Trending Sources

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. You can also download the data and operate on it as well in CSV format files. They have staff to pull monthly reports and do what they are calling “Insights analytics&#. SENTIMENT BASED ANALYTICS.

Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

The Realtime Report

” But the majority (53%) say they don’t know when they will be investing in solutions that support big data analytics. What’s new is that most companies also don’t understand the concept of realtime analytics and have a strategy for investing in the tools to support it. Social Media ROI And Realtime Big Data Analytics.

5 Free Social Media Analytics Tools – With Recommendations from Experts

Talkwalker SM

Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. Below, we’ve compiled a list of five free social media analytics tool s that can help you find new insights for your brand. ” Pinterest Analytics – Know Your Audience. ”  . Klear – Influencer Specialists. now use Pinterest.

5 Essential Spreadsheets for Social Media Analytics

Essential Spreadsheets for Social Media Analytics. Social media analytics and tracking can be very time-consuming and expensive. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy ) and use for social media analytics. Analytics. Social media analytics. This tool also includes basic social network analysis (building friend/follower information, twitter profiles etc]. Whenever I press on File, it doesn’t give me the option to Make a Copy… Only download as…… February 14, 2012 12:43:29. 0.

Measuring Social Media ROI & Goal Conversions with Google Analytics 5

When you complete these, you will be able to: Track goal conversions for your website in Google Analytics , a plus regardless of whether you care about social media conversions or not. Tracking Social Media Conversions in Google Analytics 5 The Google Analytics you have grown to love is changing with the new version , currently in beta mode. Step 1. Step 2. Step 3. Thanks!

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Post Case Study: Triberr Visits vs. Google Analytics


Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. These usually get lumped into the Direct Traffic section of your Google Analytics traffic sources. The Process.

How Web Analytics Will Emerge As A Cornerstone Of Customer Intelligence


Aloha Readers of, Here’s a great independent report from Forrester Analytics. Download this Forrester report today to get an analysis of current vendors and technologies that can help you move toward a more efficient and integrated approach to multichannel marketing. Download Now. How to create a multichannel marketing strategy.

5 Ways Entrepreneurs Can Increase Social Engagement

Simply Measured

Future of Social Download. Not only will this eliminate the hassle of logging in to each social media account every time you want to post something, but Buffer also offers basic analytics to track the success of each of your posts, giving you an idea of which content connects with your audience. How To Plan, Execute and Measure Social Media Contests Download. hours per day.

A/B Testing: The Staggering Success of Presidential Optimization and How to Do It Yourself

Simply Measured

You’re Doing Social Wrong Download. Dan Siroker, Obama’s Director of Analytics, put it like this: My job was to use data to help the campaign make better decisions. The Role of Social Analytics in Optimizing a Social Plan Download. Education & Analysis Social MediaIn the early morning hours of September 24th, 2015,  Kyle Rush  sent a simple Tweet. Wrong.

Why Data Should Be at the Core of Your PR Efforts

Simply Measured

But when you’re clear on what information you’re going to focus on and the reasons why data review, analysis, and use are worth your time, you’ll not only be less intimidated — you may even become an expert. The Social Media Metrics Map Download. Education & Analysis Social MediaThis cannot be stressed enough. Why is this relevant to social media marketers?

Tumblr Now Has Live Video: Why and What Your Brand Can Do About It

Simply Measured

The 2016 State of Social Marketing Download. Shameless plug alert: Simply Measured has Tumblr analytics and is a part of the Tumblr A-List program. Let us know, and download the guide below to learn about other trends you might not have known about before. Education & Analysis News & Events Social MediaTumblr just announced that it has live video with the sardonic, very Tumblr subheading, “This should be interesting.” Yes, ” Yes, yes it will be. link]. This new feature is giving Tumblr a fresh sense of relevance. The Details. Why Go Live?

How to Start a Conversation on Social

Simply Measured

Those first three bullet points can be discovered through social analyticsDownload our Complete Social Media Conversation Analysis Guide below. Education & Analysis Social MediaWe talk a lot about how brands can find and leverage existing conversations on social — but what if you’re trying to start a whole new conversation? OH FAQ!

How to Successfully Mine Your Social Media Data

Sprout Social

common misconception is that you need a data scientist, analyst or analytics professional. Keyword analysis. With the data, you can then build social media analytics to make sense of the raw information. Think of social media data as the ingredients to your meal and the analysis as your recipe. Popular social networks understand the importance of analytics. Likes.

