Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? If your strategy includes paid ads , analyze campaign metrics to optimize performance and budget allocation.

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Keyhole.co

OCTOBER 16, 2023

From keeping your content organized to helping your account grow, Instagram hashtags benefit your social media visibility. But is running behind any and every popular hashtag the right way to go? Today, we’re sharing the ultimate Instagram hashtags guide so you can strengthen your presence on the platform. Here’s how: 1.

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Hashtag Instagram How To UGC 52

Keyhole.co

MAY 3, 2023

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Why Should I Measure Hashtag Performance? Segment Your Audience This is one most people miss.

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Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . From competitive analysis to figuring out how to better serve your customers, monitoring serves as a treasure trove of insight. Automated keyword and hashtag searches uncover influencers posting about topics relevant to brands.

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Keyhole.co

OCTOBER 10, 2023

Evaluating brand sentiment can enable you to respond to feedback effectively, pick up on customer pain points, track campaign reception and success, and diagnose potential issues before they spiral out of control. Enter brand sentiment analysis! What is brand sentiment analysis?

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Keyhole.co

SEPTEMBER 13, 2023

Maybe you’re not using trending hashtags — or at least the relevant ones. Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. How To Find Trending Hashtags On Instagram?

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Sprout Social

AUGUST 5, 2020

With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Below we break down the key strategic elements of a strong competitive analysis strategy and discuss how you can leverage the Sprout platform to strengthen your brand position and grow your share of voice.

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Analysis Strategy Sentiment Comparison 141

Hootsuite

OCTOBER 21, 2021

But harness the power of TikTok hashtags to complement your editing techniques, and you’ll be set to conquer the TikTokosphere (a cool new phrase that is not taking off at the rate I want it to). Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021.

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Hashtag Trends Analysis Study 145

Keyhole.co

APRIL 12, 2023

Before you roll your eyes at this in disbelief, Instagram hashtags actually work! People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy.

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agora pulse

OCTOBER 1, 2020

Need to get the full picture for a social campaign or strategy? Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy. SWOT Analysis. What Is a SWOT Analysis?

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Analysis UGC How To Social Media 114

Ignite Social Media

FEBRUARY 13, 2024

In our analysis of over 60 commercials that aired during the 2024 Super Bowl, we found that only a handful utilized hashtags or prompted viewers to connect on social. Brands should also consider lower-lift options like throwing a hashtag on the end of ads to capture conversations without sacrificing valuable airtime.

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Analysis Hashtag Sports eBook 157

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

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Campaign Engagement Marketing Hashtag 138

Keyhole.co

SEPTEMBER 13, 2023

That’s where the right TikTok hashtags can help you. They can: Enhance your visibility Make your content go viral Generate trending content ideas Help you identify competitors and potential collaborators However, not all trending hashtags are relevant to your brand or add value to your marketing.

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Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. But if you’re sticking with #ThrowbackThursday posts on Twitter, unsure of how else to use hashtags, stay right here. What is a hashtag? Hashtag basics.

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agora pulse

MAY 4, 2016

If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial. Hashtracking. Agorapulse.

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Hashtag Tools Tourism Hotels 156

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

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Keyhole.co

DECEMBER 21, 2022

While YouTube offers its dashboard for analytics, it does not have competitor analysis features. What is YouTube competitor analysis? YouTube competitor analysis is the evaluation process of your YouTube content with that of your competitors. Here are some notable benefits of conducting a YouTube competitor analysis: 1.

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Keyhole.co

DECEMBER 5, 2022

But this needs the data-driven and proactive approach of LinkedIn competitor analysis. So, brands need to put their best into developing their LinkedIn competitor analysis strategy. In this blog, we have compiled a guide to help you with the whys and hows of LinkedIn competitor analysis. To understand the market.

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Convince & Convert

JULY 30, 2015

Hashtags are a great tool to track conversations about brands, companies, or events. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience. Using social media analytics like Talkwalker’s Hashtag Campaign IQ App , instant and in-depth hashtag tracking is now possible.

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Hashtag Analytics Campaign Social Media 60

Keyhole.co

DECEMBER 7, 2022

In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. But first, let’s have a look at what we mean by competitor analysis on Twitter. What is a Twitter competitor analysis? Twitter competitor analysis is when brands dissect their competitors’ performance on Twitter.

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Sprout Social

MARCH 24, 2020

Second-guessing whether or not a campaign is actually going to pay off? A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. Why do a SWOT analysis on social media?

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Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

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Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. That’s where sentiment analysis can help you. This requires accurate benchmarking through competitor analysis. Customer-centric strategies.

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Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. This is where data analysis comes in.

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agora pulse

JUNE 13, 2020

The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Once purely a hashtag analytics tool, Keyhole is now a multi-feature platform allowing you to analyze your Twitter account, monitor your brand and your competitors on Twitter, and even identify influencers. Twitter Analytics.

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Analytics Tools Twitter Hashtag 204

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

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Keyhole.co

FEBRUARY 13, 2024

Competitor analysis Twitter earned a whopping $1.08 Plus, regular competitor analysis on Twitter shows your competitor’s successes and failures and lets you avoid similar pitfalls. Enhancing customer experience: Set up alerts for specific keywords, hashtags, and brand mentions to track customer complaints and queries.

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Twitter Sentiment Microblogging Hashtag 59

Ignite Social Media

JULY 19, 2023

Automated DMs This feature, called Lasso, allows you to instantly and automatically send DMs to people who use certain hashtags or keywords in comments on your Instagram posts. With the Lasso feature, you can tell your audience to comment with your chosen hashtag and it will automatically reply to them with the link.

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Sprout Social

APRIL 16, 2024

These insights build stronger messaging, campaigns, product lines—the opportunities are endless. These queries can include keywords, hashtags, cashtags, mentions, phrases and even emojis, depending on your tool of choice. It’s only natural that it might cause some analysis paralysis.

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How To Sentiment Template Templates 99

Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Spot competitor campaigns as they launch. You can monitor keywords, mentions, and hashtags across multiple social platforms. It’s also an important form of competitor research.

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Unmetric

JUNE 25, 2019

Discover the most engaging hashtags used by your brand using the hashtag tracker. Get campaign intel to help you analyze various campaigns run by your competitors. The tool comes with really cool features that allow you to discover the best hashtag and filters to use on your posts. Like Owlmetrics, Minter.io

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Analytics Instagram Tools Metrics 130

Webbiquity SMM

DECEMBER 22, 2020

While campaign design is the flashy front end of the process, it has be supported by strong back-end measurement of the impact in order to be optimized. That’s where using the right hashtags can help. While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis.

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Keyhole.co

FEBRUARY 20, 2024

By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape. Trendspotting made easy Instagram is a trendsetter platform, and social listening allows you to stay updated on the latest trends, hashtags, and conversations within your industry.

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Sprout Social

DECEMBER 7, 2020

An introduction to hashtag analytics. Hashtags are an important part of social media platforms like Twitter and Instagram. Hashtags make it easier for your content to be discovered and can get you more engagement–if you know which ones are working for you. Hashtag analytics 101: Using the best hashtags for your social strategy.

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Analytics Report Social Media Metrics 122

Convince & Convert

JUNE 11, 2014

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. Well, three reasons: 1.

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Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. AI-generated ideas can also make your nurture campaigns more successful.

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Sentiment Marketing Analysis Loyalty 132

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

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