Sprout Social

JUNE 28, 2023

With automation tools, companies can target a larger range of customers and prospects across a range of channels. Increased scope and scale of campaigns: Companies can run campaigns on multiple social media channels at once without requiring additional manpower. Audience analysis helps prevent this. Why use marketing automation?

Team 109

Team Hubspot Marketing SMS 109

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company. Data analysis: The ability to collect, analyze, and interpret data.

LinkedIn 113

LinkedIn Tips Skills URL 113

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). So much for my thoughts.

ROI 193

ROI Social Media Vocus Metrics 193

Sprout Social

APRIL 15, 2020

How would you feel if a company sent a sales pitch your way right now? Through Listening, we were able to provide an analysis of emerging trends to-date for all marketers. as a company, our end goal will always be selling product, but rather than promoting ads overtly crafted to sell during this crisis, we are committed to: 1.)

Strategy 142

Strategy Metrics Hubspot Retail 142

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For instance, a fitness supplement company may offer a free PDF detailing an excellent bodybuilding or newbie workout guide, downloadable when you enter your email address in a simple lead magnet form. .

Comparison 145

Comparison SEO Curation Domain Name 145

Devumi

SEPTEMBER 26, 2014

If you want some LinkedIn profile tips that will help you create a perfect page for B2B leads, read on and I’ll cover 6 important points. Every article should be an in depth analysis of a situation in your industry. good, now read on to discover the LinkedIn profile tips that will truly set you apart in the B2B world!

LinkedIn 87

LinkedIn Tips B2B Hubspot 87

Keyhole.co

NOVEMBER 29, 2023

Competitor Analysis Other creators sharing similar interests and audiences with you can be the best source to identify the best YouTube posting time. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. in creating engaging and effective content for various SaaS companies. to 6:00 p.m. to 11:00 a.m. and 3- 6 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Sprout Social

MAY 5, 2021

Again, the average B2B buyer’s journey is growing longer. Supporting your reps with data and sales enablement content not only makes your reps’ lives easier but also boosts your company’s bottom line. Below is an example of sentiment analysis conducted in Sprout: Identifying the most effective marketing channels.

Data 117

Data Marketing How To Collaboration 117

Convince & Convert

FEBRUARY 1, 2016

Digitally inspired companies such as Tahzoo specialize in creating roadmaps for companies who are looking to understand their customer’s entire journey in order to drive targeted content. This approach calls for companies to view their content as an ongoing journey, something that changes and grows with your company and clientele.

Content 60

Content Tips Analysis Curation 60

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Oktopost integrates with Hubspot, Salesforce, SugarCRM, and other popular sales platforms to help you maximize the impact of your social media efforts. Best For: Oktopost is specifically designed for B2B businesses.

Brands 62

Brands Hubspot Marketing B2B 62

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. Source: HubSpot ). 76% of companies are currently using a basic mobile marketing strategy, or none at all. There are 6.8

Statistics 108

Statistics Mobile comScore Marketing 108

Buffer Social

NOVEMBER 30, 2016

Data analysis. How power is shifting from companies and brands to consumers. Offered by : HubSpot. Created by : HubSpot. You’ll learn all about SEO, blogging , landing pages, lead nurturing, conversion analysis and reporting come together to form a modern-day inbound marketing strategy. What Is Social?

Class 40

Class Skills Social Media Marketing 40

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Social Media Strategies Summit

NOVEMBER 18, 2022

LinkedIn is the only B2B-dedicated platform in our roundup. LinkedIn’s audience analysis tools are second to none. Company size. Regarding B2B lead generation, LinkedIn is in a class of its own. An estimated 80% of B2B marketing leads from social media come via the platform. HubSpot (@HubSpot) October 4, 2022.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Oktopost

NOVEMBER 7, 2022

Nowadays, with the involvement of customer service, many companies can provide greater flexibility across many platforms remotely with the hope to make customers satisfied with the products. Building a great omnichannel customer experience may conquer significant benefits to your company. Provide more ways to interact with the company.

B2B 69

B2B Retail Issues Hubspot 69

Sprout Social

AUGUST 14, 2023

Increase employee participation with curated, personalized content According to Sprout’s Employee Advocacy Report , 72% of engaged users post about their company if the content is written for them. The tool is more than just a space for sharing company news—it’s also a platform for interaction. The result was a 48.6%

Platform 72

Platform Tools Curation LinkedIn 72

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. Source: HubSpot) 7. Source: Buffer) 4.