Social Media IRL: Facebook Starts Attributing Unattributable Revenue

Simply Measured

The Social Marketer’s Guide to Social Media ROI Download Today! As a social analytics company, we’re focused on helping Simply Measured customers connect the dots and correctly attribute web traffic, conversions, and sales that social influenced…but this isn’t a story about what we’re doing today. Education & Analysis News & Events Social Media

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3 Unbelievable Lessons and Sessions from Social Media Strategies Summit NYC

Simply Measured

Dark Social is social shares and website traffic that can’t be measured by traditional website or social analytics. When these shares don’t pass a referrer, they appear as “direct traffic” in web analytics, even though they should be attributed to social traffic. . Brand Profiles & Case Studies Education & Analysis News & Events

7 Steps for Performing Your Next SEO Audit

Convince & Convert

However, before you start the analysis process, click here  to open a Google spreadsheet that will help give you a place to store your SEO audit data. Once ” (You also have the option of downloading it to Microsoft Excel.). When you start your analysis, you will need to use a tool like Screaming Frog or Google Analytics to export a list of all of your current content pages.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Analytics. This is How You Measure Social Media ROI (Samir Balwani): Samir Balwani offers a nice analysis of how you can calculate social media ROI and suggests some great ideas for the future of social media. David performed an analysis with a video to achieve that level and gives us some really great takeaways. Analytics. Today, I turn 30. Enjoy! Social Media: General.

Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities." Social Network Analysis (SNA) is a method for visualizing our people and connection power, leading us to identify how we can best interact to share knowledge. Combines the survey and data analysis tools into one package. The applications can be downloaded for free via the following website: [link].


Turning Marketing Measurement on its Head

Waxing UnLyrical

Instead of always talking about what PR can learn from marketing analytics, what if we asked what marketing can learn from PR measurement? At the moment, marketers are relying too heavily on automated content analysis. Share PR data and reports since, with good analysis, they can spark a lot of ideas for marketers. So go ahead and download it. Pretty radical, eh?

Calculate Your Blogging ROI in 9 Steps

Convince & Convert

Let’s assume your monthly blog hosting is $19, and you spend $19 per month on Inbound Writer to help with you blog’s SEO, and you spend $19 per month on Formstack to create and manage landing pages to convince people to download your white paper. We’ll only concern ourselves with the more immediate potential in this analysis. B. Blogging isn’t free.

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Comparing 21 social media marketing tools [Chart]


Analytics. Download the free 102-page buyer’s guide. The Buyers guide is based on the analysis of 400+ in-depth reviews and thousands of insights from real software users. According to the latest research  by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. Publishing. Campaigns & promotions. Useful Dat

How Social Media Data Gives FMCG Brands an Edge Over Their Competitors

Talkwalker SM

In our latest report , we take a look at how marketing, PR and product departments in the household and personal care sectors can use social media analytics to create valuable insights in crisis management, product development, influencer marketing and more. For more information, download our report “ 6 New Ways to Use Social Media Analytics for FMCG Companies ”. Its quality?

How to Improve Social Media Results With Data

Rebekah Radice

Combine Google and Facebook for Detailed Website Analytics. Does Google Analytics make you sweat a bit just thinking about it? In fact, creating campaigns in Google analytics is easier than you think. If you use Facebook, facebook, and as utm sources, they will show up as three different sources in Google Analytics. Look to your Twitter Analytics !

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Tools for Mobile Marketing Strategy Success

Spin Sucks

Local Analytics Local analytics is a mobile measurement platform with the aim to empower clients by giving them the ability to create strong and lasting relationships with their users. Local analytics has a number of features, but the one I find most useful is Funnel Management. Google App Analytics Applications are one thing not to overlook in a mobile marketing strategy.

SEMRush Review: How to Beat Competitors in Search

Razor Social

SEMrush is a website analysis tool to help you analyze and optimize SEO strategies.  If you want more traffic you need to understand more about the keywords you or competitor rank for (or don’t rank for), links etc. You can download the report produced by SEMrush as a pdf and also change the date ranges so that you can see progress over the last year or two. Quick Jump Menu.

Analysis: StumbleUpon's Top 25 Users

Viper Chill

You are here: ViperChill » Social Media » Analysis: StumbleUpon’s Top 25 Users Analysis: StumbleUpon’s Top 25 Users Written by Glen, this post has 20 Comments Around two years ago I took some time out to analyse the top 50 Stumbleupon users. If you have ideas for other analytical posts you would like me to do, feel free to share them in the comments below.

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

How User Generated Content is Changing SEO : This is an analysis of how search results changed in the last year alone and how it impacts your business. Local SEO Tracking: How to Track Offline Conversions : Whether it’s by custom URLs or custom phone numbers, offline conversions  can  be tracked thanks to a bit of analytics know-how. And I did. Do an audit to find out. Blogging.

How Instagram Makes Communities Better

Spin Sucks

Users simply download the app and create an account. This is something Jarvis might call a virtuous cycle. I am especially taken by , an analytics service for your personal Instagram account. It reminds me of Google Analytics only less technical and more user-friendly (I’m unsure how I feel about this). Rolling month analysis. Communities already exist. Email.

SEO PowerSuite – Everything You Need for Your Website’s SEO


Within fifteen minutes, I had entered my website information, connected my Google Analytics & AdWords accounts, and received most of the data from each tool. It will then generate a list of keywords based on your Google Analytics data and what your website is optimized for. SEO Spyglass is, overall, a powerful backlink analysis tool. Four tools, ten minutes. Rank Tracker.

