Media Management 102

Buffer Social

DECEMBER 6, 2023

Try sharing different types of content, like personal stories, factual information, in-depth analysis, or even humor. But even in traditionally “boring” industries, there’s room for humor in your social media strategy. Offer templates and tutorials Gatekeeping is a thing of the past.

Analysis 88

Analysis Twitter Meme Hashtag 88

Viper Chill

JANUARY 13, 2016

One tool I used a number of times while writing this blog post is called Link Tally which seems to be a side project of Hubspot, a marketing company that has received more than $100m in investment capital. I’m sure Hubspot could fix it but I doubt they really care (it has probably been broken for a while).

FeedBurner 40

FeedBurner Project Curation Reddit 40