HootSuite 111

HootSuite Brands Price Collaboration 111

Oktopost

OCTOBER 23, 2023

Source: Hubspot Jump Ahead Why distinguish between inbound vs. outbound leads in your CRM? They typically originate from your company’s website or marketing communications and have already interacted with your brand, possibly through engaging content or social selling strategies , skipping the traditional SDR nurturing process.

How To 62

How To Team Campaign System 62

Keyhole.co

JANUARY 30, 2024

To give you an idea of how a general buyer persona should look like, here is a template by HubSpot. Thanks to Instagram and TikTok’s visual vibrancy, B2C companies can show off their products and run ads to find and target their crowd. Our competitor analysis also dug out their top and follower growth during that period.

Social Media 59

Social Media How To Patterns Sports 59

Webbiquity SMM

DECEMBER 30, 2014

90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. by HubSpot. by HubSpot. The 3 Goals For Your Content Marketing by B2B Marketing Insider. Content marketing is a hot topic. Image credit: Intergage. Content Marketing in 2014: Are You Prepared?

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Meghan Biro. MeghanMBiro. Liz Bonilla.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Oktopost

JANUARY 17, 2024

Understanding demand generation metrics Demand generation is the process of creating and nurturing interest in your company’s products or services to attract potential customers and generate leads. Most list management platforms, such as Mailchimp and Hubspot, provide this data. Place in the funnel: Bottom of the funnel.

Metrics 62

Metrics Cost Hubspot Analytics 62

Writtent Blog

MAY 9, 2013

If you’re under the impression that inbound marketing practices are just another fleeting trend, you may be shocked to learn that the majority of marketers are actually employing inbound principles: Image Credit: HubSpot. If we had to pick a single discovery in the report that shocked us most, this would have to be it: Image Credit: HubSpot.

Trends 99

Trends Hubspot Marketing ROI 99

Buffer Social

AUGUST 8, 2017

Description: Hootsuite , probably the biggest social media management tool, is used by over 15 million people and more than 800 of the Fortune 1000 companies. Unique value: Unlike the rest, Agora Pulse has several unique features such as competitor analysis and Facebook contest apps at a very affordable price point. Likeable Hub.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Buffer Social

NOVEMBER 13, 2017

” Now, as we close out 2017, it’s clear that LinkedIn is quickly becoming a force to be reckoned with in the world of B2C and B2B marketing. Statistical Analysis and Data Mining are the top skills on LinkedIn. In the long-term, this will be a game-changer for marketers and brands in the B2B space. Written content.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

FEBRUARY 11, 2013

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions.” Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot.

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. 6 Basic Questions For Social-Optimizing Your Company Website by BlueGlass.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars. Tweetake. ** 5 Stars.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

SEPTEMBER 22, 2015

For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack. And for the midsize company, Sendible, Meshfire (again), and Oktopost are leaders. It’s unusual to have sentiment analysis available for a monitoring tool with a relatively low starting price” of under $100 per month). Other tools you can’t ignore?

Review 100

Review Tools Social Media HootSuite 100

Writtent Blog

JUNE 24, 2013

Big companies worldwide are gaining attention, fans and customers for quality content efforts. Currently, his company is the largest of its kind in the world. Is your company so incredibly fresh-off-the-press that you haven’t made a single sale yet? It’s so easy to get caught up in content envy. That’s okay. Written Quotations.

Small Business 93

Small Business Strategy Content eBook 93

Webbiquity SMM

MARCH 31, 2015

Why the Company Blog is More Important Than You Think by Business2Community. ” As if that isn’t enough, this post details four more “benefits an authentic company blog can deliver to the organization, beyond the top line” that make the effort required to maintain a high-quality, relevant blog presence worthwhile.

Tips 100

Tips Statistics Hubspot Resources 100

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Show your followers that you care about their opinion by asking them for feedback about your company or business. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages.

Engagement 97

Engagement Twitter Hashtag Travel 97

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. 58% of consumers follow brands on social media. These tools can help you find out.

Tools 207

Tools Social Media Netvibes Sample 207

Rebekah Radice

SEPTEMBER 4, 2016

If you’re a brand or agency, use tailored trends to find a cause or topic important to your company. Show your followers that you care about their opinion by asking them for feedback about your company or business. 48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages.

Engagement 60

Engagement Twitter Hashtag Travel 60