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27 Must Use SEO Tools for Incredible Content Marketing Results

Writtent Blog

Google Analytics.  . One of the most reliable and widely used analytics tools to date. SEMrush offers competitor analysis software that shows you how competing sites are performing in terms of keywords, rankings, and traffic. It’s a free download. It involves driving traffic, generating leads, and building authority. How will you research keywords? Bing Webmaster Tools.

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10 Outreach Tools Every Marketer Needs


Although this popular network does not offer Analytics to all accounts, Klear thrives on the data and analysis capabilities that accounts provide. Generating the link analysis makes the blogger’s life easier. This comes in handy because you can use MozBar hand in hand with other tools such as SEO Gadget bulk analysis. BuzzSumo. Circloscope. Klear (former Twtrland).

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The First Steps for Social Media Monitoring – A Beginner’s Guide

Talkwalker SM

Here is a quick breakdown of the 5 key steps we’ve identified: Download the full guide for free to learn exactly how to set up a social media monitoring project. With results filtered to include only the most relevant, analysis can begin. SOCIAL MEDIA NEWS beginners guide social media analytics Social Media MonitoringStep 1: Search. Step 2: Monitor. Step 3: Filter.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Actionly also includes Twitter account management and analytics tools. realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars. Supplement your email list with your contacts’ social network info?

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100 Media Monitoring Tools for PR

When it comes to media monitoring and analytics, it’s really hard to choose. Crimson Hexagon’s platform for social media monitoring and analysis empowers companies to gain actionable insight into consumer opinion of their brand, product, or market by tapping into the billions of conversations taking place in online media. smmart – Spanish social media analytics tool.

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LXRSEO Review – Getting an Edge on Competitors in Search


You can add up to 25 keywords in the free account, select a geographical location you want the tool to analyze the keywords for, select the language and add up to 10 competitor domains for keyword comparison and ranking analysis. You can also integrate site’s Google Analytics profile into the tool. You know it when you’ve seen it. We’ve all experienced situations like this. Tools.

Fans, Followers, or Subscribers: Which Are Better For Brands.


Download the report to see all the data and some great graphics. pamorama marketing, life, social media Home About Bookshelf Links Contact Fans, Followers, or Subscribers: Which Are Better For Brands? by Pam Dyer on September 21, 2010 Share Which one is it? Twitter or Facebook? Facebook or Twitter? Feature winners of Facebook competitions in your e-mail newsletter. Thanks for the share!

Four Blogging Tools to Make your Content Go Further


Through BuzzSumo Pro you can access its Content Analysis Reports. Hootsuite is web-based and does not require any software download. You can also add team members (and implement work-flow) as well as monitor analytics and performance. Customized analytics, included automated scheduled reports (though this can be costly). Upload your content. RSS integration.

Blogging Metrics: How to Find and Apply Actionable Intelligence

Writtent Blog

If the purpose of your content strategy is profit, customer acquisition or even brand awareness, it’s critical to apply regular analysis and take immediate action. Companies which use blogging metrics and analytics are, on average, 5-6% more profitable than their competitors. Web-based analytics are something of a floatation device for modern marketers. Yes, they absolutely do.

Social Media Optimization Tools

The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Majestic SEO is easily one of the most powerful and useful link analysis tools available. As a free service, you don’t setup an account and save your search results, but you can easily download them into a spreadsheet.

Tools 56

9 Social Media Tools Every Blogger Needs To Know About


Dropbox is a free cloud storage service that lets upload your photos, documents, and videos online in your Dropbox account so you don’t have to bother with sending and downloading attachments from emails. It comes complete with advanced analytics such as sentiment analysis, passion, reach and strength so you can gauge how well your brand is being perceived online. Dropbox.

Tools 54

Fetching Friday – 21 Marketing Links


Custom Google Analytics Dashboards in 5 Minutes [Free Downloads] – 5 Custom Google Analytics Dashboards in 5 Minutes [Free Downloads]. This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on The Resources Mashup. This Week on Kikolani. Blogging / Content. Enjoy!

Social Media is a Terrible Ecommerce Tactic – or is it?

Convince & Convert

There is a ton of interesting insights in the report, which I emphatically recommend you download for free : Here’s some of what I wrote in my analysis: Social media is categorically NOT a meaningful source of direct traffic to ecommerce websites or of direct purchase conversions on those sites. The results were shocking. meaning that website visitors came from social directly).

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Making Data Relevant: The New Metrics for Social Marketing

All of this underscores the need for real-time monitoring and analysis. Sentiment Analysis Text mining and sentiment analysis are the flavor of the season for social media analytics and a common complaint is that the current tools are not able to classify a high percentage of the comments about your brand. Have an account? Social media has come of age. Not many, right?

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